Latest News & Updates
The Future of Social Commerce: Trends to Watch Out For
16th May 2024
Social commerce, the intersection of social media and e-commerce, is revolutionizing how consumers shop online. By leveraging the power of social media platforms, businesses can engage with customers in a more personalized and interactive manner. According to a recent report, social commerce sales are projected to reach $1.2 trillion globally by 2025, highlighting its … Continue reading The Future of Social Commerce: Trends to Watch Out For
Best Practices for Managing Multiple Social Media Accounts
Managing multiple social media accounts requires strategic planning and efficient organization. Each platform has unique features and audiences, making it essential to tailor your approach for each one. Effective management can enhance your online presence, ensuring consistent messaging and engagement across all channels. Read more about Social Media Here Are the Best Practices for … Continue reading Best Practices for Managing Multiple Social Media Accounts
How To Choose the Right Tech Device Vendor for Your Business
The quality of work your business does is partly dependent on the sort of technologies that are available to you. They could be laptops for remote work, tablets for presentations, or specialized tools for industry-specific tasks; whatever they are, the right tech gadgets can make all the difference. However, with a wide range of … Continue reading How To Choose the Right Tech Device Vendor for Your Business
Ernst and Young (EY) Nigeria Graduate Trainee Program 2025
Applications are currently open for the 2025 Ernst and Young (EY) Nigeria Graduate Trainee Program. At Ernst and Young (EY), as a Graduate Trainee, you’ll engage concerns across various industry sectors where EY is recognized as a market leader. These sectors include financial services, energy and utilities, oil and gas, telecommunications, industrial products, automotive, … Continue reading Ernst and Young (EY) Nigeria Graduate Trainee Program 2025
How To Incorporate Trending Topics into Your Social Media Strategy
15th May 2024
Trends come and go at lightning speed. One day everyone’s talking about a viral dance challenge, and the next it’s an unexpected celebrity moment or clever new meme format. Keeping up with what’s trending can feel dizzying! But for businesses with a smart social media strategy, capitalizing on trending topics presents a major opportunity. … Continue reading How To Incorporate Trending Topics into Your Social Media Strategy
The Power of Niche Marketing: Attracting Your Ideal Customer
As a business owner, you want to attract as many customers as possible, right? The more, the merrier! But actually, taking a niche marketing approach and targeting a specific, well-defined group is often the better strategy. Think of it like archery – you want to hit the bullseye, not just the target. Read more … Continue reading The Power of Niche Marketing: Attracting Your Ideal Customer
Oral Hygiene Habits You Need To Inculcate Right Now
Your mouth is the gateway to your overall health. Having clean teeth and healthy gums doesn’t just give you a bright, confident smile – it also impacts your ability to eat, speak properly, and fend off disease throughout your whole body. Poor oral hygiene can lead to gum disease, tooth decay, dental pain, and … Continue reading Oral Hygiene Habits You Need To Inculcate Right Now
How Physical Activity Can Boost Your Mood
When you think about exercising, you probably focus on the physical benefits like weight loss, muscle gain, or improved heart health. But did you know that regular physical activity has a huge impact on your mental well-being too? Exercise is a powerful medicine for the mind. Increasing research shows maintaining an active lifestyle can … Continue reading How Physical Activity Can Boost Your Mood
How To Effectively Employ Word-of-Mouth Marketing for Your Business
When it comes to marketing, word-of-mouth is still one of the most powerful tools. Why? Because people trust recommendations from family and friends over traditional advertising. If someone they know raves about your product or service, they are much more likely to become a customer too. Read more about Business Word-of-mouth marketing happens when … Continue reading How To Effectively Employ Word-of-Mouth Marketing for Your Business
10 Financial Books to Read as a Business Owner
As a business owner or entrepreneur, having a solid understanding of finance and money management is critical. Your ability to make smart fiscal decisions directly impacts your company’s profitability, growth potential, and long-term viability. While formal education and hands-on experience are invaluable, you can also expand your financial literacy immensely by reading financial books … Continue reading 10 Financial Books to Read as a Business Owner
The Importance of Visual Consistency in Social Media Branding
14th May 2024
Visual consistency is a crucial element in social media branding. Studies show that consistent brand presentation across all platforms increases revenue by up to 23%. This statistic underscores the importance of maintaining a uniform visual identity to enhance brand recognition, build trust, and foster a loyal following. When users encounter consistent visuals, they can … Continue reading The Importance of Visual Consistency in Social Media Branding
Development Bank of Nigeria Entrepreneurship Training Program 2024
Applications are now open for the 2024 Development Bank of Nigeria (DBN) Entrepreneurship Training Program, reflecting the DBN’s commitment to capacity building for Nigerian MSMEs. The aim is to empower these enterprises to formalize, expand, and enhance their bankability for easier access to credit. Read more about Opportunities This year, the Development Bank of … Continue reading Development Bank of Nigeria Entrepreneurship Training Program 2024
Latest Job Vacancies in Nigeria, Third Week of May 2024
These are some of the latest job vacancies in Nigeria for May 2024. Service Manager, Moniepoint Moniepoint wants to hire a Service Manager. This person will manage the risk assessment of customer transactions, investigate and resolve disputes and process failures, reconcile daily, weekly and monthly transactions, manage the branch vault, and ensure that branch … Continue reading Latest Job Vacancies in Nigeria, Third Week of May 2024
6 Financial Goals Your Business Should Aim for in 2024
You are deep into the year, so you should have a fairly clear view of what your business can achieve before the days run out. However, it’s still possible to set fresh goals for the next several months and achieve them in good time. For example, you could aim to put your business’s finances … Continue reading 6 Financial Goals Your Business Should Aim for in 2024
OpenAI Gives ChatGPT a Voice with GPT-4o!
OpenAI shook the AI world today, May 13, 2024, unveiling a major upgrade to their popular ChatGPT model: GPT-4o, at their Spring Update event. This new iteration boasts not just improved performance, but a game-changing feature – a natural-sounding, real-time voice assistant. Read more about Tech Gone are the days of text-based interactions. GPT-4o … Continue reading OpenAI Gives ChatGPT a Voice with GPT-4o!
Tiwa Savage Makes Acting Debut in “Water and Garri”
Water and Garri,” Tiwa Savage’s debut film, premiered on Prime Video on May 10, 2024. This film marks not only her first acting role but also her foray into executive production. Set in Cape Coast, Ghana, the movie is directed by Meji Alabi and features a script by Comfort Emmanuel. Read more about Entertainment … Continue reading Tiwa Savage Makes Acting Debut in “Water and Garri”
Responding to Negative Feedback on Social Media
Negative feedback on social media is an inevitable aspect of online presence for any brand. It serves as a direct line of communication between businesses and consumers, reflecting public perception and satisfaction. While criticism can sometimes be daunting, it offers valuable insights into customer experiences and expectations. Responding to such feedback effectively is crucial … Continue reading Responding to Negative Feedback on Social Media
Unveiling the Power of Effective Marketing: A Journey Through the Hook Marketing System
13th May 2024
In today’s ever-evolving business landscape, the key to success lies in mastering the art of effective marketing. But what exactly does effective marketing entail, and how can you harness its transformative power to propel your business to new heights? Enter the Hook Marketing System – a revolutionary approach that promises to redefine the way … Continue reading Unveiling the Power of Effective Marketing: A Journey Through the Hook Marketing System
By guestpost
Women You Should Know: Peju Alatise
Peju Alatise is a Nigerian artist who uses her work to explore social issues, gender roles, and the beauty of her heritage. Born in Lagos in 1975, Alatise’s artistic journey began at a young age, inspired by another Nigerian artist, David Dale. Despite her father’s initial disapproval, Alatise pursued her passion, first studying architecture … Continue reading Women You Should Know: Peju Alatise
10 Social Media Marketing Mistakes to Avoid
Social media can be a goldmine for businesses but navigating it can feel tricky. Don’t worry, we’ve all been there! To help you avoid some common pitfalls, here are 10 social media marketing mistakes to steer clear of. Read more about Social Media Fading Out of Sight, Out of Mind Imagine throwing a party … Continue reading 10 Social Media Marketing Mistakes to Avoid
Taking Your First Solo Trip to the Cinema: A Beginner’s Guide
If you’re thinking about venturing to the cinema on your own for the first time, you’re not alone! Going solo to the movies can be a fun and rewarding experience. In Nigeria, there are several cinemas to choose from, such as Silverbird Cinemas, Filmhouse Cinemas, Genesis Deluxe Cinemas, and Ozone Cinemas, among others. Each … Continue reading Taking Your First Solo Trip to the Cinema: A Beginner’s Guide
Declutter Your Space; Declutter Your Mind
Does your home or workspace feel messy and cluttered? Having too much stuff around can make you feel stressed and unmotivated. But don’t worry! Today is Motivation Monday – the perfect day for a fresh start. By decluttering your space, you can declutter your mind too. An organized environment allows you to think more … Continue reading Declutter Your Space; Declutter Your Mind
Implementing Social Selling Strategies
Social selling, a strategy that leverages social media to connect with customers and enhance sales, is becoming vital in modern business practices. This approach goes beyond mere advertising and involves building meaningful relationships with potential customers by engaging them with personalized content. Read more about Social Media Through platforms like LinkedIn, Twitter, and Facebook, … Continue reading Implementing Social Selling Strategies
AMVCA 2024: ‘Breath of Life’ Dominates as Funke Akindele’s ‘A Tribe Called Judah’ Misses Out on Awards
The 2024 Africa Magic Viewers’ Choice Awards (AMVCA) recently took place, sparking discussions and reactions, particularly regarding Funke Akindele’s film A Tribe Called Judah. Despite receiving eight nominations, the film surprisingly did not secure any wins, leaving many fans and observers disappointed. Read more about Entertainment In contrast, Femi Adebayo’s “Jagun Jagun” was among … Continue reading AMVCA 2024: ‘Breath of Life’ Dominates as Funke Akindele’s ‘A Tribe Called Judah’ Misses Out on Awards
NFF Unveils Finidi George as Super Eagles Head Coach
The recent unveiling of Finidi George as the new head coach of the Super Eagles marks a significant turning point for Nigerian football. This appointment, along with his carefully selected technical crew, appears to be a commendable move by the Nigeria Football Federation (NFF). For the first time in a long while, it feels … Continue reading NFF Unveils Finidi George as Super Eagles Head Coach
Video of the Week: The Nigerian Building UK’s Biggest Bridal Company
11th May 2024
In an insightful interview conducted by Tayo Aina, Gbemi Okunlola, a dynamic entrepreneur based in London, shares her remarkable journey to founding Alonuko, the UK’s biggest bridal company. At just 28 years old, Gbemi has made a significant impact in the bridal industry with her unique designs and commitment to excellence. Read more about … Continue reading Video of the Week: The Nigerian Building UK’s Biggest Bridal Company
Creating Shareable Infographics and Data Visualizations
Visual communication is a powerful tool for sharing complex information succinctly and engagingly. Infographics and data visualizations transform data into visual stories that captivate and educate. With the rise of social media, the ability to create visuals that grab attention and encourage sharing is more important than ever. Read more about Social Media This … Continue reading Creating Shareable Infographics and Data Visualizations
Leveraging Social Proof and User Reviews
Social proof is a psychological phenomenon where people conform to the actions of others under the assumption that those actions are the correct behaviour. For businesses, leveraging this aspect through user reviews and testimonials is pivotal. At a time when peer opinions heavily influence consumer decisions, establishing a robust online presence that highlights positive … Continue reading Leveraging Social Proof and User Reviews
How To Use Social Media for Lead Generation
Social media is a vital platform for businesses to expand their customer base and increase sales. Every day, millions of users interact with content across various platforms, presenting a unique opportunity for companies to engage with potential customers. However, tapping into this vast pool of prospects requires strategic planning and execution. This post outlines … Continue reading How To Use Social Media for Lead Generation
The Benefits of Live Streaming for Brands on Social Media
Live streaming has rapidly become a powerful tool for brands seeking to engage directly with their audience. This digital strategy leverages real-time video broadcasting to create a genuine, interactive experience between businesses and consumers. As social media platforms like Facebook, Instagram, and Twitch prioritize and enhance their live streaming capabilities, the opportunity for brands … Continue reading The Benefits of Live Streaming for Brands on Social Media