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5 Ways to Find Market Gaps Your Business Can Exploit
23rd September 2024
Businesses that excel at what they do often attribute their success to finding market gaps and working to close them with solutions. It’s basically about identifying a need and moving to meet it with products or services. However, spotting such gaps in the first place can be quite a challenge. It’s not always clear … Continue reading 5 Ways to Find Market Gaps Your Business Can Exploit
The New Media Writing Prize 2024: ₤2,000 Up for Grabs
Applications are now open for the New Media Writing Prize. This competition seeks to spotlight and reward outstanding examples of writing for new media and interactive storytelling. It is open to entries from across the world and accepts inventive work in narrative and poetry imagined for various digital formats, media, and platforms. Read more … Continue reading The New Media Writing Prize 2024: ₤2,000 Up for Grabs
How to Identify Real Estate Investment Opportunities with High Returns
Investments in landed property often have the potential to yield substantial returns. This is especially true in a country like Nigeria, where there’s a housing deficit and perennially high demand for commercial and industrial spaces. However, real estate investment opportunities aren’t all of the same quality. Some deliver fantastic returns within a short period; … Continue reading How to Identify Real Estate Investment Opportunities with High Returns
4 Steps to Identify Your Ideal Customer
Unless you sell staple food items, your product probably doesn’t appeal to everyone. There’s a specific target demographic for smartphones, men’s wear, deodorant, cars, and real estate—just to mention a few examples. As a business, you’d want to know your ideal customer, so you can reach them the right way and engage them more … Continue reading 4 Steps to Identify Your Ideal Customer
Apply for the AWS Udacity AI and Machine Learning Scholarship Program 2024
Applications are currently open for the AWS Udacity AI and Machine Learning Scholarship Program. It is designed for persons who want to be taught about Artificial Intelligence and Machine Learning and want to break into these fields of contemporary tech. This program, put together by AWS experts, will equip participants with the skills they … Continue reading Apply for the AWS Udacity AI and Machine Learning Scholarship Program 2024
Applications Open for the MainOne Graduate Internship Program 2024
MainOne, a leading provider of enterprise connectivity and data centre services in West Africa, is currently receiving applications for its graduate internship program (non-technical track). It is seeking resourceful, versatile, analytical, and assertive self-starters to join its team as part of this program. you may consider applying. You may consider applying if you have … Continue reading Applications Open for the MainOne Graduate Internship Program 2024
How to Find Real Estate Clients Online
If you sell or rent out property and your business isn’t active online, you’re missing out on huge growth opportunities. Tens of millions of Nigerians are on the internet—a potentially large market for what you’re offering. You’ll need to know how to find real estate clients online to take advantage of this. Unless you’re … Continue reading How to Find Real Estate Clients Online
Apply for the Guaranty Trust Bank Internship Program
20th September 2024
The Guaranty Trust Bank (GTB) has announced applications for its fully paid internship program for graduates to gain on-the-job training in the modus operandi of banking by playing a key role in the daily operations of GTB’s transaction services team. It is a great platform to learn basic knowledge about banking operations in Nigeria. … Continue reading Apply for the Guaranty Trust Bank Internship Program
By ugo-chinedu
Apply for the UNDP Undergraduate Essay Competition
The UNDP Undergraduate Essay is a unique platform for students to share their thoughts and propose ideas on how tax policies can aid the success of the Sustainable Development Goals (SDGs) in Nigeria. Read more about Opportunities The UNDP Undergraduate Essay is a program focused on engaging undergraduate students in meaningful discourses relating to … Continue reading Apply for the UNDP Undergraduate Essay Competition
By ugo-chinedu
Optimizing Business Social Media Pages for SEO
Optimizing business social media pages for SEO is a key strategy to improve online visibility and attract potential customers. Social platforms like Facebook, Instagram, and LinkedIn are often the first point of contact for consumers, making it essential to ensure these pages are easily discoverable in search engine results. Businesses can boost their rankings … Continue reading Optimizing Business Social Media Pages for SEO
Email Marketing Automation Strategies for Businesses
Email marketing automation offers businesses an efficient way to engage with their audience, manage campaigns, and personalize content without overwhelming their resources. By automating repetitive tasks, companies can focus on crafting messages that resonate with their customers, ensuring that the right message reaches the right person at the right time. Read more about Business … Continue reading Email Marketing Automation Strategies for Businesses
Enhancing Product Promotions with Augmented Reality
Augmented Reality (AR) is changing the way businesses promote their products on social media. Integrating Augmented Reality into marketing strategies, offers an immersive experience, allowing users to interact with products in real time. This technology is not just for tech-savvy brands anymore; it’s becoming accessible to a wide range of industries, from fashion to home … Continue reading Enhancing Product Promotions with Augmented Reality
How to Design Effective Social Media Email Campaigns
Designing effective social media email campaigns requires a thoughtful blend of strategy and creativity. By aligning the message of your emails with your social media efforts, you can strengthen brand consistency and increase engagement. A well-designed email campaign should grab attention, provide value, and prompt action, all while maintaining a clear connection to your … Continue reading How to Design Effective Social Media Email Campaigns
How Email Marketing Drives Traffic to Social Media Channels
Email marketing is a powerful tool for connecting with your audience, but it can also serve as an effective method to drive traffic to your social media channels. By incorporating social media links, calls-to-action, and engaging content into your email campaigns, you encourage subscribers to explore and interact with your profiles across different platforms. … Continue reading How Email Marketing Drives Traffic to Social Media Channels
How to Leverage AI for Social Media Advertising
Artificial intelligence (AI) is transforming how businesses approach social media advertising by streamlining processes and making campaigns more effective. From automating ad creation to optimizing audience targeting, AI offers marketers the ability to manage and improve their campaigns with precision and speed. It analyzes vast amounts of data in real time, identifying patterns and … Continue reading How to Leverage AI for Social Media Advertising
How to Stay Motivated on Mondays While Working from Home
Let’s be honest: Mondays can be tough. When you’re working from home, it can feel even harder to shake off that weekend vibe and jump into a productive mindset. The bed is right there, your favourite TV show is calling, and somehow, the energy just isn’t hitting the way you want it to. If … Continue reading How to Stay Motivated on Mondays While Working from Home
How to Register a New Domain Name as a Pro
It is common for individuals with little or no knowledge about tech to find some processes that require doing things online intimidating. I see these mostly when registering and setting up an online account. If online registration processes intimidate you, don’t worry. They are simpler than you think. You can register a domain name … Continue reading How to Register a New Domain Name as a Pro
How to Choose the Perfect Domain Name for Your Brand
19th September 2024
In today’s digital world, your domain name is more than just a web address. It is the first impression your brand makes online. As a digital content management consultant, choosing a new domain name is one of the things I see clients struggle with. Some don’t understand the role which a domain name plays … Continue reading How to Choose the Perfect Domain Name for Your Brand
What Is Workplace Etiquette?
Have you ever been in a workplace and noticed a staff member who didn’t seem to understand the difference between a professional workplace and a marketplace? We’ve all witnessed these behaviours, and it’s important to practice workplace etiquette to build healthy relationships with colleagues, bosses, and clients. Whether you work in a traditional office, … Continue reading What Is Workplace Etiquette?
How to Develop Your Leadership Skills as a Nigerian Professional
As a professional, in whatever profession, one important skill you need if you must continue to rise in your career is leadership. Leadership is not just about managing a team, it’s about influencing, inspiring, and driving change. Having a good deal of leadership skills will significantly determine your success and relevance in your career. … Continue reading How to Develop Your Leadership Skills as a Nigerian Professional
How to Create an Effective Sales Funnel for Your T-Shirt Business
If you’re running a t-shirt business, you’ve probably heard about sales funnels but might be unsure how to create one that works for you. Don’t worry! Let’s break it down into simple, easy steps. Think of a sales funnel as a roadmap that guides potential customers from discovering your t-shirts to making a purchase … Continue reading How to Create an Effective Sales Funnel for Your T-Shirt Business
How to Implement a Growth Hacking Strategy for Fast Results
If you’ve ever heard of growth hacking, you might think it’s something only tech startups or Silicon Valley giants use. But the truth is, that growth hacking can be a game-changer for businesses of all sizes, and it’s not as complex as it sounds. Essentially, growth hacking is about finding innovative, often unconventional ways … Continue reading How to Implement a Growth Hacking Strategy for Fast Results
The Reckitt Nigeria Management Trainee Program 2024
Applications are now open for the Reckitt Nigeria Management Trainee Program 2024. This program is open to young graduates who want to begin a career with Reckitt Benckiser, a global leader in the hygiene, wellness, and food product industries. Read more about Opportunities The Reckitt Nigeria Management Trainee Program is for one year and … Continue reading The Reckitt Nigeria Management Trainee Program 2024
By ugo-chinedu
What is Company Culture?
When you walk into a new workplace, the atmosphere and the way employees interact can tell you a lot about the company culture. It’s an invisible force that shapes how people work and connect with the company’s mission. As a business owner, paying attention to your company culture is important for your business growth … Continue reading What is Company Culture?
Customer Retention Strategies for Nigerian SMEs
Retaining existing customers is crucial for business success. It’s more cost-effective than acquiring new ones and contributes to stable revenue. Increasing customer retention rates by just 5% can lead to a profit increase of 25% to 95%. In Nigeria’s competitive market, small businesses must prioritize customer retention to thrive. If you’re an SME owner … Continue reading Customer Retention Strategies for Nigerian SMEs
Apply for the Shecluded x CFYE Dream to Business Incubator Program
Women entrepreneurs are confronted with a lot of challenges in the Nigerian business environment that is competitive. In a bid to promote the inclusion of women in the business space, the Shecluded x CFYE Dream to Business Incubator Program is inviting applications for its cohort 4. Read more about opportunities The Dream to Business … Continue reading Apply for the Shecluded x CFYE Dream to Business Incubator Program
By ugo-chinedu
McKinsey Forward Learning Program for Young Professionals
McKinsey and Company, a global strategy and management consulting firm, is organizing a learning program for African professionals. The Forward Learning Program is built to equip people at various stages of their careers with the knowledge and skills they need to excel in today’s (and tomorrow’s) workplace. Read more about Opportunities As the world … Continue reading McKinsey Forward Learning Program for Young Professionals
4 Pricing Strategies to Help Your Business Survive Inflation
As of this article’s writing, Nigeria is in the grip of intense inflationary pressure. On average, prices have shot up 33% in the last year. Energy, food, and transportation costs have soared by much greater margins. If there ever was a need for businesses to adopt smart pricing strategies, it’s now. They’ll either do … Continue reading 4 Pricing Strategies to Help Your Business Survive Inflation
How Adejoke Lasisi is Creating Wealth from Waste Through Planet 3R
18th September 2024
Adejoke Lasisi, a visionary entrepreneur and environmentalist, is turning waste into wealth with her social enterprise, Planet 3R. Based in Nigeria, Planet 3R is dedicated to addressing the country’s pressing waste management issues by converting textile and plastic waste into eco-friendly products. From discarded pure water sachets to old clothes, nothing goes to waste … Continue reading How Adejoke Lasisi is Creating Wealth from Waste Through Planet 3R
Edtech Solution: The Educare Time Tabler
Education is evolving rapidly in Nigeria, and with it comes the need for innovative solutions that can improve administrative tasks and enhance learning experiences. One such solution is the Educare Time Tabler, an edtech tool designed to simplify the complexities of school timetable creation and management. Educators struggle with juggling multiple responsibilities and this … Continue reading Edtech Solution: The Educare Time Tabler
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