Latest News & Updates
The Benefits of Outsourcing for Small Businesses
30th August 2024
Running a small business comes with its fair share of challenges. From managing finances to handling customer service, the to-do list can seem endless. This is where outsourcing can be a game-changer for small businesses. Outsourcing involves hiring outside professionals or companies to take care of tasks you might not have the time, resources, … Continue reading The Benefits of Outsourcing for Small Businesses
Branding and Marketing: What Sets Them Apart and Why It Matters
If you’ve ever felt confused about the difference between branding and marketing you’re not alone. These two terms are often used interchangeably but they refer to different aspects of your business. Understanding the distinction between them is important because both play a vital role in your success. Let’s break down what branding and marketing … Continue reading Branding and Marketing: What Sets Them Apart and Why It Matters
Tips for a Successful Remote Work Career
Working from home has become the new normal for many people, and it’s not just a temporary change. Remote work is here to stay, and while it comes with perks like flexibility and no commute, it also has its own set of challenges. If you’re aiming to build a successful remote work career, it’s … Continue reading Tips for a Successful Remote Work Career
How to Build and Maintain Business Relationships
29th August 2024
Building and maintaining strong business relationships is one of the most important aspects of running a successful business. Whether you’re just starting or you’ve been in business for years, the connections you make with clients, customers, and partners can make all the difference. But how do you go about building these relationships, and more … Continue reading How to Build and Maintain Business Relationships
Scaling Up: When to Take Your Startup to the Next Level
Starting a business is an exciting journey, but there comes a point when you start thinking about the next big step—scaling up. Scaling up your startup is about growing your business, expanding your reach, and increasing your profits. But how do you know when it’s the right time to take your startup to the … Continue reading Scaling Up: When to Take Your Startup to the Next Level
Apply For the MultiChoice Talent Factory Academy Program 2025
As part of its initiative aimed at training young Africans to acquire the digital skills of content creation and filmmaking, MultiChoice has announced applications for the 2025 edition of the MultiChoice Talent Factory Academy Program. Read more about Opportunities The MultiChoice Talent Factory Academy is a 12-month program that allows participants to learn and … Continue reading Apply For the MultiChoice Talent Factory Academy Program 2025
By ugo-chinedu
How to Evaluate Investment Opportunities Smartly
One of the proven ways by which you can grow your finances over time and ensure your financial independence is investments. However, it is important to ensure that you are investing your money wisely. Evaluating investment opportunities requires careful thought and analysis but when done right can set you on the path to financial … Continue reading How to Evaluate Investment Opportunities Smartly
Financial Tips for Freelancers in Nigeria
For freelancers, understand that while freelancing offers many advantages of earning more money, it comes with the huge responsibility of managing your finances effectively. Unlike the regular 9—5 employees, freelancers don’t have the luxury of a steady paycheck, employment benefits, pension plans, or health insurance. This makes financial management highly important to your success. … Continue reading Financial Tips for Freelancers in Nigeria
How to Reduce High Blood Pressure
High blood pressure (HBP), or hypertension, is when the force of the blood against your artery walls is too high. It’s a common problem but can lead to serious health issues if not managed. The good news is that there are simple and effective ways to lower your blood pressure and stay healthy. Here’s … Continue reading How to Reduce High Blood Pressure
The Impact of Stress on Your Body: What You Need to Know
Stress is something everyone experiences from time to time. It can come from work, school, family, or even just everyday life. But did you know that stress can have a big impact on your body? Let’s dive into how stress affects you and what you can do to manage it better. Read more about … Continue reading The Impact of Stress on Your Body: What You Need to Know
Apply For the AU Public Health Scholarship Program
The African Union Centre for Disease Control has announced applications for the AU Public Health Scholarship. A fully funded 18-month master’s degree scholarship program at the University of the Witwatersrand School of Public Health, South Africa. Read more about Opportunities The AU Public Health Scholarship Program will cover the cost of tuition, accommodation, and … Continue reading Apply For the AU Public Health Scholarship Program
By ugo-chinedu
How to Handle Negative Feedback on Social Media
Social media has become an integral part of our lives, connecting us with people worldwide, and enabling us to share our thoughts, creativity, and opinions. But with this openness comes the inevitable encounter with negative feedback. Whether you’re a business, influencer, or just an individual expressing yourself online, it’s only a matter of time … Continue reading How to Handle Negative Feedback on Social Media
How to Create a Social Media Strategy for Your Small Business
Social media is no longer just a platform for connecting with friends and sharing pictures of your favourite meals. It has become an essential tool for businesses, especially small ones, to reach and engage with their target audience. But diving into the world of social media without a plan can be overwhelming and unproductive. … Continue reading How to Create a Social Media Strategy for Your Small Business
3 Most Important Relationships for Entrepreneurs
28th August 2024
Starting and running a business can often feel like climbing Mount Everest. You might have the drive, ideas, and skills, but without the most important relationships for entrepreneurs, progress can be slow and filled with challenges. Read more about Business I recently watched a clip from a Masterclass by the South African entrepreneur and … Continue reading 3 Most Important Relationships for Entrepreneurs
5 Ways To Improve Your Communication As An Entrepreneur
As an entrepreneur in Nigeria, it is important to improve your communication. You’ve probably experienced the frustration from miscommunication—whether with your team, clients, or partners. Here are two possible scenarios: After years of courting a potential investor, you finally get him/her to sit down with you. And while pitching your groundbreaking idea, you realize … Continue reading 5 Ways To Improve Your Communication As An Entrepreneur
The Future of Remote Work in Nigeria
Remote work has become a major part and defining feature of the modern workplace. Some 20 years ago or so, it was almost unimaginable that any meaningful work could be done remotely. However, the outbreak of COVID-19 made everyone rethink this long-held view. Read more about Career All around the world today, the Remote … Continue reading The Future of Remote Work in Nigeria
How to Protect Your WhatsApp from Being Hacked
In this article, I share practical and effective strategies to protect your WhatsApp from being hacked. With over 2 billion active users, WhatsApp has become an essential part of daily communication in the world today. In Nigeria, 1 in 4 persons who have a mobile phone are registered on WhatsApp. And they use WhatsApp … Continue reading How to Protect Your WhatsApp from Being Hacked
How Much Does Customer Acquisition Cost?
27th August 2024
As an entrepreneur with a business running and customers coming in regularly, how knowledgeable are you on the cost of acquiring one customer in your business? This knowledge is what we refer to as Customer Acquisition Cost (CAC) and it is one of the most critical metrics for measuring your business’ success and growth. … Continue reading How Much Does Customer Acquisition Cost?
Basics of Sales Funnel and Its Importance To Your Marketing
You may have probably heard the term ‘sales funnel’ and may have wondered what it meant. Or you may have even tried asking and gotten more confused from the way it was explained to you. Well, you are not alone in that boat. The first time I heard the term many years ago I … Continue reading Basics of Sales Funnel and Its Importance To Your Marketing
Apply For the Femme Forward Program 2024 For Nigerians
In a bid to empower, support, uplift, and encourage young Nigerian women between the ages of 20 and 25 to help them overcome career challenges, the Femme Forward Program is inviting applications for its 3-month program. Read more about Opportunities Young women selected for the Femme Forward Program are taught about the power of … Continue reading Apply For the Femme Forward Program 2024 For Nigerians
By ugo-chinedu
How to Draft an Employment Letter for Your New Employees
One of the important steps in every hiring process is the employment letter to your new employees when they come on board your business. However, so many businesses hire employees without issuing them an employment letter. Read more about Career Many reasons could be pointed out for this including not knowing how to draft … Continue reading How to Draft an Employment Letter for Your New Employees
Apply For the 2024 Africa Sustainable Energy Conference
Africans passionate about the transformation of the continent’s energy sector and joining meaningful conversations on sustainable energy solutions can apply for the 2024 Africa Sustainable Energy Conference. Read more about Opportunities The virtual event scheduled to be held on August 29, 2024, will bring together leading industry experts, policymakers, investors, and entrepreneurs to collaborate … Continue reading Apply For the 2024 Africa Sustainable Energy Conference
By ugo-chinedu
Startup Abuja Set to Host 2024 EduTech Conference
The education sector in Nigeria is witnessing a significant transformation. This transformation is being driven by technological advancements and innovative approaches by EduTech startups. Despite the strides made in this area so far, there are still more grounds to cover before we start throwing parties. Read more about Opportunities To draw attention to the … Continue reading Startup Abuja Set to Host 2024 EduTech Conference
Simple Guide to Understanding Interest Rates in Nigeria
26th August 2024
Interest rates are important to any nation’s economic framework. It affects personal finances, business operations, and the overall economy. This is also true in Nigeria. However, not many understand how interest rates are determined. For many, interest rates are arbitrarily determined by individual banks. But nothing can be farther from the truth than that. … Continue reading Simple Guide to Understanding Interest Rates in Nigeria
10 Savings Strategies for Low-Income Earners in Nigeria
When it comes to proper personal financial management, one important element is savings. As important as savings is to personal financial management, it can be challenging, especially for low-income earners. With the continuously changing economic landscape, rising costs of living costs, and fluctuating inflation rates, there has never been a better time to take … Continue reading 10 Savings Strategies for Low-Income Earners in Nigeria
Chiemela Anosike and the Mission to Light Up Nigeria with Solaris Green Tech Hub
With the increasing demand for more alternative sources of energy in Nigeria, more and more innovative solutions are beginning to emerge. One such is Solaris Green Tech Hub, founded by Chiemela Anosike in 2019. Read more about Energy The startup is addressing the energy gap and promoting sustainability by empowering rural communities with reliable … Continue reading Chiemela Anosike and the Mission to Light Up Nigeria with Solaris Green Tech Hub
10 Important Business Records You Need to Keep as An Entrepreneur
One of the important contributors to your success as an entrepreneur is your ability to maintain organized business records. Maintaining records is critical to your legal compliance beyond contributing to your success. It does not matter the level at which your business is currently, the records you keep will shape your decisions, protect your … Continue reading 10 Important Business Records You Need to Keep as An Entrepreneur
Buyer Persona: What It Is and How to Create One
One of the important knowledge areas you need as a business person in today’s market is the knowledge and understanding of your customers. These are key to driving successful marketing and sales strategies that can help you stay ahead in the competitive business environment. Read more about Business This is what a buyer persona … Continue reading Buyer Persona: What It Is and How to Create One
International Education as A Pathway to Global Employability
In today’s interconnected world, where borders are becoming less relevant in the realm of commerce, communication, and collaboration, the demand for globally-minded professionals is on the rise. As a student recruitment agency based in Alimosho, Lagos State, ZSR Nigeria Limited understands the value of international education in preparing students for the global job market. … Continue reading International Education as A Pathway to Global Employability
By guestpost
Customer Journey Mapping: What It Is and How to Create One
As an entrepreneur in today’s highly competitive business world, understanding your customers’ experiences with your brand is highly important to the success of your business. One important tool that can help you in this regard is customer journey mapping. Read more about Business It is a tool that visually represents the customer’s journey with … Continue reading Customer Journey Mapping: What It Is and How to Create One