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Steps To Running An Outdoor Advertising Campaign
5th August 2022
With the craze for online advertising, not much attention is paid to outdoor/offline advertising these days. Many startups are of the opinion that outdoor ad campaigns are exclusive reserves of big companies. But this is false. The few startups that have engaged in outdoor ads have recorded tremendous results from their campaigns. Sometimes, the … Continue reading Steps To Running An Outdoor Advertising Campaign
How To Start A Digital Marketing Agency In Nigeria
Truehost defines a digital marketing agency as “a business that focuses on the promotion of products and services over the internet”. These agencies usually provide services such as social media management and content creation, in addition to email marketing and other forms of online marketing. With the increase in online content consumption, potential customers are … Continue reading How To Start A Digital Marketing Agency In Nigeria
SEM (Search Engine Marketing) Strategies You Should Know
According to Reverb, Search Engine Marketing (SEM) is “a process of attracting target users via paid ads that become visible on the top positions of Google’s search results”. SEM is often confused with SEO. However, while SEO (Search Engine Optimization) is the organic reach of a website depending on the site’s optimization, SEM is the … Continue reading SEM (Search Engine Marketing) Strategies You Should Know
How To Hire A Social Media Manager
Much more than ever, social media has become a useful tool for individuals and businesses to showcase themselves to the world. There is little you can do with physical branding, and with the post-pandemic era where more activities are carried out online, social media branding is the in thing. To be able to brand … Continue reading How To Hire A Social Media Manager
How To Increase Brand Awareness
Many brands that have been launched in the past often find it difficult to make themselves known. Despite efforts, they seem to live in obscurity, thus, crippling their growth. Building a brand is not easy, as it will require so much work for it to take off. One of the things you have to … Continue reading How To Increase Brand Awareness
5 Ways To Effectively Cut Cost In The Face Of A Recession
One of the ways to stay afloat in the face of recession is to effectively cut costs. Cutting costs can be positive if deployed appropriately and can also be destructive when you aren’t careful. Read more about Finance Presently, the world is faced with an economic depression. Companies are shutting down, workers are … Continue reading 5 Ways To Effectively Cut Cost In The Face Of A Recession
How To Build An Exciting Fandom Around Your Business
Leading companies like Apple and Tesla have found a way of building fandoms around their businesses. There are many lessons business leaders and founders can learn from them when it comes to building a loyal fan base. Read more about Business Having a fan base is all about having a kind of customer … Continue reading How To Build An Exciting Fandom Around Your Business
How Businesses Can Stay Financially Afloat In Downtimes
The world is presently faced with an economic recession. Many businesses are shutting down due to the ugly situation. During severe times like this, business owners tend to find it difficult to navigate through. This is why they must put in place strategies that will help them stay afloat while the storms pass … Continue reading How Businesses Can Stay Financially Afloat In Downtimes
LIFESTYLE Personal Development Self Development
5 Things To Do To Get Out Of Depression Faster (Part 2)
Depression is real and it can befall anybody regardless of race, colour and class. Mental health has been described as the new wealth by medical experts and medics. This is why experts have warned that people must give priority to mental health. When depression is not handled properly it can lead to total … Continue reading 5 Things To Do To Get Out Of Depression Faster (Part 2)
LIFESTYLE Personal Development Self Development
5 Things To Do To Get Out Of Depression Faster (Part 1)
No one is a stranger to depression. At one point in our lives, we have faced one depression or the other. Depression affects people of all races, colours, and statuses. Depression could take a temporal or permanent hold on victims, depending on how they handle it. Sometimes the triggers could be a result of … Continue reading 5 Things To Do To Get Out Of Depression Faster (Part 1)
How To Transform Your Passion Into A Successful Business
The biggest businesses were built on the passions of their founders. From the earliest known successful big business founders like Henry Ford, Andrew Carnegie and JD Rockefeller to modern-day big sharks like Elon Musk and Jeff Bezos of Tesla and Amazon respectively, passion for what they love has been at the heart of their … Continue reading How To Transform Your Passion Into A Successful Business
How To Transform Your Ideas Into Success
Ideas often live rent-free in our heads. However, if we transform those ideas we might be on our way to achieving a success story. Like other great innovations and inventions recorded by people and organizations, there are ways we can transform ideas into success. It is not enough to make your idea a reality, … Continue reading How To Transform Your Ideas Into Success
How To Get The Right Data For FinTech Startup’s Growth And Success
If you are just starting a FinTech company, the key to your growth and success lies with much data. And this is not just random data, but quality data that helps you to maximize your startup and get more people on board. Read more about Fintech In this article, I discuss how FinTechs … Continue reading How To Get The Right Data For FinTech Startup’s Growth And Success
6 Financial Books To Read Before The End Of 2022
Most finance books, are actually worth reading because they contain secrets that would help you sort your finances or help you scale up your finances. Read more about Finance This means that if you intend to build long-lasting wealth, or become a successful investor, or you want to learn the basics of money, or you’re … Continue reading 6 Financial Books To Read Before The End Of 2022
Top Audit Firms In Nigeria
Auditing firms cannot be over-emphasized in the business world. They are important to give credence to a company’s financial statement and also help the company to make better financial decisions. There are varieties of companies that render auditing services and in Nigeria, they exist many auditing firms operating within the company’s corporate and business world. … Continue reading Top Audit Firms In Nigeria
The Benefits Of Giving
Everyone believes that receiving gifts makes one happy, however, the fact remains that receiving gifts gives temporary happiness. This cannot be compared to the happiness and other benefits that come with giving. Read more about Lifestyle Giving comes in various forms such as buying a present for someone, paying a stranger’s transport fare, donating to … Continue reading The Benefits Of Giving
Skin Care Routine For Oily Skin
4th August 2022
Almost everyone experiences greasy skin sometimes. Because your skin naturally creates oil to moisturize and protect itself, some oil is beneficial. The issue develops when you have too much oil on your skin. Excessive oil production can cause clogged pores, blackheads, and other blemishes. Finding a skincare routine that removes extra oil without drying out … Continue reading Skin Care Routine For Oily Skin
How To Set Realistic Goals In Your Relationship
Now that spring has arrived, we must look to the future and find out how to make it appear the way we want it to. So it’s time to get our love relationships in order and set some goals. When you’re in a long-term relationship or marriage, it’s critical to agree on sexual, relationship, and … Continue reading How To Set Realistic Goals In Your Relationship
How Founders Can Unlock Their FinTechs In Emerging Markets
Emerging markets are posed by economic experts as the future of global prosperity. In this article, I state emerging markets as countries in Africa and the Middle East. Therefore, I focus on how Nigerian founders can unlock their FinTechs across Africa. Read more about Fintech In the last two years, the African FinTech … Continue reading How Founders Can Unlock Their FinTechs In Emerging Markets
5 Growth Marketing Tips That Can Boost Your Product Growth Fast
You have just developed a new product and you are ready to hit the marketing running. However, you need your product to be in the hands of many users as possible so that you recover your capital, get profits, and have the investors back you. The big truth is that getting many people … Continue reading 5 Growth Marketing Tips That Can Boost Your Product Growth Fast
How To Get Your Team To Think Differently
Leading companies get their teams to think differently. This action makes them stand out from themselves and others. Startup founders are known to be idealistic in their approach. They have the dreams and the grit to pursue them. However, their team members may not see the big picture as their founders. When your team … Continue reading How To Get Your Team To Think Differently
Four Questions That Can Help You Draft The Purpose Of Your Company
A company without purpose will find itself lost in the crowded marketplace. This is why founders and business owners must constantly redefine their purpose so that it can inform their strategies, mode of operations, and how they relate with their customers and stakeholders. Furthermore, when there is a sense of purpose, the world audience … Continue reading Four Questions That Can Help You Draft The Purpose Of Your Company
How To Break Free From Social Media Addiction
Currently, social media addiction is the most popular addiction in the world. A study in China reported that millions of young Chinese spend at least 18 hours on the internet and social media. The story is the same globally. The impact of this addiction is extremely negative. According to several studies, addiction is … Continue reading How To Break Free From Social Media Addiction
How To Reduce Abandonment Rates For FinTech Apps
In face of rising app glitches and cyber insecurity, many people are gradually abandoning the use of apps. However, in the wake of the covid-19 pandemic, there was a rise in the use of FinTech apps. Studies reported that the use of FinTech apps for financial transactions rose to 13% and the volume of … Continue reading How To Reduce Abandonment Rates For FinTech Apps
How To Ensure Sustainable Growth In Your Business
3rd August 2022
Building sustainable business growth requires strategies. The great truth is this: business growth can slow down or decline sharply due to various internal and external factors. Faced with the growing post-pandemic crisis, inflation, economic decline, and stock crash, company founders must find new and old ways to keep their businesses growing. Read more … Continue reading How To Ensure Sustainable Growth In Your Business
7 Causes Of Unproductivity Among Employees And How To Solve Them
Having an unproductive workforce can be a nightmare for any business owner. However, when employees are productive, it guarantees business growth and long-term success, which is the dream of every business owner. Read more about Career In this article, I point out eight reasons why employees are not productive in the workplace. Micromanagement … Continue reading 7 Causes Of Unproductivity Among Employees And How To Solve Them
The Benefits Of Performance Reviews In An Organization
You may never understand the amount of effort put into a project except if you carry out a performance review. Read more about Career Performance reviews are periodic appraisals used to evaluate how well employees carry out their duties and areas where employees can improve to achieve the goals and mission of the company. Performance … Continue reading The Benefits Of Performance Reviews In An Organization
How To Brainstorm With Your Team
One of the core strategies to spur business growth is giving room for creativity and innovation. Through creativity and innovation, ideas that will spur business growth are birthed. Read more about How To However, one of the biggest aspects of innovation and creativity is brainstorming. Brainstorming is a creative technique that involves deep thinking outside … Continue reading How To Brainstorm With Your Team
Don’t Make These 10 Startup Mistakes
It is difficult to start a business. Setting up a business is even more challenging. Aside from the challenge of starting a business from the ground up, many entrepreneurs have little prior business experience. Even when they have a fantastic idea, complex problems arise, such as managing the young business, handling finances, and hiring employees … Continue reading Don’t Make These 10 Startup Mistakes
Setting Effective KPIs For Your Team
Running an organization without key performance indicators (KPIs) is like going on a journey without a map or a guide. KPIs are maps or guides that provide insights on how to run a business or organization. Read more about Career KPI stands for key performance indicator, and it provides a guide for employees to work … Continue reading Setting Effective KPIs For Your Team
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