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10 Social Media Metrics to Track (And Why They Really Matter)

12th November 2024

Understanding social media metrics doesn’t have to feel like rocket science. Think of them as your business’s vital signs – they tell you what’s healthy and what needs attention. Let’s break down the most important numbers you should keep an eye on. Read more about Social Media Engagement Rate This is like taking your content’s … Continue reading 10 Social Media Metrics to Track (And Why They Really Matter)

10 Business Trends to Watch in 2025

What will be the 10 business trends of 2025? Will we see new technologies take root in commerce and industry? Are innovative work models about to emerge? Can we expect a renewed focus on health, wellness, and humane practices? Or is the near future so unpredictable that any venture at guessing would not be … Continue reading 10 Business Trends to Watch in 2025

By ikenna-nwachukwu

Discover Nigeria

Discover Nigeria: The Nigerian Leather Industry

The Nigerian leather industry represents one of the country’s significant non-oil export sectors, with established markets domestically and internationally. Northern Nigeria has a long-established tradition of leather processing and production, particularly in states like Kano and Sokoto. This heritage dates back centuries, with documented evidence of leather trading along trans-Saharan trade routes. Traditional leather … Continue reading Discover Nigeria: The Nigerian Leather Industry

CAREER Writing

How to Level Up as a Freelance Writer

Want to stop competing for low-paying gigs and start commanding premium rates as a freelance writer? This article explores strategies to help you level up as a freelance writer; from merely surviving to thriving. This isn’t about overnight success – but building a sustainable, profitable writing business that grows with you. Read more about … Continue reading How to Level Up as a Freelance Writer

Did You Know? Nigerian Gospel Music Artists with Music Schools or Training Institutions

The Nigerian gospel music scene has undergone a remarkable evolution, marked by a rise in talented artists who are not only committed to their musical careers but also passionate about nurturing the next generation of musicians. Many of these artists have established music schools or training institutions, demonstrating their dedication to education and mentorship. … Continue reading Did You Know? Nigerian Gospel Music Artists with Music Schools or Training Institutions

How Do Fraudsters Use Social Media to Steal Information?

Social media is an integral part of modern life, but it also provides opportunities for fraudsters to exploit users and steal their information. From phishing scams to impersonation, these criminals use social media to deceive people and gain access to sensitive data. Being aware of the tactics fraudsters employ is crucial for protecting yourself … Continue reading How Do Fraudsters Use Social Media to Steal Information?

By samson-ogunmola

Behind The Lyrics: “My Scars” by Peterson Okopi

Peterson Okopi’s song “My Scars” deeply expresses themes of faith, healing, and personal testimony. The lyrics portray God as a healer, a guide through hardship, and a constant presence, using powerful biblical imagery to convey themes of endurance, identity in Christ, and redemption. At its core, the song’s message is that scars are reminders … Continue reading Behind The Lyrics: “My Scars” by Peterson Okopi

The MRDC 9th Annual Conference and Trade Expo, 24

The MRDC 9th Annual Conference and Trade Expo, 24, with the theme Power Up! From Challenges to Opportunities, is a two-day Conference and Trade Expo that will bring together 5,000+ entrepreneurs, business leaders, policymakers, key stakeholders, 120+ exhibitors, and 500+ conference attendees. Read more about Opportunities Exhibition Opportunities The MRDC 9th Annual Conference and … Continue reading The MRDC 9th Annual Conference and Trade Expo, 24

By guestpost

Nigeria International Trade Fair & Expo

11th November 2024

The African Legacy International Media Services in collaboration with the Federal Ministry of Information and Culture, Nigeria, and other support institutions is set to host the Nigeria International Trade Fair/Expo Meetings event in the Ellington Grand, Toronto Canada from February 26-28, 2025. Read more about Opportunities Themed “Acceptability/Penetrations of Made in Nigerian Products to … Continue reading Nigeria International Trade Fair & Expo

Apply for the BRIDGE Internship Program

As part of the Building Resources Across Communities (BRAC) “commitment to develop the next generation of leaders in the development sector,” it is inviting applications for its BRIDGE Internship Program. Read more about Opportunities The six-month BRIDGE Internship Program, a paid internship, is designed to bridge the gap between young talents and opportunities to … Continue reading Apply for the BRIDGE Internship Program

Discover Nigeria

Fola David Receives Guinness World Record Plaque for Largest Drawing by an Individual

After setting the Guinness record for the largest drawing by an individual in July 2024, Nigerian doctor and visual artist Fola David has finally received his plaque from the Guinness World Records. Read more about Discover Nigeria On July 21, 2024, Fola David made history by beating the existing Guinness World Record for the … Continue reading Fola David Receives Guinness World Record Plaque for Largest Drawing by an Individual

Donate Used Clothes to the AGCare Foundation Uwaoma Outreach

As part of its humanitarian efforts in Nigeria, the AGCare Foundation is asking the public to donate used clothes to the needy in its Uwaoma Outreach program. Read more about Opportunities The Uwaoma Outreach, scheduled to be held this December, will see the Foundation provide essential relief materials to children, widows, and adults in … Continue reading Donate Used Clothes to the AGCare Foundation Uwaoma Outreach

Finance

Borrowing From Friends or Family? Read This First

Each one of our have times when it gets tough, and you need quick financial help. Duing these times, borrowing money from friends or family may seem like the easiest solution. After all, these are the people who care about you the most, and approaching them for a loan feels less complicated than dealing … Continue reading Borrowing From Friends or Family? Read This First

Are You a Graphic Designer? Here’s How You Can Earn Extra Income Selling Your Designs on Printivo

Selling your designs on Printivo is worth it. Being a graphic designer in Nigeria can be challenging. After years of learning and perfecting your graphic design skills, you’re now ready to start taking clients, only to struggle to find clients. Read more about Business And then you find a client, they want you to create … Continue reading Are You a Graphic Designer? Here’s How You Can Earn Extra Income Selling Your Designs on Printivo

Behind the Lyrics: “Out of My Belly” by Moses Akoh, Prospa Ochimana, and Theophilus Sunday

9th November 2024

The song “Out of My Belly” by Prospa Ochimana feat Moses Akoh, and Theophilus Sunday beautifully captures the biblical imagery of rivers of living water flowing from within believers, offering healing, renewal, and spiritual empowerment. It goes beyond being just a worship anthem, carrying a deep spiritual message that resonates with core Christian teachings, … Continue reading Behind the Lyrics: “Out of My Belly” by Moses Akoh, Prospa Ochimana, and Theophilus Sunday

Behind The Lyrics: “God Turned It Around” by Nathaniel Bassey and Tim Godfrey

The song “God Turned It Around” by Nigerian gospel artists Nathaniel Bassey and Tim Godfrey brings a powerful message of hope, resilience, and divine intervention. It reflects the core biblical truth that God can redeem any painful, shameful, or seemingly hopeless situation, transforming it for the good of those who trust Him. Through its … Continue reading Behind The Lyrics: “God Turned It Around” by Nathaniel Bassey and Tim Godfrey

Throwback to Lara George: A Nigerian Gospel Music Icon

In the early 2000s, Nigerian gospel music experienced a wave of new talent, and among the brightest was Lara George. Known for her powerful voice and deeply meaningful lyrics, Lara quickly became a beloved figure in the gospel music world. Her sound, which fused contemporary gospel with traditional Nigerian influences, resonated with a wide … Continue reading Throwback to Lara George: A Nigerian Gospel Music Icon

Food

PricePally: Nigeria’s Food E-commerce Platform for Bulk Food Buying

8th November 2024

Purchasing fresh food in bulk in Nigeria is often challenging and time-intensive, particularly in densely populated cities like Lagos, where a single shopping trip can take an entire day. Shoppers must account for hours in traffic and the crowded atmosphere of open markets. PricePally addresses these challenges by simplifying the food supply chain, offering … Continue reading PricePally: Nigeria’s Food E-commerce Platform for Bulk Food Buying

Personalized Marketing: What It Is and Why You Should Use It for Your Business

Businesses today are constantly looking for ways to stand out from the competition and grab their customers’ attention. And with the advancements in technology, this has even become more difficult as businesses don’t have other businesses alone to worry about but also other contents out there. If you are a business owner and you’ve … Continue reading Personalized Marketing: What It Is and Why You Should Use It for Your Business

Finance How To

How to Avoid Scams and Fraud in Nigeria

Let’s face it – scammers are getting smarter every day in Nigeria, but you can be smarter! Whether you’re doing business, shopping online, or just using social media, knowing how to protect yourself is as important as having a good padlock on your front door. In this article, we’ll discuss some street-smart ways to … Continue reading How to Avoid Scams and Fraud in Nigeria

How the Connect Nigeria Business Mixer Can Elevate Your Business

In today’s fast-paced business world, making valuable connections is as important as having a strong business model. The Connect Nigeria Business Mixer offers a unique platform for entrepreneurs, professionals, and business leaders to gather, exchange ideas, and forge connections that can propel their ventures forward. Here’s how this event can be a game-changer for … Continue reading How the Connect Nigeria Business Mixer Can Elevate Your Business

By chidozie-ahaneku

Your LinkedIn Company Page is Dead Weight Without These Analytics Hacks

Your LinkedIn company page may have a polished look and consistent posts, but if you’re not using analytics, you’re scratching the surface. The truth is, that making decisions based on data is what sets successful businesses apart from the rest. This data-driven decision-making is not limited to only your day-to-day operations but also your … Continue reading Your LinkedIn Company Page is Dead Weight Without These Analytics Hacks

How to Set Up a Bank Account for Your Nigerian Business: A Step-by-Step Guide

Opening a bank account for your business in Nigeria doesn’t have to give you headaches! Whether you’re starting a small shop in Alaba Market or launching a tech startup in Yaba, this guide will walk you through everything you need to know. Let’s break it down into simple, manageable steps that will save you … Continue reading How to Set Up a Bank Account for Your Nigerian Business: A Step-by-Step Guide

Apply for the Growth4Her Investor Readiness Accelerator Program for Women SMEs

Applications are currently ongoing for the Growth4Her Investor Readiness Accelerator Program. It’s an initiative designed to equip women who own and run an SME with the knowledge and skills they need to ready their businesses for major investment. If you are a female entrepreneur in Nigeria and you would like to scale your SME, … Continue reading Apply for the Growth4Her Investor Readiness Accelerator Program for Women SMEs

By ikenna-nwachukwu

Go Viral or Go Home: The Secret Blueprint to Building a Social Media Empire

Social media has transformed significantly, prompting both businesses and individuals to seek ways to go viral. With millions of active users on platforms like Instagram, Twitter, and TikTok, achieving virality is a cost-effective strategy to capture attention, grow your follower base, and boost influence, making it easier to sell products and services. The key … Continue reading Go Viral or Go Home: The Secret Blueprint to Building a Social Media Empire

BUSINESS Tips

Bulk SMS Still Works in Nigeria: Here’s How to Use It Like a Boss

About a decade or more ago, bulk sms was a thing. It was the talk of the town. Fast forward to 2024, WhatsApp messages, emails, and DMs seem to have taken over the space. One may therefore be tempted to conclude that bulk SMS is outdated and ineffective. Read more about Business But guess … Continue reading Bulk SMS Still Works in Nigeria: Here’s How to Use It Like a Boss

10 Tips for Negotiating Business Deals in Nigeria

Success in the Nigerian business scene often hinges on your negotiation skills. Whether you’re closing deals in Lagos’s bustling markets or securing partnerships in Abuja’s corporate offices, understanding the unique aspects of negotiating business deals in Nigeria can make or break your success. In this article, we’ll explore ten essential tips that will help … Continue reading 10 Tips for Negotiating Business Deals in Nigeria

10 Financing Options for your Business

Starting or growing a business in Nigeria requires capital and knowing where to find it can be tricky. Whether running a small shop in Enugu or scaling a tech startup in Lagos, understanding your financing options can make the difference between success and struggle. Let’s explore your Nigerian business’s top 10 financing options, from traditional … Continue reading 10 Financing Options for your Business

Apply for the Julius Berger Internship Program 2024 For Students and Graduates

Nigerians passionate about and interested in exciting construction projects can apply for the 2024 Julius Berger Internship Program. The program offers a competitive salary and an overseas allowance for flight costs, visa and vaccination costs, and free furnished accommodation. Read more about Opportunities To be eligible for the Julius Berger Internship Program The applicant must … Continue reading Apply for the Julius Berger Internship Program 2024 For Students and Graduates