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BUSINESS How To

How to Convert Prospects into Paying Customers

22nd November 2022

  It is one thing to generate a lot of interest in your product or service, and quite another to turn that interest into patronage. Many businesses struggle because they aren’t able to engineer the transition from the former to the latter. This failure is often responsible for the low revenue and profit that most … Continue reading How to Convert Prospects into Paying Customers

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How To TECH

How To Start a Computer Training or ICT Centre

16th November 2022

  Despite all that’s been said about how widespread digital literacy is, not everyone owns the computing devices needed to get a lot of important things done. Besides, outside of the major cities, whole swathes of the country still rely on ICT centres to get things like online registrations and result checking done. Read more … Continue reading How To Start a Computer Training or ICT Centre

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BUSINESS How To

How To Write A Winning Sales Pitch

9th November 2022

The way you write your sales pitch can land you the deal you desire, or not. It is the quality of your sales pitch that will make your prospective investors, partners or customers believe in you. Your sales pitch is your verbal business card that tells so much about your business without telling too much. … Continue reading How To Write A Winning Sales Pitch

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BUSINESS How To

Tips To Improve Your Consistency in Business

It is said that consistency breeds perfection. Whatever you are consistent in, you will see yourself making considerable progress in it. Your business is not, and shouldn’t be an exception. If you have cultivated certain habits over the years with consistency, it only means that to achieve your business goals, you must be consistent in … Continue reading Tips To Improve Your Consistency in Business

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How To Real Estate

How To Find and Purchase Cheap Land in Nigeria

One obstacle that keeps many away from investing in real estate is the relatively large capital outlay that’s needed to purchase property. If you’ve only considered buying land or buildings in a major city, you’ll probably think that this applies to other parts of the country. But it doesn’t. Read more about Real estate In … Continue reading How To Find and Purchase Cheap Land in Nigeria

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BUSINESS How To

How To Start A Lucrative Car Dealership Business In Nigeria

8th November 2022

As long as there’s a need to move about on land quickly, there will be cars to get the job done. And there will be people who want to buy them. Figures from the National Bureau of Statistics (NBS) indicate that Nigerians continue to buy vehicles for various purposes. A 2017 report from the NBS … Continue reading How To Start A Lucrative Car Dealership Business In Nigeria

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BUSINESS How To

Black Friday: How To Drive Bumper Sales For Your Business Through Smart Marketing

7th November 2022

Businesses primarily mark Black Friday on the last Friday of November. It’s a day (or often several days) on which retailers and service providers make their products and services available at significantly discounted prices. Not surprisingly, it draws in shoppers looking to get a share of the deals on offer. Black Friday has become the … Continue reading Black Friday: How To Drive Bumper Sales For Your Business Through Smart Marketing

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BUSINESS How To

How To Stay Relevant In Business

4th November 2022

The business environment is constantly changing. There are new trends in every industry and you have to keep abreast with them. From the period of the pandemic, there have been radical changes to the way businesses are carried out. Read more about How To For instance, e-commerce had a massive boast during that period and … Continue reading How To Stay Relevant In Business

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CAREER How To

Employee Motivation And How To Improve It

3rd November 2022

  Perbox says that employee motivation is “the level of commitment, drive, and energy that a company’s workers bring to the role every day”. It is typically what makes an employee wake up, get dressed, and commute happily to work.  Read more about Career Employee motivation is what drives productivity in the workplace. If employees … Continue reading Employee Motivation And How To Improve It

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CAREER How To

How To Increase Accountability In The Workplace

Accountability refers to the obligation of accepting responsibility for one’s actions. It is a vital attribute of every human being. But unfortunately, many people are not accountable and do not even make efforts to be. In the workplace, it is one of the most essential traits of workers, as it ensures that work is done … Continue reading How To Increase Accountability In The Workplace

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BUSINESS How To Real Estate

How To Start A Short-Let Business In Nigeria

27th October 2022

When people visit a city for the first time—whether on a vacation or for business –they typically make a hotel room their abode for the duration of that visit. But hotels seldom give occupants a homely feeling. And not everyone likes this. Read more about How To In fact, there’s enough dissatisfaction with the hotel … Continue reading How To Start A Short-Let Business In Nigeria

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BUSINESS How To

How To Measure Small Business Success

26th October 2022

It can be challenging to determine whether your small business is genuinely expanding or whether it has begun to plateau if you have a business that has been around for a while and is getting ready to scale. How do you gauge the effectiveness of your business venture? What metrics really count? Read more about … Continue reading How To Measure Small Business Success

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How To Social Media

How To Get More YouTube Views

Every creative should have the knowledge of how to increase their YouTube views in their toolkit. Because let’s face it, nobody wants to invest hours in creating a video only to have it become viral and garner no views. Read more about  How To YouTube is always developing and changing. The era of hilarious cat … Continue reading How To Get More YouTube Views

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BUSINESS How To

How To Create an Authentic Brand Story and Gain Trust

19th October 2022

A good story moves people; it moves the world. Only when you can create amazing stories will your prospects tend to look in your direction. Storytelling is important in every business. It is essentially what drives sales. No one wants to listen to or read a robotic advert that just asks people to come to buy … Continue reading How To Create an Authentic Brand Story and Gain Trust

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BUSINESS How To

How To Develop A Standard Marketing Plan In 5 Simple Steps

12th October 2022

  If there is no plan to market your business, you will soon be out of business. This is because having a business is not enough; that is one side of the coin, having a marketing plan is a key to staying put in business. A sound business plan takes your business to the next … Continue reading How To Develop A Standard Marketing Plan In 5 Simple Steps

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BUSINESS How To

How To Create And Maintain Good Business Partnerships

In one way or another other in our lives, we get into partnerships. It could be for the purpose of a business deal, marriage relationship, academic friendship, mentorship, etc. However we look at it, we need people to survive. But it is not in bringing random people into our spaces. It is more about ensuring … Continue reading How To Create And Maintain Good Business Partnerships

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BUSINESS How To

How To Do Market Research

7th October 2022

We hear “market research” every day. But do we even know what it is, how much more, carrying it out? Market research, according to Hubspot, is “the process of gathering information about your target market and customers”. It refers to the process of understanding the market’s needs and measuring their purchase behaviour. Read more about … Continue reading How To Do Market Research

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How To Social Media

How to Increase Engagement on Social Media

Several factors can affect the effectiveness of your social media pages. One of them is engagement. A lack of or inefficient engagement goes a long way in hindering your visibility and eventual revenue that could be generated from social media platforms. Read more about How to In this case, you need to revisit your social … Continue reading How to Increase Engagement on Social Media

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How To

How To Seek Project Sponsorships

Money is what drives every project. Without the constant supply of it, there is often difficulty in completion or its eventual success. Finance is much needed for every project, whether a building project, an event or a business innovation. Sometimes our personal resources will not be able to fund our projects. Read more about How … Continue reading How To Seek Project Sponsorships

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CAREER How To

How To Establish A Coworking Space In Nigeria

4th October 2022

Coworking spaces are facilities designed and built to function as shared offices for early-stage startups and full-time freelancers. These enterprises will typically want to use coworking spaces because they can’t afford their own private offices and don’t find working from home conveniently. Read more about How To One lovely thing about coworking spaces is that … Continue reading How To Establish A Coworking Space In Nigeria

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BUSINESS Fashion How To

How To Acquire New Customers as A Fashion Entrepreneur

13th September 2022

  Customers are the backbone of any successful fashion business. The more customers exchange legal tender for your services, your business grows. No fashion business can thrive without the constant influx of customers. Having new customers translates to more sales which means more money. Read more about Fashion Over the years, fashion businesses have tended … Continue reading How To Acquire New Customers as A Fashion Entrepreneur

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BUSINESS How To

How To Master The Art Of Sales And Get Your Business Ahead

12th September 2022

  Shares are both an art and a science. It takes the aggregation of persuasive tactics, psychological techniques and the exploration of human behaviour to get potential customers to become actual customers. Read more about Business Shares are the actual backbone and livewire of any business. Without steady sales, no matter the size of your … Continue reading How To Master The Art Of Sales And Get Your Business Ahead

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BUSINESS How To

How To Create A B2B Marketing Campaign

27th August 2022

Masterclass defines B2B marketing (business-to-business marketing) as “a type of marketing that a company employs to target other businesses rather than consumers”. It is common to have businesses market their products or services to their customers or prospects. However, in B2B marketing, businesses carry out promotions to reach other businesses. There are certain businesses that … Continue reading How To Create A B2B Marketing Campaign

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BUSINESS How To Real Estate

How To Build Generational Wealth Through Real Estate

24th August 2022

For most of us, the dream of building great wealth—enough to pass on to our descendants –seems like a long shot. Doing so with real estate looks even less attainable. Many think that it’s a path to riches that’s least likely to open up for the average person. Isn’t real estate supposed to be the … Continue reading How To Build Generational Wealth Through Real Estate

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BUSINESS How To TECH

How To Start A Software Development Company In Nigeria

21st August 2022

Software has become a firm part of our lives. It’s the internet browser we use, the video player app on our mobile devices, the gaming program on our laptops, and the digital accounting tools that businesses utilize. It’s also the operating system on which all of these applications run. Read more about How To The … Continue reading How To Start A Software Development Company In Nigeria

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How To Social Media

How To Optimize Your LinkedIn Profile (2)

This is the second part of the post on the topic, “How To Optimize Your LinkedIn Profile”. If you missed out on the first part you can check it out by clicking here. Also, if this is your first time of getting to hear of LinkedIn and you are probably wondering what it is or you … Continue reading How To Optimize Your LinkedIn Profile (2)

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BUSINESS How To

How To Start A Cleaning Business In Nigeria

10th August 2022

The cleaning business is a huge, yet, less tapped business in Nigeria. Every weekend, people want to get their homes cleaned, and weekends are for owambe and rest. For people with 9-5 jobs, who still want to chill when they have the time, and not spend it on housework, they will be willing to pay … Continue reading How To Start A Cleaning Business In Nigeria

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BUSINESS How To

How To Write An Elevator Pitch: For Entrepreneurs

According to an article by Zety, an elevator pitch is “a short persuasive speech you use to introduce yourself, your product/service or your company”. An elevator pitch allows you to state clearly who you are or what your company offers without so many words. It is called an elevator pitch because it was derived from … Continue reading How To Write An Elevator Pitch: For Entrepreneurs

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BUSINESS How To

How To Understand Consumer Behavior

9th August 2022

To be able to make considerable progress in your business, one of the things you must be aware of is your consumer behavior. If you do not know who your customers are, what they want and how they think, how do you expect to be successful? Understanding your customers is what helps you draft your … Continue reading How To Understand Consumer Behavior

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BUSINESS How To

How To Start A Bulk SMS Service Business In Nigeria

According to the Nigeria Communication Commission (NCC), there were over 206 million total mobile telephone (GSM) subscriptions in Nigeria as of June 2022. Read more about How To Back in 2018, Nigerians sent and received a staggering total of 20.92 billion SMS. If you’re wondering if SMS is still a thing in Nigeria, you should … Continue reading How To Start A Bulk SMS Service Business In Nigeria

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