Latest News & Updates
How to Start and Scale a Book Publishing Business in Nigeria
21st March 2024
Have you ever thought about starting your own publishing company in Nigeria? It’s a great idea! This guide will help you get started on the right foot. We’ll cover everything from what kind of books are popular to how to get your books into stores and online. So, grab a cup of coffee and … Continue reading How to Start and Scale a Book Publishing Business in Nigeria
How to Leverage Social Media to Boost Business Growth
19th March 2024
In today’s digital age, social media has become an indispensable tool for businesses looking to expand their reach and grow their customer base. With Nigeria’s increasing internet penetration and growing population of social media users, harnessing the power of platforms like Facebook, Instagram, Twitter, and LinkedIn can significantly boost your business growth. To effectively … Continue reading How to Leverage Social Media to Boost Business Growth
How to Identify and Target Your Ideal Customers
Identifying and targeting your ideal customers is crucial for the success of any business operating in the Nigerian market. With its diverse population, cultural nuances, and unique market dynamics, Nigeria presents both challenges and opportunities for businesses seeking to connect with their target audience. With this article, I explore effective strategies business owners should … Continue reading How to Identify and Target Your Ideal Customers
How To Write a Compelling SOP for Study and Visa Application
12th March 2024
What is SOP? The Statement of Purpose (SOP) serves as a pivotal component of study and visa applications. It is a written essay that explains in detail why you want to study at a school and what makes you a good fit for the program you are applying to. Read more about How To … Continue reading How To Write a Compelling SOP for Study and Visa Application
By guestpost
How to Fix Email Bounce or Prevent Emails from Landing in Spam
26th February 2024
In the world of communication, email still stands as one of the major cornerstones of business and personal interactions. However, observing proper email etiquette within the guidelines of email service providers can be a daunting task. Ever been faced with a situation where email simply bounces back, or worse, lands in the spam folder? In … Continue reading How to Fix Email Bounce or Prevent Emails from Landing in Spam
By guestpost
How To Craft a Content Calendar For Your Fashion Business
20th February 2024
Establishing an online presence is crucial for reaching and engaging your audience. A well-organized content calendar is a valuable tool to help plan and execute your online strategy effectively. In this article, we will explore how to create an efficient content calendar tailored to the needs of your fashion business. Read more about How … Continue reading How To Craft a Content Calendar For Your Fashion Business
How to Build an Emergency Fund
16th February 2024
Have you ever worried about what might happen if unexpected expenses pop up? Building an emergency fund can help ease those worries and provide a financial safety net. An emergency fund is like a cushion for unexpected situations, such as medical emergencies, car repairs, or unexpected job changes. In this article, we’ll explore some simple … Continue reading How to Build an Emergency Fund
How To Generate Sustainable Revenue Streams for Tech Startups
In the vibrant ecosystem of Nigerian tech startups, generating sustainable revenues is a critical challenge that founders often grapple with. While innovation and disruption are at the core of these ventures, the ability to monetize products and services effectively is paramount for long-term success. In this article, we will delve into practical strategies and … Continue reading How To Generate Sustainable Revenue Streams for Tech Startups
How To Gain More Customers with Influencer Marketing
3rd February 2024
If you’re trying to reach an audience of potential customers these days, there are several ways to do that. You may try to directly market your products and services to them, or get their attention through third-party channels. One option in the latter category is getting social media influencers to inform their followers about … Continue reading How To Gain More Customers with Influencer Marketing
How To Optimize Your Website for Mobile Devices
30th January 2024
Mobile devices are the primary means via which people around the world access the internet. The latest figures for this from Data Report suggest that about 95% of internet visitors use mobile to get on the web at least sometimes, and 53% of global web traffic comes from smartphones and tablets. Read more about … Continue reading How To Optimize Your Website for Mobile Devices
How To Find your Niche as a Content Creator
26th January 2024
Finding your niche as a content creator is like unlocking a door to unique opportunities and audience connections. Whether you’re into vlogging, blogging, or social media content, you might be seeking a guide to help you discover your niche in the content creation space. In this article, I hope to fill that void for … Continue reading How To Find your Niche as a Content Creator
How To Find Your Lost Android Phone with Google
Having to look for a missing phone can be quite an irksome task. You’re not always sure where it’s been placed, so you may have no idea where to search for it. You could end up burning precious time—several minutes, or maybe even a couple of hours –trying to locate your lost phone. Here’s … Continue reading How To Find Your Lost Android Phone with Google
How To Protect Your Website from DDoS Attacks
16th January 2024
Websites have become integral components of businesses, serving as storefronts, communication hubs, and transaction platforms. Unfortunately, with this increased reliance on online presence comes the heightened risk of cyber threats, and one of the most prevalent and disruptive among them is Distributed Denial of Service (DDoS) attacks. Here, we’ll have a look at the … Continue reading How To Protect Your Website from DDoS Attacks
How To Manage Stress at Your Workplace
Life is busy, and stress often hangs around like a regular visitor. But don’t worry! There are some easy tricks you can use to handle stress and do better at your job. In this article, I highlight some 8 tips that can help you manage stress at your workplace. Ready? Let’s begin! Read more … Continue reading How To Manage Stress at Your Workplace
How To Navigate Collaboration Between Businesses
12th January 2024
Collaboration between businesses can be a powerful strategy for growth. Whether you’re a small startup or an established enterprise, working together with another business can open up new opportunities and avenues for success. Here’s a simple guide on how to collaborate effectively. Read more about Business Clearly Define Objectives Before diving into collaboration, clearly … Continue reading How To Navigate Collaboration Between Businesses
How To Conduct a Successful Interview With a Celebrity
1st January 2024
Landing an interview with a celebrity feels like snagging a shooting star: exciting, thrilling, and full of potential. But how do you achieve a successful interview? Here’s your guide to navigating the ever-evolving world of celebrity interviews and conducting a conversation that sparkles with insight and entertainment. Is there an influencer or celebrity you’ve … Continue reading How To Conduct a Successful Interview With a Celebrity
How To Make an Informed Financial Plan for 2024
29th December 2023
Truth be told, in this year, 2023, the economic situation in Nigeria presented its share of challenges. However, the dawn of a new year brings fresh opportunities for financial growth. In this article, we’ll explore how to make an informed financial plan for 2024, and the necessary plans you need to make for the … Continue reading How To Make an Informed Financial Plan for 2024
How To Recover from a Failed Business Venture
25th December 2023
Every entrepreneur dreams of success. If you’re one, you’ve probably imagined building a thriving business, one that plays a big role in its market, solving big problems and raking in huge profits while at it. Unfortunately, things don’t always pan out this way. About 80% of businesses fail within their first five years of … Continue reading How To Recover from a Failed Business Venture
How to Gather and Act on Customer Feedback in Nigeria
2nd November 2023
In today’s competitive business landscape, the success of your startup in Nigeria hinges on your ability to understand, engage with, and satisfy your customers. One of the most valuable tools at your disposal for achieving this is customer feedback. Gathering and acting on customer feedback in Nigeria can provide valuable insights that can help … Continue reading How to Gather and Act on Customer Feedback in Nigeria
How to Be an Email Copywriter and Craft Million-Naira Messages
31st October 2023
Writing emails is a necessary part of corporate life. That’s because email remains one of the most widely used mediums of communication in business. But weaving up messages for this channel that actually capture recipient’s attention and persuade them to take desired action is an art in itself. So it’s no surprise that many … Continue reading How to Be an Email Copywriter and Craft Million-Naira Messages
How to Build Product Prototypes with Limited Funds
28th October 2023
Entrepreneurs and startups create product prototypes to visualize, test, and improve their ideas before investing heavily in production. The process of fashioning these early models has become a crucial part of product development, particularly in the digital technology and hardware engineering industries. It’s also important to ventures in other sectors. Read more about Business … Continue reading How to Build Product Prototypes with Limited Funds
How to Win More Prospects with Content Marketing
21st September 2023
Content marketing can work wonders for your business if it’s done smartly and aims for clearly defined targets. However, getting it right can be a challenge if you or your team lacks the tools and know-how to execute a proper content strategy. And it’s doubly difficult if you’re trying to win customers via this means … Continue reading How to Win More Prospects with Content Marketing
How to Spend the Money Your Startup Raises
20th September 2023
Congratulations! Your startup has successfully raised funding, which is a significant milestone in your entrepreneurial journey. Now, you’re faced with a crucial decision: how to allocate and spend the money wisely to ensure the long-term success of your business. In this article, we’ll explore some key strategies or some valuable tactics for investing or … Continue reading How to Spend the Money Your Startup Raises
How to Select the Right Beta Testers for Your New Product
11th September 2023
Beta testing is a stage in the product development cycle, in which a startup or established company recruits a group of users who represent its broader customer base, and gets them to try out its new product. The aim is typically to collect and analyze feedback from these users (testers) and implement changes to … Continue reading How to Select the Right Beta Testers for Your New Product
How To Set Up Your Business for A Fantastic Retail Experience
8th September 2023
Creating an exceptional retail experience is an endeavour that demands careful planning, strategic thinking, and an unwavering commitment to customer satisfaction. In a world where consumer expectations continue to evolve and competition remains fierce, the success of a retail business hinges on its ability to provide a memorable and delightful shopping journey for its … Continue reading How To Set Up Your Business for A Fantastic Retail Experience
How To Earn Money from Twitter’s Ad Revenue Sharing Program
7th September 2023
Numerous content creators based in Nigeria recently experienced receiving credit notifications from X, formerly known as Twitter, as part of its ad revenue-sharing initiative. This development follows the global expansion of the program, which initially began paying out to U.S. users last month. X had announced that its monetization program allows creators worldwide to … Continue reading How To Earn Money from Twitter’s Ad Revenue Sharing Program
How to Effectively Manage Black Tax as an Income Earner in Nigeria
29th August 2023
Black Tax refers to the financial support that professionals and income earners, in general, are expected to give to their extended families and sometimes even their communities. This can be a significant financial burden, especially for young workers and entrepreneurs who are just starting to establish themselves. Here’s a guide on how to deal … Continue reading How to Effectively Manage Black Tax as an Income Earner in Nigeria
How to Build a Solid Real Estate Investment Portfolio
8th August 2023
How about owning a large chest of real estate investments, spread across several parts of Nigeria—and maybe even beyond? It’s the stuff of dreams for most of us. But while we may eagerly pray that this becomes a reality in our lives, a majority of people really don’t think it’s something they can achieve, … Continue reading How to Build a Solid Real Estate Investment Portfolio
How to Revive Your Business When Your Sales are Falling
2nd August 2023
Regardless of the kind of business you run, its sales are almost certainly the ultimate metric by which you measure its performance. And that’s understandable; without products moving off your shelves and money coming in for them, your enterprise will tether on the edge of failure. Read more about Business If you’re battling with … Continue reading How to Revive Your Business When Your Sales are Falling
How to Make Body Cream for Nigerians
20th July 2023
Developing a body cream specifically for Nigerians using locally sourced ingredients allows you to cater to the unique skincare needs and preferences of the local audience. In this analysis, we will explore a list of commonly used ingredients and provide a step-by-step guide to help you create a nourishing and moisturizing body cream that … Continue reading How to Make Body Cream for Nigerians