Latest News & Updates
Branding Your Ministry for Growth
10th February 2023
When you have a new product, design or idea and you are getting ready to reveal it to the world, the first thing most people want to do is brand the product or service. They believe that branding is the first and most important thing that must be done and that includes getting a … Continue reading Branding Your Ministry for Growth
Media Buying and Advertising to Increase Leads
30th January 2023
Media buying and ad placement are powerful tools for businesses to reach potential customers and boost brand awareness. As digital marketing and internet usage have grown, these tactics have become more complex and targeted, allowing businesses to specifically reach niche audiences. Utilizing digital media platforms such as social media, search engines, and online publications … Continue reading Media Buying and Advertising to Increase Leads
How to Exceed Your Business Targets for the New Year
10th January 2023
You have probably come into the New Year with high hopes for your business. You expect it to score greater wins than it managed in the previous twelve months. And if you’re really serious about succeeding this time around, you’ll already have a detailed plan for doing so. But it’s not enough to prepare … Continue reading How to Exceed Your Business Targets for the New Year
How To Implement A Mobile Device Management Policy For Your Business
23rd December 2022
Many companies are integrating mobile devices into their business infrastructure. They do this to reap the benefits of flexibility and greater productivity that these devices confer. Read more about Business If your organization belongs to this group, it should have a clear Mobile Device Management policy governing how employees use your business’s mobile devices. … Continue reading How To Implement A Mobile Device Management Policy For Your Business
How To Implement a Bring Your Own Device (BYOD) Policy for Your Business
22nd December 2022
Until fairly recently, the typical business has required that its employees work with devices that it provides them with. But as work rules have grown more flexible, an increasing number of companies have now permitted their staff to use their own laptops and phones on the job. This latter approach—called Bring Your Own Device … Continue reading How To Implement a Bring Your Own Device (BYOD) Policy for Your Business
How To Start A Cassava Production Business In Nigeria
2nd December 2022
Nigeria is the world’s largest in cassava production. It’s widely consumed in the country, especially in the south, where it’s a staple. Annually, the country produces 60 million tons of cassava tubers. About 24 of 36 states grow the crop, with Anambra, Edo, Delta, Benue, Oyo, and Cross River dominating production. Read more about … Continue reading How To Start A Cassava Production Business In Nigeria
How To Motivate Your Employees to Achieve Productivity
29th November 2022
If you own a business that employs workers, you’d want them to be at peak productivity for as long as they are at their duty post. While there are always going to be momentary dips in the quality of their performance, you’ll expect your employees to operate at high levels of efficiency and effectiveness … Continue reading How To Motivate Your Employees to Achieve Productivity
How to Convert Prospects into Paying Customers
22nd November 2022
It is one thing to generate a lot of interest in your product or service, and quite another to turn that interest into patronage. Many businesses struggle because they aren’t able to engineer the transition from the former to the latter. This failure is often responsible for the low revenue and profit that most … Continue reading How to Convert Prospects into Paying Customers
How To Start a Computer Training or ICT Centre
16th November 2022
Despite all that’s been said about how widespread digital literacy is, not everyone owns the computing devices needed to get a lot of important things done. Besides, outside of the major cities, whole swathes of the country still rely on ICT centres to get things like online registrations and result checking done. Read more … Continue reading How To Start a Computer Training or ICT Centre
How To Write A Winning Sales Pitch
9th November 2022
The way you write your sales pitch can land you the deal you desire, or not. It is the quality of your sales pitch that will make your prospective investors, partners or customers believe in you. Your sales pitch is your verbal business card that tells so much about your business without telling too much. … Continue reading How To Write A Winning Sales Pitch
Tips To Improve Your Consistency in Business
It is said that consistency breeds perfection. Whatever you are consistent in, you will see yourself making considerable progress in it. Your business is not, and shouldn’t be an exception. If you have cultivated certain habits over the years with consistency, it only means that to achieve your business goals, you must be consistent in … Continue reading Tips To Improve Your Consistency in Business
How To Find and Purchase Cheap Land in Nigeria
One obstacle that keeps many away from investing in real estate is the relatively large capital outlay that’s needed to purchase property. If you’ve only considered buying land or buildings in a major city, you’ll probably think that this applies to other parts of the country. But it doesn’t. Read more about Real estate In … Continue reading How To Find and Purchase Cheap Land in Nigeria
How To Start A Lucrative Car Dealership Business In Nigeria
8th November 2022
As long as there’s a need to move about on land quickly, there will be cars to get the job done. And there will be people who want to buy them. Figures from the National Bureau of Statistics (NBS) indicate that Nigerians continue to buy vehicles for various purposes. A 2017 report from the NBS … Continue reading How To Start A Lucrative Car Dealership Business In Nigeria
Black Friday: How To Drive Bumper Sales For Your Business Through Smart Marketing
7th November 2022
Businesses primarily mark Black Friday on the last Friday of November. It’s a day (or often several days) on which retailers and service providers make their products and services available at significantly discounted prices. Not surprisingly, it draws in shoppers looking to get a share of the deals on offer. Black Friday has become the … Continue reading Black Friday: How To Drive Bumper Sales For Your Business Through Smart Marketing
How To Stay Relevant In Business
4th November 2022
The business environment is constantly changing. There are new trends in every industry and you have to keep abreast with them. From the period of the pandemic, there have been radical changes to the way businesses are carried out. Read more about How To For instance, e-commerce had a massive boast during that period and … Continue reading How To Stay Relevant In Business
Employee Motivation And How To Improve It
3rd November 2022
Perbox says that employee motivation is “the level of commitment, drive, and energy that a company’s workers bring to the role every day”. It is typically what makes an employee wake up, get dressed, and commute happily to work. Read more about Career Employee motivation is what drives productivity in the workplace. If employees … Continue reading Employee Motivation And How To Improve It
How To Increase Accountability In The Workplace
Accountability refers to the obligation of accepting responsibility for one’s actions. It is a vital attribute of every human being. But unfortunately, many people are not accountable and do not even make efforts to be. In the workplace, it is one of the most essential traits of workers, as it ensures that work is done … Continue reading How To Increase Accountability In The Workplace
How To Start A Short-Let Business In Nigeria
27th October 2022
When people visit a city for the first time—whether on a vacation or for business –they typically make a hotel room their abode for the duration of that visit. But hotels seldom give occupants a homely feeling. And not everyone likes this. Read more about How To In fact, there’s enough dissatisfaction with the hotel … Continue reading How To Start A Short-Let Business In Nigeria
How To Measure Small Business Success
26th October 2022
It can be challenging to determine whether your small business is genuinely expanding or whether it has begun to plateau if you have a business that has been around for a while and is getting ready to scale. How do you gauge the effectiveness of your business venture? What metrics really count? Read more about … Continue reading How To Measure Small Business Success
How To Get More YouTube Views
Every creative should have the knowledge of how to increase their YouTube views in their toolkit. Because let’s face it, nobody wants to invest hours in creating a video only to have it become viral and garner no views. Read more about How To YouTube is always developing and changing. The era of hilarious cat … Continue reading How To Get More YouTube Views
How To Create an Authentic Brand Story and Gain Trust
19th October 2022
A good story moves people; it moves the world. Only when you can create amazing stories will your prospects tend to look in your direction. Storytelling is important in every business. It is essentially what drives sales. No one wants to listen to or read a robotic advert that just asks people to come to buy … Continue reading How To Create an Authentic Brand Story and Gain Trust
How To Develop A Standard Marketing Plan In 5 Simple Steps
12th October 2022
If there is no plan to market your business, you will soon be out of business. This is because having a business is not enough; that is one side of the coin, having a marketing plan is a key to staying put in business. A sound business plan takes your business to the next … Continue reading How To Develop A Standard Marketing Plan In 5 Simple Steps
How To Create And Maintain Good Business Partnerships
In one way or another other in our lives, we get into partnerships. It could be for the purpose of a business deal, marriage relationship, academic friendship, mentorship, etc. However we look at it, we need people to survive. But it is not in bringing random people into our spaces. It is more about ensuring … Continue reading How To Create And Maintain Good Business Partnerships
How To Do Market Research
7th October 2022
We hear “market research” every day. But do we even know what it is, how much more, carrying it out? Market research, according to Hubspot, is “the process of gathering information about your target market and customers”. It refers to the process of understanding the market’s needs and measuring their purchase behaviour. Read more about … Continue reading How To Do Market Research
How to Increase Engagement on Social Media
Several factors can affect the effectiveness of your social media pages. One of them is engagement. A lack of or inefficient engagement goes a long way in hindering your visibility and eventual revenue that could be generated from social media platforms. Read more about How to In this case, you need to revisit your social … Continue reading How to Increase Engagement on Social Media
How To Seek Project Sponsorships
Money is what drives every project. Without the constant supply of it, there is often difficulty in completion or its eventual success. Finance is much needed for every project, whether a building project, an event or a business innovation. Sometimes our personal resources will not be able to fund our projects. Read more about How … Continue reading How To Seek Project Sponsorships
How To Establish A Coworking Space In Nigeria
4th October 2022
Coworking spaces are facilities designed and built to function as shared offices for early-stage startups and full-time freelancers. These enterprises will typically want to use coworking spaces because they can’t afford their own private offices and don’t find working from home conveniently. Read more about How To One lovely thing about coworking spaces is that … Continue reading How To Establish A Coworking Space In Nigeria
How To Acquire New Customers as A Fashion Entrepreneur
13th September 2022
Customers are the backbone of any successful fashion business. The more customers exchange legal tender for your services, your business grows. No fashion business can thrive without the constant influx of customers. Having new customers translates to more sales which means more money. Read more about Fashion Over the years, fashion businesses have tended … Continue reading How To Acquire New Customers as A Fashion Entrepreneur
How To Master The Art Of Sales And Get Your Business Ahead
12th September 2022
Shares are both an art and a science. It takes the aggregation of persuasive tactics, psychological techniques and the exploration of human behaviour to get potential customers to become actual customers. Read more about Business Shares are the actual backbone and livewire of any business. Without steady sales, no matter the size of your … Continue reading How To Master The Art Of Sales And Get Your Business Ahead
How To Create A B2B Marketing Campaign
27th August 2022
Masterclass defines B2B marketing (business-to-business marketing) as “a type of marketing that a company employs to target other businesses rather than consumers”. It is common to have businesses market their products or services to their customers or prospects. However, in B2B marketing, businesses carry out promotions to reach other businesses. There are certain businesses that … Continue reading How To Create A B2B Marketing Campaign
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