Latest News & Updates
15 Tips to Attract Customers to Your Small Business
16th March 2023
As an experienced small business coach, I have noticed that one of the most common concerns shared by entrepreneurs is how to attract customers. Whether they are just starting out or have been running their business for a while, this question remains a constant challenge. While there is no one-size-fits-all solution to this, there … Continue reading 15 Tips to Attract Customers to Your Small Business
Diversifying Your Revenue Streams In Your Small Business
15th March 2023
Diversifying your revenue streams is a critical component of any successful small business strategy. By expanding the range of products or services you offer, you can tap into new markets, reduce your dependence on a single revenue source, and create new opportunities for growth. In this article, we’ll explore some practical tips for diversifying … Continue reading Diversifying Your Revenue Streams In Your Small Business
Finding Your Niche in the Market
Finding your niche in the market is a crucial step towards building a successful business. Your niche refers to the specific area of the market that your business targets. This could be a specific product, service, or group of customers. By identifying your niche, you can differentiate yourself from competitors and attract loyal customers. … Continue reading Finding Your Niche in the Market
How SMEs In Nigeria Can Identify Their Target Audience
Small and Medium Enterprises (SMEs) play a crucial role in the Nigerian economy. They contribute significantly to job creation, income generation, and poverty alleviation. One of the essential factors for the success of an SME is identifying its target audience. Identifying the target audience is crucial because it helps to develop effective marketing strategies … Continue reading How SMEs In Nigeria Can Identify Their Target Audience
How To Build A Network Of Contacts And Partnerships
Building a network of contacts and partnerships is a critical component of any successful business strategy. A strong network can help you expand your reach, gain valuable insights and resources, and develop new opportunities for growth. In this article, we’ll explore some practical tips for building and maintaining a network of contacts and partnerships … Continue reading How To Build A Network Of Contacts And Partnerships
Offer Exceptional Customer Service With Case Studies
Exceptional customer service is the foundation of any successful business. Customers who receive great service are more likely to become loyal, repeat customers, and they are also more likely to recommend your business to others. On the other hand, customers who have a negative experience with customer service are likely to leave negative reviews … Continue reading Offer Exceptional Customer Service With Case Studies
Developing a Marketing Budget for Your Small Business
14th March 2023
Developing a marketing budget is a critical component of any successful small business strategy. Without a clear understanding of how much you can afford to spend on marketing, you risk overspending or underspending, both of which can have serious consequences for your business. In this article, we’ll explore some practical tips for developing a … Continue reading Developing a Marketing Budget for Your Small Business
How Cloud Technology Can Speed Up Business Growth
Small enterprises and larger companies alike seek that little edge that could give them a competitive advantage over their rivals. It’s what could keep them afloat in today’s tight markets, where margins are slim and customer loyalty is fickle. One class of tools can enable businesses to push past their challengers in the race … Continue reading How Cloud Technology Can Speed Up Business Growth
The Olam International Future Leadership Program 2023
Olam International, a global player in the agri-business space, is inviting smart young individuals to take part in its Future Leadership Program, an initiative that will see the company train and develop potential leaders. If you consider a future career with Olam attractive, you may want to apply for the program. Read more about … Continue reading The Olam International Future Leadership Program 2023
Latest Job Vacancies in Nigeria, Third Week of March 2023
These are some of the latest job vacancies in Nigeria for the third week of March 2023. Read more about Opportunities Digital Marketing Manager, Sankore Investments Sankore Investments wants to hire a Digital Marketing Manager. Whoever takes on this role will manage the company’s online presence and take charge of digital marketing campaigns. They … Continue reading Latest Job Vacancies in Nigeria, Third Week of March 2023
How to Accelerate Your Business Growth and Dominate Your Market
In today’s digital age, online success is a crucial factor for business growth and development. With the internet providing access to a global audience, businesses that harness the power of digital technology have the potential to dominate their market niche and achieve exponential growth. In Nigeria, where the digital landscape is rapidly expanding, businesses … Continue reading How to Accelerate Your Business Growth and Dominate Your Market
By reuben-kalu
Creating Collaborative Ecosystems for Fintech Startups
Fintech startups have been revolutionizing the financial industry in recent years. They have been leveraging technology to create innovative products and services that meet the needs of customers in a more efficient and convenient way than traditional financial institutions. However, despite the potential of fintech startups to disrupt the industry, they often face challenges … Continue reading Creating Collaborative Ecosystems for Fintech Startups
A Summary of the CBN’s New Operational Guidelines for Open Banking
13th March 2023
On Tuesday, March 7, the Central Bank of Nigeria released operational guidelines for Open Banking in Nigeria. The new rules were written up to enable banks and third-party firms to share customer data with each other, subject to customers’ consent. Musa Jimoh, Director of the Payments System Department at the apex bank, explained this … Continue reading A Summary of the CBN’s New Operational Guidelines for Open Banking
How To Identify Potential Investors For Your Startup
Identifying potential investors for your startup is a crucial step in the process of securing funding. Investors can provide not only the financial support necessary to grow your business but also access to valuable resources and networks that can help your startup succeed. In this article, we will discuss some strategies for identifying potential … Continue reading How To Identify Potential Investors For Your Startup
Up to $100,000 Funding Available from the OPEN Energy Fund
The OPEN Energy Fund is currently accepting applications for African entrepreneurs seeking financing for their energy businesses. If you are a woman currently running an energy startup or company and you would like to receive funding and technical support to drive it up the growth ladder, here’s an opportunity you may consider taking advantage … Continue reading Up to $100,000 Funding Available from the OPEN Energy Fund
The First Quarter of the 2023 Marketing Season
11th March 2023
The first quarter of 2023 has been an eventful one for the Nigerian marketing industry, with shifting consumer behaviour, evolving technology, and economic uncertainties reshaping the competitive landscape. As marketers brace for the remainder of the year, it’s important to assess the current market trends and adjust marketing strategies to stay ahead of the … Continue reading The First Quarter of the 2023 Marketing Season
By reuben-kalu
Creating A Gamification Strategy for Customer Engagement
Gamification is a technique that uses game design elements in non-gaming contexts to engage and motivate people to achieve specific goals. This technique has become increasingly popular in recent years and has been used by businesses to improve customer engagement, increase brand loyalty, and drive sales. In this article, we will discuss how businesses … Continue reading Creating A Gamification Strategy for Customer Engagement
Developing an Online Open University in Nigeria
10th March 2023
Education is the bedrock of any society, and Nigeria, being the most populous country in Africa, needs a robust educational system to thrive. While the government has been making strides in improving the education sector, there is still a lot to be done, particularly in providing accessible and quality education to everyone, irrespective of … Continue reading Developing an Online Open University in Nigeria
Google Introduces 3 Initiatives To Empower African Women
Google has introduced three new initiatives to support and empower African women entrepreneurs in recognition of International Women’s Day. The initiatives include the Hustle Academy for Women-Led SMEs, the Google for Startups Accelerator Africa: Women Founders Cohort, and a social media series celebrating inspiring women in Africa’s technology sector. Read more about Opportunities This … Continue reading Google Introduces 3 Initiatives To Empower African Women
7 Steps to Investing in Real Estate by House Hacking
Real estate investing has always been a popular choice for investors seeking to build long-term wealth. House hacking is an approach to investing in real estate that allows investors to live in their investment property while earning rental income. In this article, we will outline seven steps to investing in real estate by house … Continue reading 7 Steps to Investing in Real Estate by House Hacking
Brands We Love: Dataflex
Just as their peers elsewhere in the world have done, Nigerian businesses are increasingly adopting technologies that enable them to achieve more across their operations. They are doing so because they have witnessed the benefits that these tools can yield: lower costs, higher output, better quality outcomes, and increased revenues and profits. The technologies … Continue reading Brands We Love: Dataflex
The Baker Hughes Engineering and Technology Graduate Internship Program 2023
Baker Hughes, one of the world’s leading oil field service companies, is inviting students and recent graduates from engineering and technology disciplines to apply for its internship program. This 12-month program is built for persons who want to gain first-hand, on-the-job experience and acquire skills that they would find useful in their careers. Read … Continue reading The Baker Hughes Engineering and Technology Graduate Internship Program 2023
How TEMSI Is Providing Support to Tech Marketers
9th March 2023
During one of her visits to Lagos, Ore Badmus met Izzie Ekong at a Christmas dinner party and they got along well. They formed a friendship, which later developed into a partnership, making them co-founders. Read more about Tech Both Izzie and Ore are marketers and they established the Tech Marketers Support Initiative (TEMSI) … Continue reading How TEMSI Is Providing Support to Tech Marketers
From a Registered Business Name to a Private LLC
When businesses in Nigeria register with the Corporate Affairs Commission (CAC), they either do so as a ‘Business Name,’ or incorporate a company (a Private Limited Liability or Public Limited Company). Most businesses settle for the former, as it’s designed primarily for sole proprietorships (especially micro and small-scale enterprises). Bigger commercial and industrial concerns … Continue reading From a Registered Business Name to a Private LLC
The Access Corporation Women Digital Entrepreneurship Program
Access Corporation, the parent company of Access Bank, is organizing the Women Digital Entrepreneurship Program (WDEP) for businesswomen in Nigeria. This initiative, it aims to equip female entrepreneurs with the skills they need to digitize their businesses and take advantage of the growth potential that the online space offers their ventures. Read more about … Continue reading The Access Corporation Women Digital Entrepreneurship Program
Guaranty Trust Holding Company Graduate Trainee Program 2023
Guaranty Trust Bank says it is recruiting suitably qualified persons for its Graduate Trainee Program. It is requesting applications from young graduates who are looking to build a career in the financial services industry. If you fit this description and would like to get a foot in the door at one of Nigeria’s leading … Continue reading Guaranty Trust Holding Company Graduate Trainee Program 2023
Latest Job Vacancies in Nigeria, Second Week of March 2023
These are some of the latest job vacancies in Nigeria for the second week of March 2023. Read more about Opportunities Internal Auditor, Costarchem Costarchem wants to hire an Internal Auditor. This person will work to ensure that the company’s processes comply with risk management best practices. They will examine and analyze accounting records, … Continue reading Latest Job Vacancies in Nigeria, Second Week of March 2023
Bruised But Unbowed: Jennifer Efidi
8th March 2023
Today being International Women’s Day, we spotlight Jennifer Efidi, a resident in Lagos state, who on February 25th, was allegedly assaulted by thugs while she was waiting to cast her vote at Polling Unit 065 in Surulere. Despite suffering injuries to her face from the attack, she went back later to cast her vote. … Continue reading Bruised But Unbowed: Jennifer Efidi
7 Most Inspiring Female Entrepreneurs in Nigeria
On International Women’s Day, we cast the spotlight on some of Nigeria’s most inspiring female entrepreneurs. These figures have stood strong and excelled in an arena that’s still largely dominated by men. Read more about Business Some of these women have been around in commerce and industry for several decades. Others have made their … Continue reading 7 Most Inspiring Female Entrepreneurs in Nigeria
Brands We Love: Severe Nature
The output from Nigeria’s fashion scene has evolved in significant ways since it began to be influenced by western styles a century or more ago. The chroniclers of this change have reported its transition from a space inhabited by a few design types to one that presently brims with uniqueness and difference. It’s now … Continue reading Brands We Love: Severe Nature
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