Latest News & Updates
How Your Business Can Reduce its Fuel Consumption
22nd July 2023
If you’re currently running a business that depends on petrol to power its operations, you’re probably struggling with soaring fuel prices. You know that this situation can eat deep into your earnings, drive up your production costs, and make things difficult all around. You need a way to significantly reduce your fuel consumption so … Continue reading How Your Business Can Reduce its Fuel Consumption

The BOI-LBS Business Innovation Accelerator Program 2023
The Bank of Industry (BOI), in collaboration with the Lagos Business School (LBS), is organizing an Innovation Business Accelerator for SMEs. This program runs with the aim of improving SME success rates, boosting their ability to create jobs, reducing loan default rates, and equipping entrepreneurs with the technical, managerial, financial, and leadership skills they … Continue reading The BOI-LBS Business Innovation Accelerator Program 2023

MyCoPilot, A Smart Ride-Sharing App for Nigeria Has Launched
In our dynamic nation, Nigeria, and our uniquely chaotic world of transportation, a brilliant ride-sharing app has emerged as a game-changer for distance travel and shared commuting in Nigeria. Founded in 2022 by the visionary Nnamdi Chizoba, MyCoPilot is poised to transform the way Nigerians explore geographies and arrive at destinations, connect and network, … Continue reading MyCoPilot, A Smart Ride-Sharing App for Nigeria Has Launched

CcHub Uni:nnovators Startups-in-Residence Program
21st July 2023
The Co-Creation Hub (CcHub), in collaboration with GIZ (the leading German development agency), is organizing a program aimed at nurturing and supporting student innovators. Through this initiative, beneficiaries will be aided in their quest to build prototypes for their innovative solutions, get funding to develop and roll out their Minimum Viable Product (MVP), and … Continue reading CcHub Uni:nnovators Startups-in-Residence Program

10 Absolutely Free Marketing Ideas for Your Business
Tight margins, eternal vigilance, and tough tussles with competitors—these are facts of the contemporary business world, even for SMEs. Unfortunately, today’s commercial environment tends to reward the bigger players, because they have larger advertising and marketing budgets. Smaller enterprises, on the other hand (perhaps including yours), have to make the most of very lean … Continue reading 10 Absolutely Free Marketing Ideas for Your Business

Latest Job Vacancies in Nigeria, Third Week of July 2023
These are some of the latest job vacancies in Nigeria for the third week of July 2023. Facility Manager, Berger Paints Berger Paints wants to hire a Facility Manager, who will also serve as its Health, Safety and Environment Manager. This person will develop and implement the company’s safety practices, monitor compliance with related … Continue reading Latest Job Vacancies in Nigeria, Third Week of July 2023

Kekwaaru Ngozi Mary: Hero of the Week
In an awe-inspiring act of heroism, Kekwaaru Ngozi Mary, a dedicated staff member at Eko Hotel and Suites, demonstrated extraordinary honesty by returning a misplaced sum of $70,000 to a guest in Lagos. This remarkable display of integrity has not only earned her praise but also restored faith in humanity. Read more about Personality … Continue reading Kekwaaru Ngozi Mary: Hero of the Week

10th Anniversary of Our Annual Masterclass
You can’t be wrong seeking knowledge. What you know and do makes a difference; Your know-how and your network are equal to your net worth. We are set to give value once more! Building capability in professionals is our passion! The Lagos version of our Annual Masterclass is 10 years this year! We thank … Continue reading 10th Anniversary of Our Annual Masterclass

By g-emutche

Empowering Sales Professionals for a Decade of Success
Sales and Selling Price Price is what you pay. value is what you get. – Warren Buffett. The economic outlook as we already know is tough. Prices of products and services are going up. Naira is losing value. Purchasing power of buyers is becoming weaker which has caused anxiety in the system! Where do … Continue reading Empowering Sales Professionals for a Decade of Success

By g-emutche

Understanding the Business of Your Startup in 5 Ways
20th July 2023
Starting a business is an exhilarating and challenging endeavour. Many aspiring entrepreneurs are driven by a vision, a passion for their product or service, and the desire to make a significant impact in their industry. However, despite the initial excitement and enthusiasm, a considerable number of startups fail to achieve long-term success. One common … Continue reading Understanding the Business of Your Startup in 5 Ways

How to Make Body Cream for Nigerians
Developing a body cream specifically for Nigerians using locally sourced ingredients allows you to cater to the unique skincare needs and preferences of the local audience. In this analysis, we will explore a list of commonly used ingredients and provide a step-by-step guide to help you create a nourishing and moisturizing body cream that … Continue reading How to Make Body Cream for Nigerians

How to Grow Your Cosmetic and Beauty Brand on TikTok
TikTok has emerged as a powerful platform for businesses, especially in the cosmetic and beauty industry. With its large and engaged user base, TikTok offers tremendous opportunities to showcase your products, connect with your target audience, and drive brand awareness. However, growing your cosmetic and beauty brand on TikTok requires a tailored approach that … Continue reading How to Grow Your Cosmetic and Beauty Brand on TikTok

How to Drive Organic Traffic to Your Business
19th July 2023
In the digital age, driving organic traffic to your business is vital for building brand awareness, attracting potential customers, and generating sales. Organic traffic refers to the visitors who find your website or online content through search engine results and other non-paid channels. This article provides a comprehensive guide on how to drive organic … Continue reading How to Drive Organic Traffic to Your Business

Diversification Strategies for Businesses in Challenging Times
In today’s dynamic and uncertain economic landscape, businesses in Nigeria face numerous challenges, including market volatility, changing consumer preferences, and economic downturns. To navigate these challenging times and ensure long-term sustainability, businesses need to adopt diversification strategies. Read more about Business Diversification involves expanding into new products, markets, or industries to mitigate risk and … Continue reading Diversification Strategies for Businesses in Challenging Times

Developing a Strong Online Presence for Nigerian Businesses
In today’s digital age, establishing a strong online presence is crucial for the success and growth of businesses, including those in Nigeria. With a rapidly expanding internet user base and increasing e-commerce adoption, Nigerian businesses have an immense opportunity to reach a wider audience, build brand awareness, and drive revenue through their online presence. … Continue reading Developing a Strong Online Presence for Nigerian Businesses

Creating A Great User Experience Has a Really High ROI For Startups
In today’s highly competitive business landscape, startups face numerous challenges in gaining traction, attracting users, and achieving sustainable growth. Andrew Gadzdecki, CEO of Acquire.com, noted that great user experience has a really high ROI for startups because you convert more customers with fewer support questions. One key factor that can make a significant difference … Continue reading Creating A Great User Experience Has a Really High ROI For Startups

5 Useful Tools for Infographics for Business Owners
In the digital age, visual content plays a vital role in capturing the audience’s attention and conveying complex information effectively. Infographics, with their combination of text and visuals, have become a popular tool for businesses to present data, statistics, and ideas in a visually appealing and digestible format. Read more about Business Creating infographics … Continue reading 5 Useful Tools for Infographics for Business Owners

Strategies for Nigerian SMEs through Digital Models
Small and Medium Enterprises (SMEs) in Nigeria can maximize their business potential by effectively leveraging digital business models. Here are some key strategies for SMEs to consider: Read more about Business Online Presence Establish a strong online presence by creating a professional website that showcases products, services, and relevant information about the business. Additionally, … Continue reading Strategies for Nigerian SMEs through Digital Models

By reuben-kalu

University Canada West Info Session with Margaret Ajiduah
Join us for an exclusive Instagram Live session with Margaret Ajiduah, Business Development Manager for University Canada West (UCW), as she hosts an informative Student Info Session for all aspiring students in Nigeria. Read more about Education What To Expect Two Campuses in Downtown Vancouver: Discover the vibrant campuses of UCW located right in the … Continue reading University Canada West Info Session with Margaret Ajiduah
By guestpost

How to Engage in the Art of Seductive Marketing (Part 2)
18th July 2023
In Part 1, we noted that seductive marketing is an alluring approach that aims to captivate and persuade customers through the art of attraction. It involves creating marketing campaigns that appeal to consumers’ emotions, desires, and aspirations, creating a sense of allure and temptation. The goal is to create a strong emotional connection between … Continue reading How to Engage in the Art of Seductive Marketing (Part 2)

How to Engage in the Art of Seductive Marketing (Part 1)
The Art of Seductive Marketing is a captivating approach that aims to entice and persuade customers in a seductive manner. It involves creating irresistible marketing campaigns that appeal to consumers’ emotions, desires, and aspirations. This form of marketing employs various strategies, such as storytelling, sensory stimulation, and personalization, to create a strong connection between … Continue reading How to Engage in the Art of Seductive Marketing (Part 1)

Here Are the Top 5 Most Fuel-Efficient Cars in Nigeria
The recent hike in fuel prices in Nigeria has made it more important than ever to choose a fuel-efficient car. With fuel prices expected to remain high in the near future, it is a wise move to invest in a car that will save you money on fuel costs. There are a number of … Continue reading Here Are the Top 5 Most Fuel-Efficient Cars in Nigeria

The ImpactHER 2023 Free Digital Skills Training for Female Entrepreneurs
ImpactHER, a non-governmental organization committed to supporting female-run SMEs in Africa, has introduced a free digital skills training program for women who own and operate businesses on the continent. Through this initiative, it aims to provide female entrepreneurs with the basic tech skills they need to reach a global market. Read more about Opportunities This … Continue reading The ImpactHER 2023 Free Digital Skills Training for Female Entrepreneurs

How to Make Your Business Grow Faster
How can I grow my business faster? It’s a question that’s perennially on the minds of forward-pushing entrepreneurs who wants to achieve more with their venture. But while there’s no shortage of supposed answers, it’s not always clear what will work in the particular context of the enquirer, or in the broader Nigerian commercial … Continue reading How to Make Your Business Grow Faster

Apply to Greenwich University for an Exciting Academic Journey
Greenwich University is an ambitious community of students and academics with no limits on where you come from and no limits on what you can do next. The three campuses in London and Kent are where minds meet, ideas spark and new adventures begin. Read more about Education Undergraduate courses @ Greenwich Campus London Greenwich … Continue reading Apply to Greenwich University for an Exciting Academic Journey
By guestpost

Take Charge of Your Future: Apply for 2024 Admissions with PRIME56
Ready to take charge of your future? Every small step counts, and now is the perfect time to embark on your journey towards success. Don’t wait any longer – seize this opportunity to kick-start your 2024 admission application through PRIME56. We offer a streamlined and efficient application process, tailored to meet your unique aspirations. Read … Continue reading Take Charge of Your Future: Apply for 2024 Admissions with PRIME56
By guestpost

Meta Ads: Unleashing its Power for Exponential Growth
17th July 2023
In the fast-paced world of digital advertising, staying ahead of the competition and effectively scaling your brand is crucial for long-term success. With the emergence of meta ads, a powerful advertising strategy that combines the strengths of traditional advertising with the targeting capabilities of digital platforms, brands have found a new avenue to reach … Continue reading Meta Ads: Unleashing its Power for Exponential Growth

By reuben-kalu

Top 10 Trending Podcast Ideas for Every Businessperson
Podcasts have become a popular medium for consuming information, entertainment, and educational content across the globe, including Nigeria. For businesspersons looking to grow their audience and enhance their reach, leveraging the power of podcasts is a strategic move. In this analysis, we will explore ten trending podcast ideas that are relevant to the Nigerian … Continue reading Top 10 Trending Podcast Ideas for Every Businessperson

Navigating Sales Negotiations – Tips for Win-Win Outcomes (Part 2)
In part 1 of our article on sales negotiation, we discussed five ways to negotiate sales. I stated that sales negotiations are of utmost importance in driving the success of any business. A skillfully conducted negotiation holds the potential to lead to a mutually beneficial agreement that leaves both the seller and the buyer … Continue reading Navigating Sales Negotiations – Tips for Win-Win Outcomes (Part 2)

Navigating Sales Negotiations – Tips for Win-Win Outcomes (Part 1)
Sales negotiations play a critical role in the success of any business. A well-executed negotiation can result in a mutually beneficial agreement that satisfies both the seller and the buyer. However, sales negotiations can be challenging, as it requires effective communication, strategic thinking, and achieving win-win outcomes. In this analysis, we will explore key … Continue reading Navigating Sales Negotiations – Tips for Win-Win Outcomes (Part 1)
