Latest News & Updates
10 Inspiring Nigerian Women in Tech
13th July 2024
In recent years, the tech industry in Nigeria has seen remarkable growth, with numerous innovations and start-ups springing up across the country. This ever-evolving sector has also witnessed the rise of many inspiring women making significant contributions and breaking barriers. These trailblazing women are changing the narrative and paving the way for future generations … Continue reading 10 Inspiring Nigerian Women in Tech
How to Improve Customer Retention in Your Business
11th July 2024
Customer retention is important to any successful business. It’s more cost-effective to retain existing customers than to acquire new ones. Given the fierce market competition in today’s digital world, customer loyalty can be fleeting. Therefore, understanding and implementing effective customer retention strategies can significantly boost a business’s profitability and ensure long-term growth. This article … Continue reading How to Improve Customer Retention in Your Business
Developing a Customer-Centric Business Strategy
In today’s highly competitive market, there is a need for businesses to go beyond offering good products or services to also placing their customers at the heart of their strategies. This is what we mean by a business being customer-centric. A customer-centric business strategy is about designing your business around the needs and wants … Continue reading Developing a Customer-Centric Business Strategy
The Psychology of Email Timing: When to Send for Maximum Impact
Email has become an essential tool for communication, bridging the gap between personal interactions and professional exchanges. Its effectiveness, however, often hinges on a variety of factors, one of the most critical being email timing. Understanding when to send an email can significantly impact its reception and response rate. Various psychological elements influence how … Continue reading The Psychology of Email Timing: When to Send for Maximum Impact
The Benefits of Using Schema Markup in SEO
Schema markup is a powerful tool that can significantly enhance your website’s SEO performance. By providing search engines with detailed information about your content, schema markup helps improve how your pages are understood and displayed in search results. This structured data can lead to richer and more informative search engine listings, increasing the likelihood … Continue reading The Benefits of Using Schema Markup in SEO
The Benefits of Using Gamification in Email Marketing
Email marketing remains a powerful tool for businesses to connect with their audience, but maintaining engagement can be challenging. One innovative approach to boost interaction and interest is gamification, which incorporates game-like elements into email campaigns. This technique not only enhances user experience but also increases open rates, click-through rates, and overall engagement. Read … Continue reading The Benefits of Using Gamification in Email Marketing
Email List Hygiene: Best Practices for Maintenance
Maintaining a clean and well-organized email list is crucial for effective communication and marketing efforts. Over time, email lists can become cluttered with inactive subscribers, outdated addresses, and unengaged recipients, which can negatively impact deliverability and engagement rates. Proper email list hygiene ensures that your messages reach the right audience and achieve the desired … Continue reading Email List Hygiene: Best Practices for Maintenance
How to Optimize for Google Featured Snippets
Google Featured Snippets offer websites a prime opportunity to gain visibility and drive traffic. These snippets appear at the top of Google’s search results, providing concise and direct answers to users’ queries. Optimizing for these snippets can significantly enhance your online presence and authority. Read more about Social Media This post will guide you … Continue reading How to Optimize for Google Featured Snippets
Video Content Repurposing: Maximizing Your Video Investment
Creating high-quality video content requires significant time and resources, making it essential to maximize the return on your investment. Video content repurposing is a strategic way to extend the life and reach of your videos, allowing you to connect with a broader audience across various platforms. Read more about Social Media This post will … Continue reading Video Content Repurposing: Maximizing Your Video Investment
What Are the Benefits of Social Media Monitoring?
Social media monitoring has become essential for businesses looking to thrive in the competitive online environment. Companies gain valuable insights that inform their marketing strategies and improve customer engagement when they keep an eye on social media conversations, trends, and customer feedback. Read more about Social Media This post will explore the key advantages … Continue reading What Are the Benefits of Social Media Monitoring?
What Are the Best Tools for Social Media Monitoring and Why?
Effective social media monitoring is crucial for businesses seeking to enhance their online presence, understand their audience, and stay ahead of competitors. With the vast array of tools available, choosing the right ones can significantly impact your social media strategy. These tools offer various features, such as real-time tracking, sentiment analysis, and comprehensive reporting, … Continue reading What Are the Best Tools for Social Media Monitoring and Why?
The Global CleanTech Innovation Program 2024 for CleanTech Startups
10th July 2024
Applications are currently being accepted for the 2024 UNIDO Global Cleantech Innovation Program (GCIP). Managed by the United Nations Industrial Development Organization (UNIDO) in collaboration with the Global Environment Facility (GEF) and the Green Climate Fund (GCF), GCIP aims to drive innovation and entrepreneurship in cleantech across emerging markets and developing economies. This initiative … Continue reading The Global CleanTech Innovation Program 2024 for CleanTech Startups
Mind the Plastic Challenge 2024 for Secondary Schools
For much of Nigeria, plastic waste remains hard to manage. Because it’s not biodegradable, it persists for years after being dumped; the paucity of proper waste disposal systems ensures that this hard-to-break-down material litters our streets and defaces our towns and cities. Read more about Opportunities Now, a competition is being organized to tackle … Continue reading Mind the Plastic Challenge 2024 for Secondary Schools
Rebranding Yourself on Social Media: A Step-by-Step Guide
Are you looking to change how people see you online? Maybe you want to switch careers, start a new business, or rebrand yourself. Rebranding on social media can help you do this. In this guide, I’ll walk you through the process of rebranding yourself on social media platforms like Facebook, Instagram, X (formally Twitter), … Continue reading Rebranding Yourself on Social Media: A Step-by-Step Guide
WhatsApp Business for Customer Service
Customers expect quick and easy ways to connect with businesses. WhatsApp Business is a tool that can help companies provide excellent customer service. This article will explain WhatsApp Business, why it’s useful for customer service, and how to use it effectively. Read more about Social Media What is WhatsApp Business? WhatsApp Business is a … Continue reading WhatsApp Business for Customer Service
How Thrive Agric Is Supporting Farmers In Nigeria
Agriculture is a major component, if not the backbone of Nigeria’s economy. However, many farmers face significant challenges, from lack of funding to insufficient access to modern farming techniques. Thrive Agric, a Nigerian agricultural technology (agritech) startup, is contributing to the ongoing efforts to improve operations in this sector by providing essential support to … Continue reading How Thrive Agric Is Supporting Farmers In Nigeria
How Zenvus Is Driving Innovations in the Nigerian Agricultural Sector
Agriculture has always been the backbone of Nigeria’s economy, supporting millions of livelihoods. However, despite its potential, the sector has faced numerous challenges, including low productivity, outdated farming techniques, and climate change impacts. So many technologies and startups are emerging, designing solutions for these many problems. Zenvus, is a pioneering AgriTech company working in … Continue reading How Zenvus Is Driving Innovations in the Nigerian Agricultural Sector
Weekend Wellness Rituals for Busy Professionals
9th July 2024
As busy professionals, your weekdays are often filled with work responsibilities, deadlines, and stress. That’s why it’s crucial to use your weekends wisely to recharge and take care of yourself. Here are some expanded ideas to help you create effective wellness rituals for your precious time off. Read more about Wellness Mindfulness Practices Mindfulness … Continue reading Weekend Wellness Rituals for Busy Professionals
Register For the Bloom Vacation Bible School
If you are a parent with kids between 5 and 10 years and looking for where to take them on vacation and equally enrich them with strong Christian teachings, register for the Bloom Vacation Bible School scheduled to be held from July 22-26, 2024. Read more about Opportunities The Bloom Vacation Bible School is … Continue reading Register For the Bloom Vacation Bible School
By ugo-chinedu
Discover Nigeria: Igbo-Ora, The Land of Twins
In the southwestern part of Nigeria, there’s a special city called Igbo-Ora. This community is located in Oyo state and is famous for something very unusual – almost every family has twins or even more babies born at the same time! Due to this, Igbo-Ora is known as the “Land of Twins.” It has … Continue reading Discover Nigeria: Igbo-Ora, The Land of Twins
Only Enyimba Has More NPFL Titles Than Enugu Rangers
When the central referee blew the final whistle in the game between Enugu Rangers and Bendel Insurance at the Nnamdi Azikiwe Stadium on Sunday, June 16, 2024, fans of the Flying Antelopes cheered in excitement as they knew that they had made history with their support for the players on the field of play. … Continue reading Only Enyimba Has More NPFL Titles Than Enugu Rangers
By ugo-chinedu
Apply For the Global Changemaker Fellowship 2024
Young leaders interested in making a significant impact in their local community can apply for the 2024 Global Changemaker Fellowship. The initiative is a six-month virtual program that intends to interface with and develop a crop of social change leaders who are making moves to address challenges in their local community. Read more about … Continue reading Apply For the Global Changemaker Fellowship 2024
By ugo-chinedu
Apply For the Yale Drama Series Playwriting Competition 2025
Apply for the 2025 edition of the Yale Drama Series Playwriting Competition if you are an emerging playwright seeking funds to advance your craft. The program is an annual international competition that is funded by the David Charles Horn Foundation. Winners are selected by preeminent playwrights. Read more about Opportunities The winner of the … Continue reading Apply For the Yale Drama Series Playwriting Competition 2025
By ugo-chinedu
How to Boost Sales Using Waitlists
In today’s highly competitive market, businesses that will boost sales and capture consumer interest must be ones that constantly seek innovative ways to do so. There are so many popular strategies being used by businesses around the world to achieve this. One of such strategies is the use of waitlists. However, despite how highly … Continue reading How to Boost Sales Using Waitlists
Apply For the THRIVE Global Impact Challenge (Up To $1 Million)
8th July 2024
If you run a startup that is focused on advancing a sustainable future for agriculture and you need funds to scale up operations, apply for the THRIVE Global Impact Challenge. Read more about Opportunities The THRIVE Global Impact Challenge is aimed at supporting startups who are creating solutions that are sustainable for agriculture, with … Continue reading Apply For the THRIVE Global Impact Challenge (Up To $1 Million)
By ugo-chinedu
How to Create Engaging Content for the Nigerian Market
Content is king. Content marketing has emerged as one of the most reliable forms of marketing in this age. This is because beyond just selling your products, it provides a unique opportunity for you to educate your target customers and position yourself in their eyes as an authority. This drives their loyalty to you … Continue reading How to Create Engaging Content for the Nigerian Market
How to Start a Profitable Craft Business in Nigeria
The word ‘Craft’ refers to a wide range of items made with the hands: jewellery, pottery, metalwork, and kitted textile material often come to mind. There’s a fair bit of demand for many of these products, so it’s frequently not a bad idea to begin a business around making them available. The craft business … Continue reading How to Start a Profitable Craft Business in Nigeria
6 Baking Business Ideas You Can Explore
If you love to bake, you’ll probably be delighted to know that there are several baking business ideas you can act on to begin making money from your passion. And because there’s always a demand for baked staples and treats, you’re unlikely to run out of customers—if your product or service is great. Read … Continue reading 6 Baking Business Ideas You Can Explore
Mobile Banking Adoption in Nigeria
In recent years, mobile banking in Nigeria has seen rapid growth, reshaping the country’s financial landscape. With the rise in smartphone usage and internet penetration, more Nigerians are turning to mobile banking for their financial needs thereby significantly increasing financial inclusion in the country. As of 2021, at 82%, Nigeria was reported to have … Continue reading Mobile Banking Adoption in Nigeria
How to Plan for Seasonal Business Fluctuations
Running a business often means dealing with ups and downs throughout the year. These changes, known as seasonal business fluctuations, can make it challenging to maintain a steady income and manage resources. However, with careful planning and smart strategies, you can handle these fluctuations smoothly and keep your business thriving all year long. Here’s … Continue reading How to Plan for Seasonal Business Fluctuations
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