Latest News & Updates
How to Onboard New Clients in 7 Straightforward Steps
25th March 2023
The client onboarding process involves introducing a new client to your business and making them familiar with your product or service. It’s a stage in the business-client relationship that’s situated between converting prospects and having them as paying patrons. Read more about Business When it comes to running a business, onboarding new clients is … Continue reading How to Onboard New Clients in 7 Straightforward Steps
Sell Your Products Effectively. Here’s How
24th March 2023
As a business owner, you want your products to sell fast. But with so many alternatives available in the market, it can be challenging to stand out from the crowd and attract customers. Besides, selling isn’t always straightforward. It’s an art form; as such, the best approach to it will often depend on the … Continue reading Sell Your Products Effectively. Here’s How
6 Ways to Increase Your Business Revenue and Customer Lifetime Value
Building stronger ties with your customers is crucial to raising Customer-Lifetime Value. If you’re able to improve customer retention, you’ll boost the revenues that come into your business. Read more about Business Customer-Lifetime Value (CLV) is the total amount of revenue a customer generates for a business over the course of their relationship. It’s … Continue reading 6 Ways to Increase Your Business Revenue and Customer Lifetime Value
7 Authentic Ways to Connect and Engage with Premium Clients
Finding new clients is an important part of business growth. Securing the trust and patronage of premium clients is probably just as crucial. They will typically spend much more on your products or services than the average customer, and generate a decent chunk of your sales. And that’s a good thing for any commercial … Continue reading 7 Authentic Ways to Connect and Engage with Premium Clients
Building A Strong Customer Engagement Strategy
23rd March 2023
Building a strong customer engagement strategy is crucial for tech startups in Nigeria. It is the process of building relationships with customers by interacting with them and delivering personalized experiences. A strong customer engagement strategy can lead to increased customer loyalty, customer retention, and ultimately, business growth. In this article, we will discuss effective … Continue reading Building A Strong Customer Engagement Strategy
Conducting Effective Customer Surveys for Your Tech Startup
Conducting effective customer surveys is imperative for any tech startup in Nigeria. These surveys help startups gain insights into their customers’ preferences, behaviours, and pain points, enabling them to improve their products and services and ultimately drive more business. In this article, we will discuss some effective strategies for conducting customer surveys for your … Continue reading Conducting Effective Customer Surveys for Your Tech Startup
Developing A Strong Online Reputation for Your Tech Startup
In today’s digital age, having a strong online reputation is crucial for the success of any business, especially for tech startups in Nigeria. A strong online reputation can help your tech startup gain credibility, attract investors, and ultimately drive more business. In this article, we will discuss some effective strategies for developing a strong … Continue reading Developing A Strong Online Reputation for Your Tech Startup
Instagram “Latest Shares” Test: The Evolution of User-Curated Content
Instagram is a social media platform that has become an essential part of our lives, with over one billion active monthly users. It has revolutionized the way we communicate and share information, and its latest test is set to take things to the next level. Read more about Social Media In late 2021, Instagram … Continue reading Instagram “Latest Shares” Test: The Evolution of User-Curated Content
By reuben-kalu
How to Manage Cash Flow In Your Tech Startup
Managing cash flow is critical for tech startups in Nigeria, where access to capital and funding can be challenging. Cash flow management involves tracking the inflow and outflow of cash and ensuring that a company has enough cash to meet its financial obligations. Proper cash flow management can help startups avoid financial problems and … Continue reading How to Manage Cash Flow In Your Tech Startup
Profitable Niches for Virtual Tours and Travel Services in Nigeria
If you’re considering starting a virtual tours and travel services business in Nigeria, it’s important to understand the different niches available to you. Nigeria is a culturally diverse country with many landmarks and historical sites, making it an attractive destination for virtual tours and travel services. In this article, we will analyze the different … Continue reading Profitable Niches for Virtual Tours and Travel Services in Nigeria
Developing An Effective Customer Segmentation Strategy
22nd March 2023
Developing an effective customer segmentation strategy is critical for tech startups in Nigeria to understand their customers better and tailor their products and services to meet their needs. Customer segmentation allows startups to identify and group customers based on shared characteristics such as demographics, psychographics, behaviour, and needs. This information helps startups to create … Continue reading Developing An Effective Customer Segmentation Strategy
10 Ways to Know If Your Startup Is Venture Capital (VC) Worthy
Venture capital (VC) is a type of private equity investment that provides funding to high-growth startups in exchange for ownership equity. VCs invest in startups that have the potential for high returns, but not all startups are VC-worthy. Here are ten ways to know if your startup is VC-worthy: Read more about Business Strong … Continue reading 10 Ways to Know If Your Startup Is Venture Capital (VC) Worthy
5 Tools for Developing Strong Relationships as an Entrepreneur
Developing strong relationships is essential for entrepreneurs, as it helps them build a strong network of contacts, customers, and supporters. Strong relationships can also lead to new opportunities and partnerships, making it a crucial aspect of any entrepreneur’s success. Here are five proven tools for developing strong relationships as an entrepreneur: Read more about … Continue reading 5 Tools for Developing Strong Relationships as an Entrepreneur
Growing Your Brand with Podcast Marketing
21st March 2023
In today’s digital age, podcasting has emerged as a popular medium for people to consume content on the go. With the increasing popularity of podcasts, businesses are leveraging this platform to reach out to their target audience and grow their brand. In this article, we will discuss how businesses can grow their brand with … Continue reading Growing Your Brand with Podcast Marketing
How To Create FOMO As a Startup Founder
As a startup founder, you are constantly competing for the attention and resources of your target audience. With so many options available to consumers, it can be challenging to convince people to choose your product or service over others. One strategy that can help you stand out is to create a sense of FOMO, … Continue reading How To Create FOMO As a Startup Founder
How IG Verification Can Increase Business Visibility
In the world of social media, Instagram is one of the most popular platforms for businesses. It offers a great opportunity for companies to showcase their brand, connect with customers, and increase their visibility. One way to do this is by getting verified on Instagram. Verification is a powerful tool that can help increase … Continue reading How IG Verification Can Increase Business Visibility
Creating Partnerships with Complementary Businesses in Nigeria
Nigeria is a country with a rapidly growing economy and a dynamic business landscape, with many opportunities for businesses to thrive. One of the most effective strategies for businesses to expand their reach and grow their businesses is by creating partnerships with complementary businesses. Read more about Business In this article, we will explore … Continue reading Creating Partnerships with Complementary Businesses in Nigeria
Flutterwave Partners With Africa FinTech Summit
Flutterwave has been named as the Lead FinTech Sponsor for the 2023 Africa FinTech Summit, which will take place on April 12, 2023, in Washington, D.C. Additionally, the summit will be held in an African city that will be disclosed in November 2023. Flutterwave’s sponsorship is timely as it has recently obtained licenses in … Continue reading Flutterwave Partners With Africa FinTech Summit
How Small Businesses Can Manage Their Inventory Effectively
Effective inventory management is crucial for the success of any business, whether a small retailer or a large multinational corporation. Poor inventory management can lead to a host of problems such as stockouts, overstocks, and increased carrying costs. In this article, we will discuss how businesses can manage their inventory effectively. Read more about … Continue reading How Small Businesses Can Manage Their Inventory Effectively
6 Women Founders/CEOs Who Have Raised Over $3 Million In Nigeria
20th March 2023
Nigeria’s entrepreneurial landscape has witnessed an influx of talented women who are carving a niche for themselves as Founders or CEOs of successful startups. Among these remarkable women are six trailblazers who have defied the odds and raised over $3 million in funding for their ventures, showcasing the immense potential and impact of women … Continue reading 6 Women Founders/CEOs Who Have Raised Over $3 Million In Nigeria
Blockchain And Its Impact On Nigerian Businesses
Blockchain technology is a distributed ledger technology that allows digital information to be stored and shared across a network of computers. Each block of information is linked to the previous one, forming a chain of blocks, hence the name blockchain. This technology is rapidly gaining traction across different industries, including finance, healthcare, logistics, and … Continue reading Blockchain And Its Impact On Nigerian Businesses
Top 10 Business Advice from Top African CEOs
Africa has been the focus of attention for entrepreneurs and investors for years. The continent offers vast opportunities for business growth and expansion, but it also comes with its unique challenges. To help African businesses thrive, experts have provided valuable advice based on their years of experience in the industry. In this article, we … Continue reading Top 10 Business Advice from Top African CEOs
Collate Africa, Launched to Enhance Election Transparency
18th March 2023
Collate Africa, a real-time election results monitoring platform has been launched by Oo Nwoye, the founder of Fonebase Labs and co-creator of the project. Nwoye explains that many people had placed their faith in INEC’s technology but were ultimately let down, which led him and his colleagues to seek solutions to enhance transparency. Read … Continue reading Collate Africa, Launched to Enhance Election Transparency
Ad Fraud: The Digital Advertising Industry’s Big Enemy
17th March 2023
Digital advertising is a booming industry, with billions of dollars spent each year by businesses to reach their target audiences. However, as the industry grows, so does the problem of ad fraud. Ad fraud refers to the practice of using illegal or unethical methods to generate fraudulent clicks or impressions on ads, leading to … Continue reading Ad Fraud: The Digital Advertising Industry’s Big Enemy
By reuben-kalu
Six Lessons for Founders in Africa’s Mobile-First Economy
Africa’s mobile-first economy has seen tremendous growth over the years. With the rise of affordable smartphones, mobile data, and the increasing number of internet users, Africa’s mobile-first economy has become a force to be reckoned with. Today, the continent has over 525 million unique mobile subscribers, making it the second-largest mobile market in the … Continue reading Six Lessons for Founders in Africa’s Mobile-First Economy
Stay on Top of Industry Trends and Leverage on Them
Staying on top of industry trends is essential for any business looking to remain competitive in today’s rapidly changing market. With new technologies and business models emerging every day, it can be challenging to keep up with the latest trends and leverage them to your advantage. In this article, we will provide a step-by-step … Continue reading Stay on Top of Industry Trends and Leverage on Them
How To Prepare Carrot Swallow
Carrot swallow is a healthy and delicious alternative to traditional starchy swallow dishes like eba, fufu, and pounded yam. Made from fresh carrots, this gluten-free and low-carb dish is perfect for those who are looking to eat healthier or who have dietary restrictions. In this article, we will provide a step-by-step guide on how … Continue reading How To Prepare Carrot Swallow
uLesson Is Creating An Online Open University Called Miva
16th March 2023
uLesson, an EdTech company based in Nigeria, has been providing K-12 online education across Africa for four years. Now, the company is expanding its services to include tertiary education. To achieve this goal, uLesson is launching Miva Open University, which is a distance e-learning institution catering to students across Africa. Read more about Tech … Continue reading uLesson Is Creating An Online Open University Called Miva
Andela Acquires Qualified
Andela has completed the acquisition of Qualified, an assessment platform that certifies highly skilled engineering talents. The deal’s financial details were not disclosed, but Andela now holds a 100% stake in Qualified. This acquisition adds around 3.6 million engineering talents to Andela’s global community who were previous users of Codewars. Codewars is an online … Continue reading Andela Acquires Qualified
2023 IWD: UN Asks for More Women in Digital Tech
On this year’s International Women’s Day, which falls on March 8th, 2023, the United Nations and UN Women are coming together to celebrate the theme of DigitALL, which highlights the role of innovation and technology in promoting gender equality. Read more about Tech Despite the growing prevalence of technology in our lives, the representation … Continue reading 2023 IWD: UN Asks for More Women in Digital Tech
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