Latest News & Updates
Top 3 Skills Needed To Grow Your Startup In The African Ecosystem
9th December 2022
The African startup ecosystem is one of the most robust startup ecosystems in the world. There are over 500 high-profile startups in Africa that are meeting various needs of Africans, ranging from finance to healthcare, from e-commerce to agriculture and from housing to education. Several studies have shown that there is stiff competition in … Continue reading Top 3 Skills Needed To Grow Your Startup In The African Ecosystem
5 Christmas Marketing Ideas for Real Estate Businesses
8th December 2022
The holidays are upon us. At this time, the public descends upon markets to get their Christmas shopping done, and businesses of all kinds make their last push to drive sales up, close crucial deals, and end the year on a high. Read more about Real Estate Real estate businesses aren’t left out of … Continue reading 5 Christmas Marketing Ideas for Real Estate Businesses
Brands We Love: BankSome Group
The BankSome Group of companies is a collection of businesses offering a variety of services, principally in real estate, project management, facility management, renewable energy, and insurance brokerage. These companies subsist under the BankSome banner, an entity headquartered in Lagos, which also has a reach that spans much of the rest of Nigeria. Read … Continue reading Brands We Love: BankSome Group
7 Tips For Achieving Bumper Sales This Christmas
6th December 2022
As a business owner, you’ll want to make the most of the Christmas season. This means tapping into the shopping frenzy that grips the commercial landscape at this time and scoring increased sales as a result. If you pull this off, you’ll end the year on a high, and go into the next with … Continue reading 7 Tips For Achieving Bumper Sales This Christmas
How Businesses in Nigeria Can Win with the Right Pricing Strategy
Since the outbreak of the pandemic in 2019 and the Russo-Ukrainian war this year, the global economy has been battling high inflation rates. This has led to a huge increase in domestic and industrial raw materials. You could go to a mall at the beginning of the week to window shop for a pair … Continue reading How Businesses in Nigeria Can Win with the Right Pricing Strategy
9 Key Steps to Having a Successful Product Launch
5th December 2022
Your product launch is only as good as your product creation. When a product launch is bad, it can negatively impact your product’s impact on the market. This is why leading brands around the world invest so much time and resources into executing a good product launch. Studies have shown that more than 30,000 … Continue reading 9 Key Steps to Having a Successful Product Launch
How Nigerian Businesses Can Survive the Harsh Economic Realities
Amid the harsh economic reality, Domino’s Pizza has just added jollof rice and roasted chicken as part of its menu in Nigeria. The Pizza franchise announced the development on its Instagram page on Tuesday, November 30th. Domino’s Nigeria noted that each pack of jollof rice would come with a roasted chicken. The jollof rice … Continue reading How Nigerian Businesses Can Survive the Harsh Economic Realities
Sales Increase: 3 Ads Content Samples Brands Should Apply
Marketing ads are opportunities for brands to tell the world about their brand stories, values, and uniqueness. This has been the secret of leading brands across the globe. Unfortunately, many Nigerian brands often engage in ads content that do not convey messages that inspire customer purchase. Read more about Business Content is king, which … Continue reading Sales Increase: 3 Ads Content Samples Brands Should Apply
How Nigerian Brands Can Win With Emoji Marketing
3rd December 2022
One of the underused models of the market is emoji marketing, which is within the social media spectrum. Emojis can be defined as pictorial images that express thoughts, personalities, and emotions without words. Emojis and GIFs are really fascinating ways to express thoughts and have become very popular since the advent of social media. … Continue reading How Nigerian Brands Can Win With Emoji Marketing
SME Spotlight: DigiEngage
DigiEngage is a digital marketing agency in Lagos. The company provides a plethora of services related to content creation, digital brand management and online advertising. Its specialities also include branding and graphic design, social media management, website development, and Search Engine Optimization (SEO). Read more about Business As one of the better-known players in … Continue reading SME Spotlight: DigiEngage
Brands We Love: BAGCO
2nd December 2022
BAGCO is a packaging solutions provider that produces and supplies bags of various sizes to clients in the industrial and agricultural sectors. For decades, its bags have been used to hold and store a wide variety of materials, ranging from harvested grains to cement. It is perhaps the most long-lived and widely known brand … Continue reading Brands We Love: BAGCO
How To Start A Cassava Production Business In Nigeria
Nigeria is the world’s largest in cassava production. It’s widely consumed in the country, especially in the south, where it’s a staple. Annually, the country produces 60 million tons of cassava tubers. About 24 of 36 states grow the crop, with Anambra, Edo, Delta, Benue, Oyo, and Cross River dominating production. Read more about … Continue reading How To Start A Cassava Production Business In Nigeria
How To Motivate Your Employees to Achieve Productivity
29th November 2022
If you own a business that employs workers, you’d want them to be at peak productivity for as long as they are at their duty post. While there are always going to be momentary dips in the quality of their performance, you’ll expect your employees to operate at high levels of efficiency and effectiveness … Continue reading How To Motivate Your Employees to Achieve Productivity
SME Spotlight: Alpha-Praxis
Alpha-Praxis is a company that provides construction, integrated engineering, and procurement services. It is headquartered in Abuja and serves clients there and across Nigeria. The full range of its specialities includes mechanical engineering, civil engineering and infrastructure, real estate development, building construction, and electrical engineering. Read more about Business Besides the offerings mentioned above, … Continue reading SME Spotlight: Alpha-Praxis
Autocheck Launches Autochek Financial Services
26th November 2022
On November 22, Africa’s leading automotive technology company launched its FinTech arm, Autochek Financial Services to accelerate automobile financing in Africa. The extension aims at providing a range of vehicle financing solutions for customers and businesses across the continent. Read more about Business The FinTech service will also serve as a platform of financial … Continue reading Autocheck Launches Autochek Financial Services
Brands We Love: Slot Engineering
24th November 2022
Slot Engineering provides mechanical and civil engineering services, takes on clearing and forwarding operations, helps with staffing and manpower management, and procures material and equipment for its clients. It is headquartered in Port Harcourt and has a branch office in Lagos. Read more about Brands We Love The vast majority of clients that Slot … Continue reading Brands We Love: Slot Engineering
Real Estate Investments: 5 Ways to Finance Them
Real estate investments are typically capital-intensive. Unless you have a significant capital outlay with which to venture into the business of developing, renting and selling property, your options for getting involved in the industry will be limited. Read more about Real Estate You may wonder what possible sources of funding for your real estate … Continue reading Real Estate Investments: 5 Ways to Finance Them
A 3-Day Practical SEO Training Workshop
23rd November 2022
A 3-Day practical SEO training workshop for Individuals & Organisations that want to 5X their online visibility and sales in 90 days. Marketing is all about; being seen, found and heard. Though, in order to thrive in this fast-changing world, it is essential for businesses to develop and increase their market value. But with … Continue reading A 3-Day Practical SEO Training Workshop
CN Business Mixer Holds on Friday, November 25, 2022
If you are looking to end your business year on a high, you should consider attending this month’s edition of the Connect Nigeria Business Mixer. It’s where you want to be if you’d like to build valuable business relationships that’ll yield opportunities for tremendous growth in the coming year. Read more about Business The … Continue reading CN Business Mixer Holds on Friday, November 25, 2022
How to Convert Prospects into Paying Customers
22nd November 2022
It is one thing to generate a lot of interest in your product or service, and quite another to turn that interest into patronage. Many businesses struggle because they aren’t able to engineer the transition from the former to the latter. This failure is often responsible for the low revenue and profit that most … Continue reading How to Convert Prospects into Paying Customers
7 Questions You Should Ask Before Selling Your House in Nigeria
So you’ve decided to sell your house. You hope to get a good deal for it, but you’re not sure how to proceed with the process. What do you do first? And how should you go about the process in order to successfully close a sale you’ll consider fair? These are questions you should … Continue reading 7 Questions You Should Ask Before Selling Your House in Nigeria
How To Start a Craft Business in Nigeria
The art and craft scene is expansive and diverse. From people who earn a little change from their handmade craft to individuals who rake in millions of naira on their works at auctions, there are several levels of achievement to strive for. Read more about How To Examples of craft include carved woodcraft, papercraft, … Continue reading How To Start a Craft Business in Nigeria
6 Areas Nigerian Startups Should Consider Investing
21st November 2022
Many startups receive funding without considering the areas they want to invest the funding into. Little wonder, even after receiving funding, they still fold up or fail to reach their potential. Indeed, many founders don’t know where to invest their funding. Most times, they often fall into the trap of believing everything is all … Continue reading 6 Areas Nigerian Startups Should Consider Investing
SME Spotlight: Rholuck Services
19th November 2022
Rholuck Services is an occupational health, environmental protection, and manpower development consultancy service provider based in Lagos. They deliver health, safety, and environmental quality management solutions to a range of institutional clients in multiple sectors, including those operating in industrial settings and outdoor fields. Read more about SME Spotlight Other services available from Rholuck … Continue reading SME Spotlight: Rholuck Services
Brands We Love: Coronation Merchant Bank
17th November 2022
Coronation Merchant Bank is a Nigerian investment bank headquartered in Lagos. The bank, which also has a physical presence in Abuja, provides services around wealth management, asset management, capital markets, mutual funds, trusteeship, securities, and global markets. Read more about Brands we love Over time, Coronation Merchant Bank has grown to become one of … Continue reading Brands We Love: Coronation Merchant Bank
5 Leadership Strategies Employed by Progressive Fintech Startups
15th November 2022
With the current harsh economic climate pervading our world, providing the right leadership is very pivotal to any institution’s survival and growth. In this, startups are not left behind when it comes to providing strong leadership. Studies have shown that there will be a long-term growth rate of 2% through 2024, thus, FinTechs and … Continue reading 5 Leadership Strategies Employed by Progressive Fintech Startups
Tips For Curtailing Cybersecurity Risks in Your Business
Cybersecurity is very important and should be incorporated into your everyday business. In 2021, an IBM report shows that the average data breach costs $4.24 million. Therefore, cybersecurity should be appropriately supervised by making it (part of) someone’s duty. This might not necessarily indicate that you need to hire an in-house IT team. Read … Continue reading Tips For Curtailing Cybersecurity Risks in Your Business
Big Data: 4 Practical Ways Small Businesses in Nigeria Can Utilise it
Big data is a trending topic in the business and tech world. It is said to be a powerful body of data that offers insight. In fact, leading companies like Bloomberg conduct their trading with big data as well as other big businesses. Yet many are not aware that big data can also serve … Continue reading Big Data: 4 Practical Ways Small Businesses in Nigeria Can Utilise it
Business Growth Tips: How to Achieve Your Revenue Goals
14th November 2022
If you’re an entrepreneur, you likely have at least a rough idea of a revenue target you want your business to reach within this period—whether it’s this week, month, or year. Read more about Business But it is one thing to aim at high numbers, and quite another to know how to achieve them. … Continue reading Business Growth Tips: How to Achieve Your Revenue Goals
5 Ways To Communicate Your Value Proposition Effectively
10th November 2022
Your value proposition is basically the value your business brings to the table. It defines the “why” of your brand. Your value proposition as a business refers to why a customer should choose your product or service over your competitors. It is essential that you clearly define your values and be able to communicate them … Continue reading 5 Ways To Communicate Your Value Proposition Effectively
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