Sales

Smart Marketing Secrets That Fuel Rapid Business Growth

Starting and running a business and watching it grow is not a dream world magic. It is not as easy as it looks on paper. A lot goes into building a business and also expanding it. You have to discover

Top Digital Marketing Firms In Nigeria

With the boom of the Internet today, many companies have now begun to see the need for social media in their companies. Others have now taken the time to understand the role that social media plays in the growth of

Market Structure And Dynamics

Just as living organisms have a reasonably standard pattern of growth and development, so do markets have, especially competitive markets (oligopoly and beyond). A market as we know it is a place where buying and selling take place. But there

Going Digital: Why you should Adapt Digital Marketing

Have you caught the digital train? Or are you still on the platform? The tide is fast changing, as is the ways businesses are being handled. Businesses are now implementing digital marketing as part of their growth plan. In the

Social Media Marketing Tips: Hosting Giveaways The Right Way

People love to get free stuff, therefore leveraging on this fact to attract more customers has never been a bad idea. For giveaways to be profitable, you need to structure them in such a way that they attract mostly people

Social Media Marketing Tips: How To Promote Your Business Using Video Marketing

It’s been proven time and again that videos are usually more engaging and court more attention that texts. According to a research report, 71% of marketers claim video conversion rates outperform other marketing content. Therefore, it will suffice to say

Business Growth Tip: Leverage Word of Mouth Marketing

Word of mouth is still the most effective way to attract new customers to your business. Yes, there’s a multiplicity of sophisticated marketing techniques available to today’s businessperson, including some which leverage revolutionary digital technology and data analytics. We have

Social Media Marketing Tips: 4 Email Marketing Mistakes To Avoid

When it comes to online marketing, social media is typically the platform where you generate leads while email is the medium that enables you to sell to those leads. Seeing this, it’s not rocket science to infer that email marketing

6 Benefits of Giving Away Free Products Samples in Business

Do you run a business where sampling is possible? There’s no reason why you shouldn’t be taking advantage of this fantastic business strategy! When I first started my side hustle, one of the first things I learnt in training was

Social Media Marketing Tips: How To Write Eye-Catching Emails

Email Marketing has been declared “dead” but the following points prove otherwise: Email is more personal and can be easily customized. Email marketing is cost effective. It is highly measurable. Email increases brand awareness. Email is more preferable as a

Green Screen and How You Can Use It For Event Marketing

You’ve seen Titanic, right? Or any hollywood movie with some impressive locations and effects. Most times, those locations, like the deep sea with a giant iceberg like in Titanic, are just a tank with a greenscreen at the background. That’s

The 25 Unbreakable Laws of Sales (10): In Sales, Patience Is A Virtue

Patience is not simply the ability to wait – it’s how we behave while we’re waiting. – Joyce Mayer The Chinese Bamboo Tree Example The Chinese Bamboo tree, just like any other tree, requires nurturing and adequate attention to be

Black Friday 2017, Where You Should Shop

Black Friday which is an international affair originally came as an abusive word used by the Philadelphia police officers who were complaining about the congestion caused by shoppers on the Friday after Thanksgiving. With the arrival of the e-commerce industry

The 25 Unbreakable Laws of Sales (9): The More you Ask and Listen, the More you Sell

If you are not moving closer to what you want in sales [or in life], you probably aren’t doing enough asking. – Jack Canfield Asking Is Selling A story was told about an outrageous insurance policy purchase by Henry Ford.

The ‘Ember Months are Here Again with More Sales to Be Made Online!

Are you a business owner, entrepreneur or a professional in need of a side hustle or currently nurturing one? Are you losing out on sales/transactions because of the cost of building an e-commerce website? With over 71% of businesses thriving

The 25 Unbreakable Laws of Sales (6): Trust is the Major Determinant

  To be trusted is greater compliments than being loved. – George MacDonald TRUST SUSTAINS RELATIONSHIPS What do you think is the main factor that sustains a relationship? What do you think encourages Friends, Spouses, Businesses and Nations to stay

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