BUSINESS

How To Measure Small Business Success

It can be challenging to determine whether your small business is genuinely expanding or whether it has begun to plateau if you have a business that has been around for a while and is getting ready to scale. How do

Third Edition of Nigeria Sales Conference holds in Lagos!

  Nigeria Sales Conference is a nonprofit initiative of The Selling Champion Consulting Limited, a Nigerian Council For Management Development accredited leading Sales and Marketing Consulting Company. The main objective of the Nigeria Sales Conference is to provide a credible

4 Reasons Why Nigerian Business Owners Experience Brand Hate 

  It is very common for brands to experience customer hate once in a while. In this age of the internet, brand hate is regularly displayed on various social media platforms. There are times when customers can run agog with

Buhari Signs Startup Bill: What It Means

    After much back and forth, President Muhammadu Buhari has signed the Nigerian Startup, passed under law as the Nigeria Startup Act (2022). What began as a meeting between stakeholders and the federal government has now materialized into actual

Marketing Strategies To Help You Grow Your Business In 2022

There is constant evolution in how marketing processes are being carried out. With each evolution comes new lessons to learn and new strategies to implement. Your business deserves to grow, even with the year gradually coming to an end. There

Steps To Start A T-shirt Branding Business In Nigeria

  One of the most common pieces in our wardrobes are t-shirts. They are found and needed everywhere and by anyone. Whether you want to dress corporately or casually, t-shirts play a major role. This makes the production of t-shirts

How To Make Better Slide Deck Presentations

  As a business owner, you will constantly need to make business presentations. Not only are you making yourself known to your prospects to patronize you, there are partners and investors you will have to pitch to. Making a great

Business Growth Tips: How To Build A Resilient Startup

No matter how great your business idea seems on paper, its viability will only be proven when it’s an actual enterprise operating in the real world. If it’s going to succeed in Nigeria’s challenging commercial environment, it’ll need all the

Bumpa Secures $4 Million Seed Round

Nigerian social commerce startup, Bumpa, has secured $4 million seed round. The seed round led by Base10 Partners, with participation from Plug & Play Ventures, SHL Capital, Magic Fund, Jedar Capital, DFS Labs, FirstCheck Africa Angel Program, E62 Ventures, Club

The Lagos International Trade Fair 2022

  The Lagos International Trade Fair is the largest International Trade Fair in Nigeria. The spectacular 10-day event usually begins on the first Friday in November of every year, since 1981. The Lagos Chamber of Commerce and Industry, which is

Black Friday; the Shopping Win-Win: How Did It All Begin?

  Every Fourth Thursday of November in the United States is a big day. This Big Day is celebrated lavishly by Americans and is called Thanksgiving Day, but retail and department store owners while celebrating this big day look forward

SME Spotlight: Data-Lead Africa

Data-Lead Africa is an Abuja-based consulting firm that provides data analytics and strategic consulting services to organizations in various industries. They offer support in data science, research methods, statistics, and data evaluation. By leveraging an assortment of tech tools, they

Ways To Increase Positive Reviews 

  Gaining positive online reviews is a sure way to keep already existing customers and attract new ones. No wonder companies thrive on requesting that these reviews be sent in. Customers leave feedback on your website, Google play store, or

Tips To Achieveing Successful Trade Shows 

  In the overall marketing plan of every company, trade shows play a vital role. How else do you get to meet a high number of prospects in one gathering, if not for trade shows? A trade show can be

Brands We Love: ICS Outsourcing

ICS Outsourcing is one of Nigeria’s leading business support companies. Headquartered in Lagos, this organization provides an array of corporate outsourcing and enterprise support services to some of the country’s largest companies. Its offerings include IT, payroll and sales outsourcing,

How To Attract High End Clients To Your Real Estate Business

The real estate market isn’t a monolith. It comprises diverse individuals and organizations, belonging to a variety of economic and social demographics. Some seek the least expensive offerings possible. Others are prepared to pay top naira for property located in

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