April 24, 2024
Doing business in Nigeria can be quite an adventure, and it’s enough to drive even the toughest entrepreneurs a little crazy! Since the turn of the century, Nigeria has seen a wave of innovative technopreneurs – those savvy folks who use technology to tackle everyday problems and turn them into booming businesses. From tackling … Continue reading Femi Aluko: The Guy Doing Big Things at Chowdeck
April 24, 2024
In the vast expanse of the digital realm, Google looms large, an omnipresent force shaping the way we navigate, search, and conduct business online. From its humble beginnings as a search engine to its current status as a multifaceted tech behemoth, Google has entrenched itself deeply into the fabric of the internet. Its influence is … Continue reading Can You Really Run an Online Business Without Google?
By reuben-kalu
April 24, 2024
Running a business can be a rollercoaster ride, with its share of ups and downs. It takes more than just hard work and determination to navigate through the tough times; it requires resilience, or what some people call “grit.” Resilience is like having a tough shell that helps you bounce back when things don’t … Continue reading How to Grow Resilience for the Challenges of Running a Business
April 24, 2024
Pinterest isn’t just a place for finding recipes and DIY projects; it’s also a powerful tool for businesses to reach new customers and drive sales. With the right strategies, you can make the most of Pinterest to grow your business and achieve real results. Here are 10 simple Pinterest marketing strategies to get you … Continue reading 10 Simple Pinterest Marketing Strategies for Success
April 24, 2024
Social media management tools have become indispensable for businesses aiming to optimize their online presence. With the vast array of platforms and the sheer volume of interactions, these tools help streamline posting schedules, engage with audiences effectively, and gather insightful analytics. Read more about Social Media For any business looking to maintain a robust … Continue reading Top 10 Social Media Management Tools for Businesses
April 23, 2024
The Connect Nigeria Business Mixer is the foremost business networking event in Lagos, Nigeria. It brings together founders, entrepreneurs, and executives, for an evening of learning, engagement, and building working relationships. The event unfolds in a serene environment that’s conducive to absorbing insights and doing valuable deals. Read more about Business The latest edition … Continue reading Meet the Speakers for the Connect Nigeria Business Mixer
April 23, 2024
Achieving growth on social media doesn’t have to break the bank. By leveraging budget-friendly and organic marketing tactics, businesses can achieve significant results without spending a fortune. Here are some unique strategies that facilitate business success on social media while staying within budget. Read more about Business Authentic Storytelling Instead of focusing solely on … Continue reading Smart Strategies for Business Success on Social Media
April 20, 2024
You have probably experienced the joys of Artificial Intelligence. From multi-paragraph text to nice-looking images, sounds and even video animation, there seem to be few limits to the content that AI can ‘create’. But with these benefits comes the risk of job losses for those whose work AI is now able to do with … Continue reading How to Upskill for Career Success in the Age of AI
April 20, 2024
Being an entrepreneur can be hectic. With so many tasks to juggle, it’s easy to feel overwhelmed and like there’s never enough time in the day. With some simple time management tips, you can take control of your schedule and make the most out of your precious time. Here are the top 10 time … Continue reading Top 10 Time Management Tips For Busy Entrepreneurs
April 20, 2024
Are you thinking about starting your own business? Starting a startup can be exciting and rewarding, but it also requires careful planning and preparation. Here are ten essential steps to help you launch your startup successfully. Read more about Business Identify Your Passion and Idea The first step in launching a startup is to … Continue reading Top 10 Essentials to Help Launch Your Startup
April 18, 2024
In business, who you know can be just as important as what you know. Building relationships through networking opens doors, creates opportunities, and drives business growth. In this article, we’ll explore how you can harness the power of networking to take your business to new heights. Read more about Business Start with a Positive … Continue reading Networking: Building Relationships for Business Growth
April 18, 2024
In the dynamic landscape of business marketing, harnessing the power of online platforms is essential for reaching and engaging with potential customers. For businesses in Nigeria, where the digital marketplace is rapidly expanding, leveraging tools like Google My Business (GMB) can be a game-changer. In this comprehensive guide, we’ll explore how Nigerian businesses can … Continue reading Unlocking Marketing Success in Nigeria with Google My Business
By reuben-kalu
April 18, 2024
Creating a website that drives traffic and converts visitors into customers doesn’t have to break the bank. With careful planning and strategic execution, you can build a high-converting website on a budget. Here are some essential tips to help you get started. Read more about Business Define Your Goals Before you start building your … Continue reading How to Create a High-Converting Website on a Budget
April 17, 2024
If you’re a business leader, entrepreneur, or industry specialist looking to network, learn, and grow, then the Connect Nigeria Business Mixer is the perfect event. This gathering offers an ideal platform to share stories, network, and rub minds with the best in business, all within a relaxed and cosy setting crafted for professional interaction. Read … Continue reading Network, Learn, and Grow at the Connect Nigeria Business Mixer
April 16, 2024
Have you ever walked into a store thinking you’d just pick up one thing, but then you walked out with a bunch of stuff you didn’t even plan on buying? It happens to all of us! And you know what? It’s often because the salesperson at the store is good at something called upselling … Continue reading Mastering the Art of Upselling and Cross-Selling
April 15, 2024
Working together effectively as a team will let you accomplish so much more than you would individually. Successful collaboration among members of the team is crucial for achieving organizational success. When teams come together, they can pool their resources, knowledge, and expertise to solve problems and achieve common goals. This leads to productivity, innovation, … Continue reading Maximizing Collaboration and Teamwork as an SME Business
April 15, 2024
Exploring innovative online shopping solutions, VerveAR offers a pioneering application that revolutionizes the way customers interact with products before making a purchase. By leveraging augmented reality and 3D technology, VerveAR enables shoppers to try various wears, from glasses to footwear, enhancing the decision-making process with realistic visuals and fit. Read more about Business What … Continue reading A Quick Look at VerveAR: An App that Allows You to Try On Wears Before Purchase
April 15, 2024
Social media marketing within B2B sectors presents unique challenges and opportunities. Effective strategy in this field demands an understanding of both the subtle nuances of digital communication and the specific needs of business customers. Read more about Social Media This post explores proven strategies to leverage social media platforms to build meaningful relationships with … Continue reading Navigating B2B Social Media Marketing: Strategies for Success
April 13, 2024
So, you’ve got this big idea, right? But, you’re not sure if it’s gonna fly. Well, that’s where a Minimum Viable Product (MVP) comes in handy. It’s like building a tiny version of your big idea to see if people like it. A minimum viable product, often abbreviated as MVP, refers to a product … Continue reading How To Develop a Minimum Viable Product (MVP)
April 13, 2024
Before you start your business, there’s something important you need to think about: your business name. A business name is like the superhero name for your business – it has to be catchy, memorable, and awesome. But don’t worry, I’m here to help you choose an appropriate business name. Read more about Business Brainstorm … Continue reading How To Choose the Perfect Business Name for Your Company
April 13, 2024
Hey there, future product manager! Are you ready to launch into the world of product management? Well, you’ve come to the right place. Being a product manager is like being the captain of a ship – you need to steer your product in the right direction and keep it sailing smoothly. But to do … Continue reading Top 10 Skills You Need to Be a Great Product Manager
April 12, 2024
One may be tempted to ask, why should Nigerians choose Air Peace? I’ll answer with this piece. For years, before the intervention of Air Peace, Nigerians lived with soaring flight ticket prices. Operators blamed an array of factors for repeatedly hiking fees—exchange rate fluctuations, the cost of aviation fuel, and foreign exchange proceeds owed … Continue reading Why Nigerians Should Choose Air Peace, Despite Rivals’ Reduced Ticket Prices
April 12, 2024
In the competitive landscape of Property Technology (PropTech), effective marketing strategies are essential for PropTech startups to stand out, attract customers, and drive engagement. With innovative solutions transforming the real estate industry, PropTech startups must deploy strategic marketing tactics to effectively communicate their value proposition, build brand awareness, and foster meaningful relationships with their … Continue reading Driving Customer Engagement: Effective Marketing Strategies for PropTech Startups
April 11, 2024
In today’s competitive job market and professional landscape, personal branding has become more important than ever. Your brand is a reflection of who you are, what you stand for, and the value you bring to the table. It’s how you differentiate yourself from others and position yourself as a unique and valuable asset in … Continue reading The Power of Personal Branding: Building Your Professional Identity
April 10, 2024
Social selling is changing how businesses interact with potential customers, leveraging the power of social media to facilitate direct engagement and personalized communication. As we look towards the future, understanding the shifts and trends in this strategy is essential for companies aiming to maintain competitive advantage and foster sustainable growth. Read more about Social … Continue reading The Future of Social Selling: What Businesses Need to Know
April 10, 2024
Leisure-loving residents of Lagos are all but familiar with the Landmark Beach Resort. The Landmark Beach Resort is an expansive ecosystem of businesses drawing its life from the Atlantic coastline, this area attracts visitors by the thousands on any given day—and especially on work-free weekends. So it’s something of a worry that much of … Continue reading How the Landmark Beach Resort ‘Problem’ Could Affect FDIs to Nigeria
April 9, 2024
High-quality product photos are essential for grabbing attention and driving sales on social media. But expensive cameras and studio setups aren’t necessary. With your smartphone and a few clever tricks, you can capture stunning product images that convert browsers into buyers. In this article, I’ll share a comprehensive guide to taking captivating product photos for … Continue reading How To Take Product Photos with Your Phone for Social Media Sales
April 8, 2024
Collaborative social media campaigns represent a strategic approach for brands aiming to expand their influence and connect with larger audiences. By joining forces with other brands, companies can create powerful alliances that leverage mutual strengths, resulting in innovative and impactful marketing campaigns. Read more about Social Media This synergy enhances brand visibility and fosters … Continue reading Collaborative Social Media Campaigns: Partnering with Other Brands
April 8, 2024
Have you ever heard the saying “You can’t teach an old dog new tricks”? Well, that doesn’t apply to business! Just like anyone else, businesses can grow and learn. The secret lies in having a growth mindset. Here’s the thing: businesses with a fixed mindset believe they’ve reached their peak. They think things like … Continue reading The Growth Mindset: How to Think Like a Business Leader
April 6, 2024
Happy clients are the lifeblood of any business. They come back for more, recommend you to others, and help your business thrive. But how do you keep those clients happy? Through effective customer service. Here are 10 top customer service tips to turn satisfied customers into raving fans: Read more about Business Roll out … Continue reading 10 Customer Service Tips for Keeping Your Clients Smiling
