BUSINESS

How To Achieve Maximum Sales This Christmas

  Christmas offers businesses an opportunity to end their year on a positive note. They could tap into the high demand for products and services that’s characteristic of this period, and scoop a fair deal of sales. Read more about

10 Best Christmas Gifts For Your Corporate Clients

  Christmas provides businesses with the chance to appreciate their clients for sticking with them all through the year. Besides verbalized thank-yous, personal notes, and shout-outs via email, it’s not always clear what other ways you could wish your clients

Nigeria’s Top 10 Business Highlights In 2021

  The business stories of the past twelve months were set against a background of slow but steady recovery from the ravages of the COVID-19 pandemic, which haunted the country in 2020. Read more about Business Nigeria’s economy witnessed a

How SMEs Can Deal With Financial Crisis

  A financial crisis can happen to any business at any time, however, its worst hit is small and medium scale businesses, because most of them may not have the same financial cushioning as large companies. Read more about Business

Importance Of A Business Plan To SMEs

  Most small and medium scale business owners are very busy, thereby, finding it difficult to write a business plan. Read more about Business A business plan is a written document that explains in detail how a business (usually a

6 Proven Ways Female Founders Can Thrive Amid Gender Biased Funding

  Getting funding for the female founder is quite difficult. The startup and funding process is mostly dominated by male founders. According to Crunchbase News, Venture Capitalist funding for women dropped by 27% in 2020, compared to 2019. This is

Benefits Of Mastering The Art Of Business Presentation As An SME

As a small or medium scale business owner or entrepreneur, it is expedient that you master the art of business presentation, so you can pitch your business when the need arises. Read more about Business Business presentation is the formal

How To Market Your Product Before It Is Ready

  Do you want to launch or introduce a new product or service to the market? In all obviousness, you must have carried out your homework and decided exactly what you plan to offer, and now all you need to

Challenges Encountered In Marketing

Marketing is one of the most important sectors in a business organization, because they facilitate sales and encourage business growth. Read more about Business However, most marketers today face a range of challenges. Some of these challenges are as

What You Need To Know About High Impact Marketing

There is a clear difference between marketing and high-impact marketing. This is because high-impact marketing is not just any kind of marketing, rather it’s a special kind of marketing that targets making a significant impact on your business. Read

History Of SME Development In Nigeria

  SMEs are the backbone of any economy, irrespective of the level of development in that economy. SMEs could easily be located in rural areas, because they can survive on basic industrial infrastructure. SMEs have proven to help in poverty

The 5 Biggest Networking Mistakes Leaders Should Avoid

  Everything rises and falls on networking. Whether you want to get ahead professionally or personally, networking rightly cannot be overemphasized. It requires some sets of applicable sets of skills and habits to make and sustain an effective network. Making

DAAYTA 2022 Call For Applicants

  ARM in partnership with TechnoVision (TVC) has announced that the 2022 edition of the Deji Alli ARM Young Talent Award (DAAYTA) finalists pitch event will hold virtually on April 8th, 2022 due to the current coronavirus realities. To this

Business Growth Tips: How To Finish Your Business Year On A High

  It’s just a matter of a few weeks before the year ends. If you run a business, you’ll want to wrap things up on a strong note. This will make you feel good about all the effort you’ve put

Is An Online Community A Criteria For Business Growth?

  The continuous growth of social media has lately led to greater access to information and business growth at large, because it contains unlimited forums for customers to express themselves. Read more about Business Nowadays, consumers now have the power

Benefits Of Setting Up An Advisory Board

  Considering the state of today’s business environment and the rate at which business leaders evolve, is an emerging competence. One of the strategies to thrive as a business in the ever-rising competition is by establishing an advisory board (learning

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