Five Ways To Leverage Technology To Attract New Customers To Your Business

Technology helps make your business more efficient. It also enables you to engage with your customers and promote your business. Another thing it helps you do is to attract new customers, serve them and retain them. Many tech-driven solutions are

Six Things To Consider In The NFT Marketplace As A Buyer

NFTs marketplaces are platforms where NFTs can be stored, displayed, traded and in some cases minted (created). Think of it as similar to Jumia and Konga where goods are displayed. However, in the case of NFT marketplaces, they are not

Max.NG: Nigeria’s Leading Tech Mobility Platform

MAX.ng is one of the leading mobility players in the Nigerian and African mobility tech space. Since its inception, it has strived to combine its resources towards moving people and goods within Africa easily, efficiently and safely. But not without

Why You Should Join An Online Community

An online community is a group of people who share a common interest or purpose and communicates via the Internet. Online communities are similar to those groups people belong to such as age grades, trade unions, and village groups except

Fintech: Five Ways To Make Your Fintech Business Stand Out

In our previous article on whether we need more fintech startups in Nigeria, we stated various reasons innovators will continue building fintech startups. One of which is that the fintech sector is a free market where everyone is free to

Ubenwa: The Health Tech Startup That Diagnoses Babies Cries

A visit to a new mother’s house or the newborn ward is enough to show you that newborn babies are synonymous with crying. However, babies cry for different reasons. It can be because they are hungry, exhausted or have colic.

5 Reasons Your Business Needs A Website

I don’t know how else to say it, but your business needs a website! Want to know how? Just read on. The world is a global village. At the snap of a finger, we can get information downloaded to us.

Virtual Cards In Nigeria

  A virtual card is a set of sixteen digits similar to a credit card number together with a CVV code that is randomly generated using the software. Read more about Fintech Virtual payments are payments that are made online

How To Raise Seed Funding For Your FinTech Startup

If you’re in the early stages of building a truly ambitious FinTech startup, you’ll almost certainly need external funding to get it off the ground. But fundraising is seldom simple or straightforward. You’ll be asking investors to stake their hard-earned

How To Optimize Your Website

  The driving force of every business is oftentimes the website. When your business website is optimized, it drives more traffic, getting more eyeballs on your blog posts, products and services. people are more likely to patronize you when they

SEM (Search Engine Marketing) Strategies You Should Know

According to Reverb, Search Engine Marketing (SEM) is “a process of attracting target users via paid ads that become visible on the top positions of Google’s search results”. SEM is often confused with SEO. However, while SEO (Search Engine Optimization)

How To Get The Right Data For FinTech Startup’s Growth And Success

    If you are just starting a FinTech company, the key to your growth and success lies with much data. And this is not just random data, but quality data that helps you to maximize your startup and get

How Founders Can Unlock Their FinTechs In Emerging Markets

    Emerging markets are posed by economic experts as the future of global prosperity. In this article, I state emerging markets as countries in Africa and the Middle East. Therefore, I focus on how Nigerian founders can unlock their

How To Reduce Abandonment Rates For FinTech Apps

  In face of rising app glitches and cyber insecurity, many people are gradually abandoning the use of apps. However, in the wake of the covid-19 pandemic, there was a rise in the use of FinTech apps. Studies reported that

Raenest Helps Nigerians And Other Africans Get Hired And Paid Anywhere

Nigerians have always migrated from our country to other nations in search of greener pastures. Many of the youths left or are in the process of leaving either for further studies or other purposes. Perhaps this migration will never end

Stellas, The Digital Bank That Allows Users To Make Transactions Anonymously

One of the major missions of many Nigerian fintech startups is to promote financial inclusion to all segments of society. A task is easier said than done. Driving financial inclusion is not only a herculean task itself but the year-on-year

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