BUSINESS

5 Rules For Business Growth

It is one thing to own a business and it’s another thing to grow the business, because the latter entails a lot of sacrifice. Sacrifice ranging from loss of a social life as long hours, late nights, financial sacrifice, and

3 Common Fallacies Of Business Growth

  At one point of our lives or the other, we have been found guilty of inadvertently fooling ourselves with one thought or the other and business owners are not even left out in this. Read more about Business growth

How To Know If Your Startup Can Attain Unicorn Status In Seven Years

There are five unicorns in Nigeria –Flutterwave, OPay, Andela, Interswitch and Jumia. Building unicorns is not a walk to the park. Unicorn startups are highly esteemed in the business world, and rightfully so. To become a unicorn startup, a company

7 Powerful Lessons Businesses Can Learn From Religious Organisations In Nigeria To Boost Sales And Optimise Growth.

  Religion is the opium of the masses. This is very true as there are so many people who can’t do without religion. Religious organisations have successfully drawn to themselves a high following and great multitudes. For example, there are

5 Must-Haves For Entrepreneurs And Their Startups To Be Successful

There are uncompromising must-haves for every entrepreneur and startup that wants to be successful. Observing leading entrepreneurs within and outside Nigeria, I discovered that there is a similar pattern in their lifestyles and business models. Although they might be in

The Top 20 Small Business Ideas For Students

Student life is a different world that demands adequate funding, but sometimes, things go south and students run out of cash and therefore would need sources of income to keep going. Some other time, the need may be to build

3 Ways FinTech Companies Can Help Transform Retailers To Financial Services.

Now is your chance to make connections in that world and help them expand their ecosystem. Everyone will benefit. Read more about Business If there is any organisation that can seize all that FinTech has to offer, it is retailers.

7 Best Blockchain Companies Paving Way For The Future

  Blockchain has been around since 1979, as a concept in computer science before it came to be associated with cryptocurrency (bitcoin) in 2008 by a group of people known as Satoshi Nakamoto and other cryptocurrencies. The earliest form of

Meet The Boss: Matthias Ehizua

  In our video of the week, we feature a YouTube video of the Meet The Boss segment on CNTV where Williams Uzomba holds a conversation with Matthias Ehizua. Read more about Meet the boss Ehizua, founder/CEO of Ehizua Hub,

Quabbly: A Non-Coding Software Solution For Businesses

Venture capital investments into startups in Africa hit a high record in 2021 as companies raised over $4.3 billion in venture capital investments that are 2.5x the amount raised in 2020. Startups in Nigeria, Egypt, Kenya and South Africa (collectively

How Small Businesses Can Thrive And Survive The Monopoly Of Giant Corporations In Nigeria.

In the business world, there is the problem of market share competition among businesses. Big names in the industry tend to use their resources to push small businesses out of the market. The problem of monopoly is a great issue

5 Factors to Use When Evaluating a Business Opportunity

Each day as business leaders, we are faced with opportunities. And deciding if they are good for our businesses is where the major challenge lie. Whether you are starting a new business or you’re seeking to expand your business to

How To Minimize Inflation’s Damage To Your Business In 4 Expert Steps.

Doing business in Nigeria comes with a lot of challenges, especially from the policies of the government. Most businesses become casualties of wrong policies. Some of these policies are economically inclined and therefore, inflation might erupt which can affect businesses.

SME Spotlight: Digital Square

  Digital Square is a digital marketing agency based in Lagos. It plans and executes digital marketing strategies for its clients, builds and manages their social media channels, and crafts their brand identities. Read more about Business Through its work,

4 Ways To Keep Yourself Motivated As A Business Owner

Entrepreneurship is a challenging journey and could also be lonely at the same time. This is why only a few entrepreneurs ever get to see their business through the first five years of its establishment. This is why it is

How To Achieve Top Of Mind Awareness For Your Product

Top of Mind Awareness (TOMA) is a measure of how memorable a product or brand is. A product that’s top of mind is one that’s likely to be remembered first when an industry or niche is referred to. Read more

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