Archives Tag: brand

BUSINESS

6 Steps to Build Your Personal and Professional Brands

April 19, 2022

  Building your personal and professional brand is essential in today’s fast-paced and competitive world. This is especially true if you are active in the formal business space, which is perpetually saturated with individuals and corporate organizations battling to get the attention of their target market. A strong brand can help you stand out from … Continue reading 6 Steps to Build Your Personal and Professional Brands

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BUSINESS

Growing Your Brand with Podcast Marketing

April 19, 2022

  In today’s digital age, podcasting has emerged as a popular medium for people to consume content on the go. With the increasing popularity of podcasts, businesses are leveraging this platform to reach out to their target audience and grow their brand. In this article, we will discuss how businesses can grow their brand with … Continue reading Growing Your Brand with Podcast Marketing

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BUSINESS

Creating a Powerful Branding Experience for African Businesses

April 19, 2022

  Creating a unique branding experience for African business owners requires a nuanced understanding of the cultural, social, and economic contexts in which they operate. Africa is a vast and diverse continent, with over 1.3 billion people spread across 54 countries. Each country has its unique cultural and linguistic heritage, which shapes the way people … Continue reading Creating a Powerful Branding Experience for African Businesses

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BUSINESS

Revitalizing Your Brand through Marketing Communications Strategy

April 19, 2022

  Revisiting your brand when your products are not selling can be a daunting task, but it is essential in order to stay relevant and competitive in the market. In today’s rapidly changing business environment, it is essential to have a well-thought-out marketing communications strategy. By revisiting your brand, you can take the necessary steps … Continue reading Revitalizing Your Brand through Marketing Communications Strategy

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BUSINESS Top 10

Top 10 Nigerian Brands of 2022

April 19, 2022

  Throughout the year 2022, Connect Nigeria has profiled some of Nigeria’s leading brands on a weekly basis. We have covered well-known names in various industries—finance, real estate, engineering, publishing, pharmaceuticals, and information technology, just to name a few. Our articles about them have explained the products and services they offer, and why they’re so … Continue reading Top 10 Nigerian Brands of 2022

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BUSINESS

How To Start a Branding Agency in Nigeria

April 19, 2022

  Branding companies help businesses establish a unique brand identity that their customers and target market recognize. But what is a brand? A brand is anything attached to a business that makes it more easily identifiable. Such things will include the business’s name, product name, logo, design colours, trademark, etc. Read more about Business But … Continue reading How To Start a Branding Agency in Nigeria

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BUSINESS How To

How To Create an Authentic Brand Story and Gain Trust

April 19, 2022

A good story moves people; it moves the world. Only when you can create amazing stories will your prospects tend to look in your direction. Storytelling is important in every business. It is essentially what drives sales. No one wants to listen to or read a robotic advert that just asks people to come to buy … Continue reading How To Create an Authentic Brand Story and Gain Trust

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BUSINESS

Business Growth Tips: How To Turn Your Customers Into Brand Advocates

April 19, 2022

A business owner who knows how important his or her customers are to the success of their enterprise will do all he or she can to please them. Besides their patronage, satisfied customers could recommend that business to their family and friends—and get people in their network to become buyers of that business’s products. Read more … Continue reading Business Growth Tips: How To Turn Your Customers Into Brand Advocates

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BUSINESS How To

How To Increase Brand Awareness

April 19, 2022

  Many brands that have been launched in the past often find it difficult to make themselves known. Despite efforts, they seem to live in obscurity, thus, crippling their growth. Building a brand is not easy, as it will require so much work for it to take off. One of the things you have to … Continue reading How To Increase Brand Awareness

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Fashion

What Makes Up A Fashion Brand In Nigeria?

April 19, 2022

Mr. D produces indigenous female footwears. He has been in the business for over ten years. There is hardly anyone that lives on Street V that doesn’t know Mr. D and his business. Does it mean Mr. D owns a fashion brand? Read more about Fashion To own a fashion business in Nigeria means you … Continue reading What Makes Up A Fashion Brand In Nigeria?

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Fashion

Fashion Brand In Nigeria: Ruff ‘n’ Tumble

April 19, 2022

Mrs Adenike Ogunlesi is the owner and founder of Ruff‘n’Tumble. She was born by a Scottish mum, Mrs. Betty Okuboyejo. Ruff ‘n’ tumble is an indigenous fashion brand known for making quality kids clothing, shoes and accessories. Read more about Fashion Since the inception of the brand, they have produced and designed various children clothing. … Continue reading Fashion Brand In Nigeria: Ruff ‘n’ Tumble

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BUSINESS

How To Make More Sales From Your Clothing Brand

April 19, 2022

People are going into several business niches these days, one of which is clothing. It has become a profitable niche, due to the fact that no matter how hard the economy might seem, people will keep wearing clothes, and will want to look presentable. This makes the clothing line a go-to for entrepreneurs. Read more … Continue reading How To Make More Sales From Your Clothing Brand

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Social Media

Easy Content Ideas For Your Brand’s TikTok, YouTube Shorts And Instagram Reels

April 19, 2022

Creating content on TikTok, Instagram, and YouTube should not be challenging to anyone. The struggle that usually comes up is the need to consistently come up with new ideas of what to post on these platforms. Hence, creating regular and useful content can be a difficult task for anybody. Read more about Social media TikTok, … Continue reading Easy Content Ideas For Your Brand’s TikTok, YouTube Shorts And Instagram Reels

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BUSINESS

Principles Of Brand Management

April 19, 2022

  Brand management is the process of organizing the overall outlook of your brand. This entails crafting a great brand message. It typically refers to your strategy in communicating with your audience via social media, email and traditional advertising media. Read more about Business EDUCBA defines brand management as being “all about capturing the target … Continue reading Principles Of Brand Management

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FinTech

How FinTech Startups Can Use Storytelling To Grow Their Brand

April 19, 2022

If you’re a FinTech startup, you’ll know that it’s crucial to succeed at customer acquisition. But this part of your operations can be a challenge. You probably have to come up against the intense competition. And your target audience may already be dizzy from all the messaging that other startups have thrown at them. Read … Continue reading How FinTech Startups Can Use Storytelling To Grow Their Brand

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