BUSINESS

Strategies for Building a Personal Brand on Social Media

  Building a personal brand on social media can open up new opportunities and help you connect with a broader audience. Whether you’re an entrepreneur, freelancer, or professional, establishing a strong personal brand can set you apart from others in

Transform Your Business Strategy with Our 13-Week Strategy Course

  Are you ready to elevate your business strategy and achieve unparalleled success in the latter half of 2024 and beyond? Strategy House is thrilled to present an exclusive 13-week strategy course to transform your business approach and propel you

Join Us for the Connect Nigeria Business Mixer on Friday, July 26th

  Are you a business professional looking to expand your network, stay ahead of the latest trends, and share your ideas and expertise? If so, we have the perfect event for you! Mark your calendars for Friday, July 26th, at

The Impact of Video Content on Customer Testimonials and Social Proof

  Businesses are always looking for effective ways to build trust and credibility with their audience. One powerful method is leveraging video content for customer testimonials and social proof. Video content testimonials offer a personal and authentic glimpse into customer

Strategic Plan: What It Is and How To Develop One For Your Business

  Peter Drucker, the renowned management consultant said, “The best way to predict the future is to create it.” In business, one way to create the future is a Strategic plan. A well-thought-out strategic plan empowers you to create the

Building Leadership Skills for Success as an Entrepreneur

  Leadership has been widely regarded as a vital component in the success of any venture, whether business, career, project or even government. This is why leadership expert, John C. Maxwell, stated that “everything rises and falls on leadership”. So,

10 Things Every Business Owner Needs for Business Success

  Starting and running a successful business is no small feat. Business Success requires more than just a great idea or a unique product. It is like embarking on an adventurous journey. While the thrill of the unknown can be

Emotional Intelligence: Why You Need It as an Entrepreneur

  Business success isn’t solely determined by intelligence or technical skills, especially in today’s fast-paced business environment. As an entrepreneur, your ability to understand and manage emotions—both yours and those of others—plays a crucial role in the success of your

What Nigerian Founders Can Learn from Steve Jobs and Apple

  Steve Jobs, the co-founder of Apple, is often hailed as one of the most influential entrepreneurs of our time. His journey from a college dropout to the leader of one of the world’s most valuable companies is both inspiring

Leveraging AI Marketing for Competitive Advantage in African Organizations

    Artificial Intelligence (AI) is revolutionizing industries globally, and marketing is no exception. For organizations in Africa, adopting AI marketing strategies presents a significant opportunity to enhance competitiveness, drive growth, and navigate the complexities of the digital landscape. This

How to Attract New Customers: Customer Acquisition Strategies

  Attracting new customers is essential for any business to grow and succeed. Every business owner dreams of a steady stream of happy customers. But how do you, the amazing entrepreneur you are, attract those new customers in the first

What To Do When You Feel Stuck in Business

  Feeling stuck in your business can be a frustrating and discouraging experience. It’s common to feel like you’re not making progress or that you’re not sure what steps to take next. However, there are several things you can do

Unlocking the Golden Opportunities: A Comprehensive Guide to Gold Trading in Nigeria

  Greetings from the golden ticket of Nigerian investing prospects! Trading gold is like tapping into millennia’s worth of riches – it’s not simply about hitting it lucky. In an economic rollercoaster world, gold is the rock-solid stability in the

Managing Cash Flow: Tips for Nigerian Entrepreneurs

  Richard Branson said, “Never take your eyes off the cash flow because it’s the lifeblood of any business.” How true? Cash flow plays an important role in the continued sustenance of any business. Without it, business is as good

10 Most Profitable Products to Sell Online in Nigeria

  The internet brims with income-generating opportunities. It’s a great business place, thanks to the tens of millions of Nigerians who use it. Their presence on the web makes it a ready marketplace in which a variety of ventures can

Top 10 Ways to Make Money as a Writer

  As a writer, with a way with words, there are numerous opportunities to turn your skills into a profitable career. Thanks to the internet, writers now have more avenues than ever to find paid writing gigs and share their

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