BUSINESS

The Role Of Corporate Identity In Branding

If you intend to create your own company, it is necessary to create an identity for your company which will be referred to as your corporate identity. Most business owners believe that a corporate identity is simply having recognizable logo

Marketing Trends To Look Out For

Over the years, technology has advanced consistently, thereby affecting almost every aspect of our lives; this means that most of the trends we look out for are focused around technology. Marketing as well has been affected by these trends, because

Business Ideas To Make Money From Nonfungible Tokens

The market valuation of the Nonfungible tokens universe has risen to about $7 billion, an increase from a monthly sales volume of $400 million at the start of 2022. The worldwide clamour for Nonfungible Tokens services as well as the

Kippa, The Perfect Solution For Bookkeeping By Small Businesses In Nigeria

  Bookkeeping and accounting are vital parts of a business, especially one that doesn’t want to go bankrupt. Employing an unreliable bookkeeping system will cause business owners not to know whether their business is making profits, when to purchase a

Fashion News: How It Started vs How It’s Going

  A fashion entrepreneur caught the attention of many on the popular micro-blogging platform, Twitter after she shared pictures of her laudable business growth. Read more about Fashion The owner of Mo stores, with the Twitter handle @MissMo___ shared on

4 Strategies To Boost Small Business Profitability

  One of the goals of running a small business is to make profit, because small businesses that aren’t profitable can’t stay up and thrive, this means that it’s on the verge of crumbling. Read more about Business Generally, increasing

The Effects Of Poor Management Strategy On Small Businesses

Anyone who wants to steer an organization safely and successfully into the future needs a strategy, and regardless of the type of organization, a clear strategy increases the likelihood of achieving success. Read more about Business Management strategies are a

How Resilience Can Help Small Businesses To Succeed

Overtime, the necessity of resilience has been revealed in various areas. This means that if companies are unprepared or structurally unable to bounce back from tough times, the result is often lost revenue and lost talent, but to prevent this

How To Tell Your Business Story

There are different reasons why it is important to share your business story, but what would guarantee a positive response is how you to tell it. Your business story is one of the ways you can differentiate yourself in your

Tips To Planning And Hosting An Annual General Meeting (AGM)

So let’s say your organization or company saddles you with the responsibility of planning an annual general meeting, how would you go about it? That’s where this article steps in. But first off, an annual general meeting (AGM) is a

5 Key Pillars That Make Open Banking In Nigeria Truly Work

  To begin with: What is open banking? According to Wikipedia, open banking is a financial service term as part of financial technology that refers to: i.) The use of open APIs that enable third-party developers to build applications and

5 Customer Experience Tricks You Need To Be Using To Boost Sales And Gain Big

    Customer experience is the new deal for both big, small and medium-sized businesses. How you make your customers feel determines if they will repeat sales. Delivering cutting edge customer experience is super important when forming the identity of

Carrying Out A Successful Rebrand On Any Social Media Platform

Has a social media rebrand been on your mind lately? Do you constantly worry about how to go about it? Well, worry no more. This article will provide all the answers you need to make that important change online. Read

Business Growth Tips: How To Deal With Unforeseen Business Expenses

The average person dreads (or detests) uncertainty. We prefer to be in full charge of our affairs, without some unknown variable disrupting our plans. But life isn’t always straightforward; things spring up without our predicting them, and force us to

Brands We Love: Deli Foods

Deli Foods is a manufacturer and distributor of biscuits in Nigeria. Its one of the biggest players in its niche, having built up a brand presence within the country for more than two decades. Its products are widely recognized and

How To Grow Your Business With Relationship Marketing

There’s nothing wrong with wanting to grow your customer base. Increased patronage could drive higher sales, boost bottom lines, and enable business expansion. Read more about Business Growth But while you’re focused on acquiring new customers, it’s also wise to

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