BUSINESS

FirstFounders Launches Three Investor-Ready Startups into the Market

  Pocketlawyers, Escape, and Paysonet launched as Portfolio companies under the Nigerian Venture Studio, FirstFounders. Delivering on the vision to democratize entrepreneurship in Africa and build the most profitable ideas for the African market, FirstFounders, one of Nigeria’s top venture

5 Key Metrics to Track for Business Success

Running a successful business requires more than just hard work and dedication; it requires a keen eye for monitoring and analyzing key metrics. These metrics are like the vital signs of your business, providing insights into its health and performance.

5 Examples of Strategic Partnerships You Should Look Out For

  Strategic partnerships have become a pivotal strategy for companies looking to gain a competitive edge in today’s dynamic business landscape. These collaborations bring together the strengths and resources of two or more entities to achieve shared goals, whether it’s

10 Ways Artificial Intelligence Can Help You Grow Your Business

  If you’ve had your ears to the ground, you probably already know that Artificial Intelligence is the thing in the world of technology. The buzz about it hasn’t been mere chatter; we’ve seen numerous tools leverage AI to perform

How to Grow Your Brand and Build a Public Profile

  If you want to get yourself a spot amongst the significant figures in your industry or niche, you’ll need to be deliberate about building a personal brand. Whether you’re an entrepreneur, a job seeker, a creative professional, or just

6 Signs Your Business Needs External Financing

  Sometimes, you won’t have enough capital to fund your business’s operations. When such moments come, you’ll have to evaluate your financing options. One path you can take is external financing; to seek funding from external sources like banks, digital

Connect Nigeria Business Mixer Holds on October 27, 2023

The Connect Nigeria Business Mixer, a gathering of business experts and entrepreneurs seeking exponential growth, is here again. On the heels of the success of the September edition, the October edition promises to be even better. Read more about Business

A Deep Dive into Branding Strategies in Nigeria

  In the global marketplace, the power of branding is undeniable. Brands aren’t merely logos or slogans; they are the embodiment of a company’s identity. They shape perception, drive consumer loyalty, and ultimately influence purchasing decisions. In Nigeria, a country

6 EdTech Startup Ideas You Can Turn into a Lucrative Business

  The field of education is currently witnessing a remarkable transformation, thanks in large part to the integration of technology into learning processes. As the world—and Nigeria in particular–becomes increasingly digital, the demand for innovative educational solutions continues to grow.

Data Monetization: 5 Ways Your Business Can Achieve This

  Businesses collect vast amounts of data every day, from customer information to operational metrics. This data can be a valuable asset when utilized correctly. If you consider your company or startup a proper contemporary venture, it’s probably racking up

How to Prepare Your Business for End-of-Year Sales

  There’s a lot of business activity that goes on as the year draws to a close. Here we’re thinking of major end-of-year sales and shopping events like Black Friday, Cyber Monday, and the Christmas shopping season. They present your

5 Inexpensive Ways Your Business Can Enter New Markets

  There comes a point in the life of a growing business in which it has to reach out beyond its current physical or demographic limits. When your enterprise arrives at that bridge, you’ll want to be sure that you

Top 5 Insurance Providers for SMEs in Nigeria

  Businesses must get insured against possible losses. There’s no telling when a natural or man-made disaster, employee or client claim, or some other unexpected occurrence will emerge, exacting significant costs from your enterprise. If you have decent insurance coverage,

How to Become a World-Class Business Coach in Nigeria

  Recent years have seen a steady rise in the demand for business coaches. That’s because navigating the growing complexity of the contemporary business environment often requires the help of an expert. Many companies and startups are willing to pay

4 Ways to Thrive as A Telecom Business Owner

  The telecom business plays a pivotal role in keeping people connected and providing essential services. Telecom business owners have a unique opportunity to not only serve their communities but also generate substantial profits. This article explores five lucrative avenues

The Lean Startup Method: Streamlining Your Business

  In today’s fast-paced business landscape, staying ahead of the competition requires adaptability, efficiency, and innovation. The Lean Startup Method, pioneered by Eric Ries, has become a cornerstone for many successful businesses. This approach focuses on continuous improvement, rapid experimentation,

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