BUSINESS

How to Develop a Product or Service That Solves a Problem

  Creating a product or service that solves a problem is the key to a successful business. When you offer a solution to a problem, people are more likely to buy from you. Here’s a simple guide to help you

How to Conduct a SWOT Analysis for Your Business

  A SWOT analysis is a powerful tool that helps you understand your business better and plan for the future. It stands for Strengths, Weaknesses, Opportunities, and Threats. By looking at these four areas, you can make smarter decisions and

How Akolag Tech is Boosting Small Businesses in Nigeria

  There are numerous challenges that small businesses face in Nigeria, especially in the digital age, from managing IT infrastructure to ensuring data security and maintaining an online presence. Akolag Tech, a leading IT solutions provider, is stepping in to

How Adebola Famoroti is Shaping the Future of Nigerian Businesses

  As more and more people continue to show interest in the entrepreneurial journey, there is a need to provide these persons with the support and guidance needed to successfully venture into entrepreneurship, especially for those who have spent years

What Not to Post on Social Media for Business

  Social media has become an indispensable tool for businesses to engage with their audience, promote their brand, and enhance their reputation. However, the impact of social media extends beyond positive promotion; it also carries risks if not used judiciously.

How to Use Social Media for Import Business

  Social media has become an essential tool for businesses of all types, including import businesses, which can greatly benefit from the vast networking and marketing opportunities these platforms offer. By leveraging social media, import businesses can connect with potential

How to Become a Search Engine Optimization (SEO) Specialist

  Search Engine Optimization (SEO) is a crucial skill in the digital world. An SEO specialist helps websites rank higher on search engines like Google. This leads to more visitors and potential customers. If you want to become an SEO

How to Become a Better Storyteller for Your Business

  Being a good storyteller can set you apart from the crowd. Storytelling helps you connect with your audience, build trust, and make your message memorable. Good stories can turn potential customers into loyal fans and set your business apart.

How to Create a Brand Story for Your Business

e Creating a brand story that resonates with your target audience can significantly help differentiate your brand from your competitors. This means crafting a narrative that highlights your values and mission to Nigerians. Now, this isn’t just about selling products

How to Streamline Your Business Operations Using Tech

  As an entrepreneur in today’s fast-paced business world, continuously enhancing your business’s efficiency and reducing operational costs is the way to stay competitive. One of the most effective methods to streamline your business operations and improve efficiency is leveraging

Maximize Holiday Sales: A Strategic Guide for Nigerian Online Retailers

  It is crucial to start early and strategically plan your holiday sales to position your business and attract new traffic. Here’s a detailed guide on the best times to start and how to drive traffic to your store, showcasing

Lexi Novitske: Pioneering Investment in Africa’s Tech Ecosystem

  Lexi Novitske is the General Partner of Norrsken22, based in Lagos, Nigeria. Through Norrsken22’s Africa Technology Growth Fund, Lexi oversees investments across African markets, leveraging the local expertise of her partners and the strategic guidance of a board composed

Lanre Basamta: Leading Innovation with AI-Powered Solutions at Optimus AI Labs

  Mr. Lanre Basamta is a seasoned professional with nearly two decades of experience in tech, business, and marketing. He is currently the CEO and co-founder of Optimus AI Labs. Read more about Business Optimus AI Labs, formerly Pacer Labs,

Women You Should Know: Tope Omotolani

  Tope Omotolani is a remarkable Nigerian businesswoman and entrepreneur who has made a significant impact in business. Her journey inspires and shows how dedication, innovation, and a desire to help others can lead to great success. Read more about

How To Expand Your Cleaning Business

  Expanding your cleaning business can be a wholesome but challenging practice. Whether you’re just starting or looking to grow an existing cleaning service, strategic planning and effective execution are key. In this article, I share some simple steps to

How to Become a Seasoned Entrepreneur

  Being an entrepreneur means starting and running your own business. It’s about turning your ideas into reality and making a difference in the world. Becoming a seasoned entrepreneur takes time, effort, and a willingness to learn. Here are some

Latest stories

BUSINESS

Featured Events

Discover upcoming events and opportunities across Nigeria.

More stories on

BUSINESS

Most Popular

Previous
Next
Previous
Next

Most Popular

Previous
Next