BUSINESS

Business Growth Tip: Gain More Customers With Social Selling

Before we sink our teeth into gaining more customers with social selling, we’ll try to understand what it is, and how it works. Social selling involves searching out, connecting and engaging with potential customers on social media. It’s not regular

When Is It Right To Stop Pursuing A Business Idea?

There’s an easy answer to the question posed by the article topic: we quit a business idea when it’s not working. Why? We don’t need a full-length article to deal with this, or do we? Actually, calling out the lights

Simply Nigerian Fair Holds 5th Edition in Lagos

Nigeria’s entrepreneurial ecosystem has in recent times experienced a significant boost in its growth levels — with more domestically grown businesses tapping into the vast power of social media marketing than ever before Lagos is home to Nigeria’s biggest gathering

How to Set Up a Car Wash in Nigeria

We all like our cars sparkling clean and in the right physical shape for the roads. But we aren’t always able to get rid of the dirt on our cars by ourselves; in those instances, it’s either because the mud

Business Growth Tip: How to Increase Sales Using Customer Testimonials

If you told a prospective customer that they should buy your product because it’s the best of its kind available, they would almost certainly not take your claim at face value. They would want to see proof that your product

The 25 Unbreakable Laws of Sales (# 13): FAILURE AND SUCCESS ARE PREDICTABLE

It’s not hard to make a decision when you know what your values are. – Roy Disney People Court Failure When They Fail To Plan The age long saying, ‘‘He who fails to plan, plans to fail’’ comes to mind

Should You Get a Bank Loan for Your Business?

Maybe you’re a risk averse, debt loathing entrepreneur. Or you could be a businessperson who isn’t troubled about taking out a big loan. Whichever of these descriptions you identify with, you’ve probably considered getting funding for your business from a

SME 101: How To Build A Business: What I learned From Kylie Jenner – Part II

I’m glad you came back for more on what I learned from Kylie Jenner about building a successful business. If you missed the first part of this article, you can catch up here. Now, let’s jump in, the fourth lesson

Business Growth Tip: How to Win Back Customers You’ve Lost

Anyone who has been in business long enough will have lost customers- just as they’ve gained new ones. It’s not necessarily a bad thing; these customers may have moved on for reasons that aren’t your business’s fault. And that’s fine.

Business Events of the Month: November 2018

We are a couple of months away from the year’s end, and businesses are beginning to shift into the Christmas sales and stock taking mode. The events taking place in November aren’t strikingly different from what you get at other

How To Start A Furniture Company In Nigeria

The demand for furniture isn’t going to wane anytime soon. If anything, it’s rising fast; thanks to Nigeria’s rapidly growing population, we’re going to need more chairs, tables and beds to keep us relaxed for a long while yet. Actually,

SME 101: How To Build A Business: What I Learned From Kylie Jenner

I am certain you heard that Kylie Jenner was on the August 2018 cover of Forbes magazine. A few things to note about this industrious young lady: Kylie Jenner is just 20 years old. Kylie Jenner is worth an estimated

SME Spotlight: Noxiae.com

Daniel Godwin, founder of Noxiae.com, holds a BSc in Insurance Business from the University of Lagos, a Certificate of Proficiency in System Management (APTECH) and is a member of the Chartered Insurance Institute of Nigeria. He talks to Connect Nigeria

Lagos Agog As LCCI Hosts 32nd Edition of the Lagos International Trade Fair

The Lagos Chamber of Commerce and Industry (LCCI), the premier Chamber of Commerce and a leading voice in the organised private sector (OPS) in Nigeria, is set to host the 32nd  edition of the Lagos International Trade Fair. The Opening

Enroll For The ‘From Employee To CEO’ Session

“I don’t feel like going to work today.” “I don’t feel fulfilled at my job anymore.” “I want to live life on my own terms.” “I need more time for my family.” “I need to pursue my passion.” Does any

Business Growth Tip: Create a Sales Funnel That Draws Customers In

A lot of the time, we think of the sales process as a three-stage thing: we present product to customer, customer likes product, customer buys product. But if you’ve really been in the business of getting people to purchase your

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