BUSINESS

Brands We Love: So-Kleen

  People want their homes to be clean. Businesses know that clients have a positive perception of them when their operating environment is orderly and hygienic. They all prefer that their spaces be pristine and without blemish. Read more about

What You Should Know About Competition Law

  Competition law is that area of law that regulates business practice so that national or regional markets are not dominated by certain big players but rather, it makes the market open to all players on a somewhat level playing

How To Make Money On Twitter

  Twitter is one of the most widely used social media platforms in Nigeria. Millions of Nigerians are active on it; businesses are represented too, as are government agencies. The Twitterati are drawn from all walks of life, from the

Business Growth Tips: How To Create The Perfect Sales Pitch

  How do you convince your prospects to consider buying your product? Here’s an answer: you make a presentation to them. You explain what you’re offering them, and how it’ll solve a specific problem that they have. Read more about

Consumer Not Customer

  Let me ask you a question. For diapers, who do you think the target customers are? Parents or the babies? What about football? Who are the target customers? You or big brands? How about TV programmes? Who are the

How Ikwu Onyeka Built Carmart, Nigeria’s Highest Ranked Marketplace For Cars

  On Friday, April 2, Connect Nigeria hosted Ikwu Onyeka, founder and CEO of Carmart Nigeria, on its weekly Business Connect program. The interview was an Instagram Live session broadcast on the Connect Nigeria Instagram page. Read more about Business

SME Spotlight: Oversabi Stitches

  There’s been a lot of talk about Nigeria’s celebrity fashion designers and the impact they’re making on the local and global fashion scene. But while the world recognizes their stylish wears and fancy labels, not as much attention has

Brands We Love: Fina Trust Microfinance Bank

  Fina Trust is one of the better-known microfinance banks in Nigeria. They have gained widespread recognition for providing financial services to individuals and small businesses in the country. Read more about Brands we love Their products range from bank

Business Growth Tips: How To Align Sales And Marketing To Increase Your Revenues

  Ideally, businesses are structured to function efficiently. Their sales and marketing divisions are often key parts of this structure. They are responsible for attracting leads and converting them into paying customers. Read more about Business growth tips These divisions

How To Monetize Your Community

  I recently bumped into a brand that creates specifically for their community. Not in the way most people do, their way is special. They ask the community to tell them what they need. They pick the top 10 suggestions

Innovation & You: Easy Steps To Digitize/Automate Your Business (2)

  The earliest considerations for digitizing your business are setting proper digital protocols and building your infrastructure on cloud services, some other things to put in place include the ‘under listed: Read more about Tech 3. Provide Mobile Support Setting

Restaurant Review: Sweet Tooth Confectioneries

  I love ice cream! Those who know me well will tell you stories about my ice cream cravings and adventures. In recent times though I’ve been too busy to indulge this passion. Today, however, happens to be a very

SME Spotlight: Anya Wu

  There’s no shortage of online fashion stores in Nigeria. A lot of these outlets cater almost exclusively to women. This isn’t surprising; women purchase fashion items more frequently than men, so it’s not surprising that supply has reacted accordingly.

FG Plans $1 Billion Syndicated Term-Loan For MSMEs In Nigeria

  The Federal Government says it’s preparing a $1 billion loan facility targeted at MSMEs in Nigeria. The loan will be managed by the Bank of Industry (BOI). Read more about Business This was disclosed by the Minister of Industry,

Digital Business Opportunities For Business Owners

  Are you a business owner? Does your business have structure and systems for a defined process? Is your business digitally enabled? According to Amb. (Dr) Oyedokun Ayodeji Oyewole FIIM, ERMS, RMEM, FIRMS, ‘The only available means for most businesses

Brands We Love: Wemy Industries

  Wemy Industries is one of Nigeria’s oldest and most prominent manufacturers of hygiene and sanitary goods. They are known for their flagship products, the Dr Brown pads and diapers, and the Nightingale adult care pads. Read more about Brands

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