BUSINESS

Creating Partnerships with Complementary Businesses in Nigeria

  Nigeria is a country with a rapidly growing economy and a dynamic business landscape, with many opportunities for businesses to thrive. One of the most effective strategies for businesses to expand their reach and grow their businesses is by

How Small Businesses Can Manage Their Inventory Effectively

  Effective inventory management is crucial for the success of any business, whether a small retailer or a large multinational corporation. Poor inventory management can lead to a host of problems such as stockouts, overstocks, and increased carrying costs. In

6 Women Founders/CEOs Who Have Raised Over $3 Million In Nigeria

  Nigeria’s entrepreneurial landscape has witnessed an influx of talented women who are carving a niche for themselves as Founders or CEOs of successful startups. Among these remarkable women are six trailblazers who have defied the odds and raised over

Blockchain And Its Impact On Nigerian Businesses

  Blockchain technology is a distributed ledger technology that allows digital information to be stored and shared across a network of computers. Each block of information is linked to the previous one, forming a chain of blocks, hence the name

Top 10 Business Advice from Top African CEOs

  Africa has been the focus of attention for entrepreneurs and investors for years. The continent offers vast opportunities for business growth and expansion, but it also comes with its unique challenges. To help African businesses thrive, experts have provided

Ad Fraud: The Digital Advertising Industry’s Big Enemy

  Digital advertising is a booming industry, with billions of dollars spent each year by businesses to reach their target audiences. However, as the industry grows, so does the problem of ad fraud. Ad fraud refers to the practice of

Six Lessons for Founders in Africa’s Mobile-First Economy

  Africa’s mobile-first economy has seen tremendous growth over the years. With the rise of affordable smartphones, mobile data, and the increasing number of internet users, Africa’s mobile-first economy has become a force to be reckoned with. Today, the continent

Stay on Top of Industry Trends and Leverage on Them

  Staying on top of industry trends is essential for any business looking to remain competitive in today’s rapidly changing market. With new technologies and business models emerging every day, it can be challenging to keep up with the latest

Unlocking Your Earning Potential with the Revenue Optimization Canvas

  In today’s fast-paced business environment, it is essential to maximize revenue and profits to remain competitive. However, many businesses struggle with revenue optimization due to the complexity of the process. The Revenue Optimization Canvas is a tool that can

Kobo360 Joins The Elite Club Of YC-Backed African Companies

  Last year, only seven African companies made it to the list of YC’s most valuable companies, including Flutterwave, Wave, Paystack, Reliance Health, 54gene, Yassir, and Nomba. However, this year’s list includes Nigerian freight logistics startup Kobo360, which participated in

15 Tips to Attract Customers to Your Small Business

  As an experienced small business coach, I have noticed that one of the most common concerns shared by entrepreneurs is how to attract customers. Whether they are just starting out or have been running their business for a while,

Diversifying Your Revenue Streams In Your Small Business

  Diversifying your revenue streams is a critical component of any successful small business strategy. By expanding the range of products or services you offer, you can tap into new markets, reduce your dependence on a single revenue source, and

Finding Your Niche in the Market

  Finding your niche in the market is a crucial step towards building a successful business. Your niche refers to the specific area of the market that your business targets. This could be a specific product, service, or group of

How SMEs In Nigeria Can Identify Their Target Audience

  Small and Medium Enterprises (SMEs) play a crucial role in the Nigerian economy. They contribute significantly to job creation, income generation, and poverty alleviation. One of the essential factors for the success of an SME is identifying its target

How To Build A Network Of Contacts And Partnerships

  Building a network of contacts and partnerships is a critical component of any successful business strategy. A strong network can help you expand your reach, gain valuable insights and resources, and develop new opportunities for growth. In this article,

Offer Exceptional Customer Service With Case Studies

  Exceptional customer service is the foundation of any successful business. Customers who receive great service are more likely to become loyal, repeat customers, and they are also more likely to recommend your business to others. On the other hand,

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