BUSINESS

From Comfort to Conviction: Why Chika Uwazie Left DC to Build in Lagos

Chika Uwazie recently shared a deeply personal post on Instagram about her decision to leave a comfortable life in Washington, DC, for the uncertainty of building in Lagos. What she wrote resonates with anyone who has ever felt trapped in

6 Things to Consider Before Offering Business Equity to Investors

  Raising capital is often the biggest challenge that entrepreneurs face when starting or scaling a business. Loans and grants are funding sources they could explore, but these come with strings attached—conditions which many are hesitant to agree to. As

How to Appreciate Your Customers

  If you’re striving to gain a foothold in your niche or industry, you’ll need to hold on to customer loyalty as a key advantage. This is true, whether you run a small retail shop in Lagos, an online fashion

6 Ways to Find Customers for Your Business

If you’re an entrepreneur, you’re probably thinking about ways to find customers for your business. This may be easy for a handful of business types, but it’s a real challenge for the majority of SMEs and startups. People won’t buy

Scaling Smart: Growth Hacks Nigerian SMEs Can Use in 2025

Running a business in Nigeria is not for the faint-hearted. Every entrepreneur knows the story: navigating rising costs, building trust with customers, managing staff, and still trying to scale. Yet, despite the challenges, Nigerian SMEs continue to show grit, creativity,

Why the Connect Nigeria Business Mixer Matters

The Connect Nigeria Business Mixer has become one of the country’s most anticipated networking platforms for entrepreneurs, professionals, and investors. As the September 2025 edition approaches on Friday, September 26th, the importance of this gathering goes beyond just another date

The Future of Marketing Is Not Typed — It’s AI-Powered and Conversational

Marketing is changing — fast. The way people search, ask questions, and discover brands is no longer confined to search engines and typed queries. The future of marketing is not typed — it’s AI-powered and conversational. Read more about Business

Strategies for Effective Market Penetration in Nigeria

  Entering a new market can be exciting, but also challenging—especially in a diverse and dynamic country like Nigeria. With over 200 million people, different cultures, and varying income levels, breaking into the Nigerian market requires a clear plan and

Investment Opportunities in Nigeria’s Hospitality and Tourism Sector

  Nigeria is a country blessed with beautiful landscapes, rich history, diverse culture, and vibrant people. From the beaches of Lagos to the hills of Obudu, the country has all it takes to attract both local and international tourists. But

Why You Shouldn’t Miss the Connect Nigeria Business Mixer This September

In the world of LinkedIn connections, cold emails, and endless Zoom calls, it’s easy to forget the magic that happens when people meet face-to-face. Conversations flow more naturally, ideas come alive, and opportunities often show up when you least expect

How Nigerians Abroad Can Safely Invest In Real Estate in Nigeria

  Nigerians abroad want a piece of the country’s most profitable investment offerings. They want to own assets located in their fatherland, for several reasons, including relatively high ROI in percentage terms, and a stake in a country to which

How Small Businesses in Nigeria Can Budget for the Future

Running a business in Nigeria is not for the faint-hearted. Opportunities abound, but so do challenges. Less-than-adequate infrastructure, impermanent policies, double taxation, rampant inflation, and fluctuating currency exchange rates are just some of the troubles that bedevil SMEs in Nigeria.

7 Ways to Secure Funding for Your PropTech Startup in 2025

As contemporary technologies are increasingly applied to Nigeria’s real estate sector, we’re seeing an emergence of PropTech startups that take on challenges in varying niches. But these ventures, novel and bold in their approach, still need to secure funding to

What’s Your Business’s Target Audience? 5 Ways to Find Out

Your business doesn’t exist merely to serve your interests. If it doesn’t satisfy the wants of your target audience, it will struggle to generate meaningful revenues. Any serious entrepreneur knows that pleasing their customers is an ingredient of business success

8 Quotes about Building a Great Business, from Nigeria’s Leading Entrepreneurs

  If you are building a business in Nigeria, you’re better off getting advice from people who have excelled in what is a challenging economic environment. And there’s indeed a lot to learn from Nigerian’s leading entrepreneurs—especially the younger ones.

10 Things Your Business Needs to Succeed at a Trade Show

  Trade shows are an opportunity for businesses to showcase their products and services, engage potential clients, and achieve greater visibility with their target audience. Read more about Business These events are often organised for SMEs and startups within specific

Latest stories

BUSINESS

Featured Events

Discover upcoming events and opportunities across Nigeria.

More stories on

BUSINESS

Most Popular

Previous
Next
Previous
Next

Most Popular

Previous
Next