BUSINESS

Affiliate Marketing: Getting Started

  Ever wondered how you can make money while asleep or simply attending to other life concerns? Then you are about to be enlightened on a sure means of earning passive income. Affiliate marketing has become a viable way of

How To Measure The Marketing Performance Of Your Business

  The central aim of many businesses is to market their products and or services. Time, resources and energy go into various advertisements to ensure that these products or services are marketed to a wider audience. This is why it

Positioning Yourself As A Tech Brand

  There are many tech brands that have kicked off during the last decade. These tech brands offer various solutions to customer problems. In all honesty, Tech businesses and start-ups have a lot to offer. The challenge that most of

Customer Relationship Management (CRM): What It Means

  A lot of people neglect certain fundamentals in business management and one of these key areas is the customer relationship. It is good that you are producing quality products or rendering top-notch services, but you need to also pay

Open Banking In Nigeria

  According to an article by PWC, “Open Banking is a blanket financial services (FS) term used to describe the use of open technologies by third-party providers (TPPs) to build services and applications around financial institutions.” Read more about Finance

Lagos Plans To Open Subsidised Workspace For Thousands Of MSMEs

  The Lagos State government has revealed that it plans to open a new workspace for Small and Medium Enterprises in the state. It says that the hub will be located at Cappa, in the Oshodi district of the state.

Video Of The Week: How To Make Money Investing In US Stocks From Nigeria

Investing in US stocks is crucial if you want to grow your money without worrying about Naira fluctuations. However, if you’ve done your research, you must have realised how complex this is. Read more about Video of the week

Identifying The Right Personnel To Man Your Startup

  Now you have identified a societal problem, created a product out of it and started making little returns. The next on the agenda is to hire the right hands to man the operation. The problem now is finding the

What You Need To Know Before Starting A Business In Nigeria

There is a rise in the number of people who leave the corporate world to become their own bosses. It may be because they are not just cut out to be an employer or they got fired or they

Top 10 Business Ideas For Writers

  For people who have a knack for writing, you might very well be able to start a business out of it. There is a myriad of business opportunities that are mainly about writing. Read more about Business If you

The “Untold Truths About Money”: 5 Secrets To Unlocking Wealth

  “Stop chasing money,” James Jani began, “Start chasing problems.” You are not going to be wealthy by earning a salary, working 8 to 5, 24 hrs/7 days. Nope. You won’t make wealth that way. You might only end up

Three Must Have For Every SME In Nigeria

  With the rise of the Internet, there has been an upsurge of SMEs in Nigeria. While it is true that many intend to start their very own SMEs but fail to do so for one reason or the other.

SME Spotlight: GidiCakes

  Cakes are a feature of merry occasions. They are often a highlight of weddings, birthdays, anniversaries, or other kinds of events. When finely baked, they add a tasty dimension to these celebrations, exciting taste buds and heightening the general

The Top Destinations In Nigeria For Foreign Investors, Q2 2021

  The National Bureau of Statistics (NBS) recently published its National Capital Importation report for the first and second quarters of 2021. The document, available on its website, details the states, sectors, and banks that received foreign investment in the

Nigeria’s Petroleum Industry Act: Important Facts And Key Changes You Should Know

  On August 16, President Muhammadu Buhari signed the much anticipated Petroleum Industry Bill into law. The bill—now an act of the Federal Republic –provides legal and regulatory guidance for Nigeria’s petroleum industry, as well as the development of communities

How To Build Your Own House On A Tight Budget

  Owning a home is top of many people’s long-term to-do list. This is understandable; having a house you can call yours, saves you from the considerable annual cost that is rent. It’s also clear why this is put off

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