Archives Tag: Customer

TECH

April 19, 2022

  Conducting effective customer surveys is imperative for any tech startup in Nigeria. These surveys help startups gain insights into their customers’ preferences, behaviours, and pain points, enabling them to improve their products and services and ultimately drive more business. In this article, we will discuss some effective strategies for conducting customer surveys for your … Continue reading Conducting Effective Customer Surveys for Your Tech Startup

By nnaemeka-emmanuel

BUSINESS

April 19, 2022

  Diversifying your revenue streams is a critical component of any successful small business strategy. By expanding the range of products or services you offer, you can tap into new markets, reduce your dependence on a single revenue source, and create new opportunities for growth. In this article, we’ll explore some practical tips for diversifying … Continue reading Diversifying Your Revenue Streams In Your Small Business

By nnaemeka-emmanuel

BUSINESS

April 19, 2022

  The outbreak of the COVID-19 pandemic had a significant impact on businesses, and customer acquisition is one area that has been affected. With consumer behaviour changing rapidly, businesses are finding it challenging to maintain or grow their customer base. As a result, businesses need to adopt strategies that can help them manage their paid … Continue reading 5 Tactics for Managing Paid Customer Acquisition During A Downturn

By nnaemeka-emmanuel

TECH

April 19, 2022

  Building a customer-centric culture is an essential aspect of creating a successful tech startup in Nigeria. A customer-centric approach ensures that the customer is at the centre of every business decision, which is crucial for a tech startup that aims to stand out in a highly competitive market. Read more about Tech In this … Continue reading Building a Customer-Centric Culture in Your Tech Startup

By nnaemeka-emmanuel

BUSINESS TECH

April 19, 2022

  In today’s competitive business environment, having a strong customer advocacy program is crucial for the success of any tech startup. A customer advocacy program is a strategy designed to turn satisfied customers into brand ambassadors who can promote your products or services to their networks, thus helping to generate leads and build a loyal … Continue reading Building a Strong Customer Advocacy Program for Your Tech Startup

By nnaemeka-emmanuel

BUSINESS

April 19, 2022

  Understanding customer behaviour is important for businesses because it helps them to better meet the needs and preferences of their target audience. By studying customer behaviour, businesses can identify patterns and trends in how customers make purchasing decisions, what motivates them to buy, and what factors influence their choices. This information can be used … Continue reading 10 Types Of Customer Behaviour Every Business Should Know

By nnaemeka-emmanuel

BUSINESS

April 19, 2022

  Marketing ads are opportunities for brands to tell the world about their brand stories, values, and uniqueness. This has been the secret of leading brands across the globe. Unfortunately, many Nigerian brands often engage in ads content that do not convey messages that inspire customer purchase. Read more about Business Content is king, which … Continue reading Sales Increase: 3 Ads Content Samples Brands Should Apply

By nnaemeka-emmanuel

BUSINESS

April 19, 2022

You don’t need to be a customer service personnel to have basic customer service skills. So, even if you’re not one, this article is for you. At one point or the other in our lives, we sell things. In fact, we sell ourselves daily. That is, we put out images of our personalities out there. … Continue reading How To Improve Your Customer Service Skills

By chidiogo-akaelu

BUSINESS

April 19, 2022

A business owner who knows how important his or her customers are to the success of their enterprise will do all he or she can to please them. Besides their patronage, satisfied customers could recommend that business to their family and friends—and get people in their network to become buyers of that business’s products. Read more … Continue reading Business Growth Tips: How To Turn Your Customers Into Brand Advocates

By ikenna-nwachukwu

BUSINESS How To

April 19, 2022

  Building and sustaining the trust of your customers are key things you must do to stay in business. You won’t just be surviving, but thriving. When people trust you, they will be more willing to do business with you. You cannot comfortably make sales without securing the trust of your customers. Read more about … Continue reading How To Build And Sustain Customer Trust

By chidiogo-akaelu

BUSINESS

April 19, 2022

  It is obvious that many businesses now focus on acquiring new customers. The mistake here is that they often forget their existing customers in the process. I understand that there is this joy that comes from getting new eyes on your products and services, but more to that, there are loyal people in the … Continue reading Customer Retention Strategies That Work

By chidiogo-akaelu

BUSINESS

April 19, 2022

Various media platforms are littered with various definitions of customer engagement from various brands, but one thing they all share is this: customer engagement is about the interactions between you and your customers. Read more about Marketing Customer engagement is a marketing strategy that focuses on increasing the engagement your customers have with your brand, … Continue reading The Role Of Customer Engagement In Marketing

By grace-christos

TECH

April 19, 2022

  AI chatbots have changed the world of digital communications for the better. They’re effective marketing and sales tools for eCommerce businesses. Not only do they streamline daily business operations, but they also help customise customer experiences while also providing assistance. Customers can get suggestions on what to buy and even help them place orders. … Continue reading How To Use AI Chatbots To Enhance Customer Experience 

By samuelokoruwa

BUSINESS

April 19, 2022

In today’s saturated and extremely competitive market, every business strives to gain an advantage over the competition. In today’s business world, your primary concern about your business should be how to gain a competitive advantage over your competitors. Today’s customers are smarter when it comes to buying. A study states that 86% of buyers are … Continue reading 6 Ways Your Business Can Gain Competitive Advantage

By nnaemeka-emmanuel

BUSINESS

April 19, 2022

  The most valuable stakeholders in your company are your customers. Just like Alibaba’s CEO, Jack Ma rightly said: “The customers are very important because they pay the salaries.” No matter how much innovation you’ve put into your product or service, if your final consumers aren’t satisfied, you have failed as a company or as … Continue reading Top 4 Customer Complaints You Can Use To Your Advantage When Marketing

By nnaemeka-emmanuel