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Nigerians React to Naira Redesign
April 19, 2022
Following the release of newly redesigned 200 Naira, 500 Naira and 1,000 Naira notes by President Muhammadu Buhari and the governor of Central Bank of Nigeria, Godwin Emefiele, thousands of netizens have reacted. Read more about finance The much-touted naira redesign has sparked controversies among thousands of social media users on Twitter NG and … Continue reading Nigerians React to Naira Redesign
10 Restaurant Marketing Tips
April 19, 2022
Restaurants have been saving lives since 1900. No matter how much sapa holds anyone in this country, people will still eat. Good food sells, regardless of the economy. This is because food is the primary need of man, as it is the basic requirement for survival. Where does this place you as a restaurant owner? … Continue reading 10 Restaurant Marketing Tips
4 Leading Niches For Neobanks In Nigeria
April 19, 2022
Digital banking thrives on niches. Without niches, customers will find it difficult to identify brands that are specifically designed to meet their needs. Hence, neobanks in Nigeria need to design their offerings in a way that announces their niches. Read more about Fintech In Nigeria, there are dozens of neobanks. Some of them … Continue reading 4 Leading Niches For Neobanks In Nigeria
Business Tips For Content Creators
April 19, 2022
As much as content creators are known for creating engaging or instructive content that meets the needs and interests of a specific audience, creating content in a variety of formats, such as blog posts, videos, ebooks, images, and infographics, there’s a business side to being a content creator that shouldn’t be discarded. Read more about … Continue reading Business Tips For Content Creators
Underserved Markets: 4 Lessons for Founders and Entrepreneurs
April 19, 2022
Like many other African countries, Nigeria is filled with many underserved markets. This spells opportunities for investors and entrepreneurs. However, many investors and founders have launched their businesses and startups in Nigeria without first doing thorough due diligence, leading to horrible ends. Some of these founders base their findings on doing business in an … Continue reading Underserved Markets: 4 Lessons for Founders and Entrepreneurs
Tips For Creating Engaging Newsletters
April 19, 2022
You can’t just scribble anything and expect your subscribers to open, read, or even take action on your newsletter. It has to be as engaging as possible, to allow for a response. Several times, businesses just go all out to send newsletters to their email subscribers, without paying enough attention to the quality of the … Continue reading Tips For Creating Engaging Newsletters
Ways To Gain More Website Traffic
April 19, 2022
For several reasons, website traffic is vital. Your website will have more prospective clients the more individuals that visit it. The amount of visitors to your website determines how many chances your company has to make a good first impression, provide quality leads, share your brand, and develop partnerships. Building trust and relationships will … Continue reading Ways To Gain More Website Traffic
Experiential Marketing: How Brands Can Win Customers (Part 2)
April 19, 2022
In our previous post, we discussed the concepts and rudiments of experiential marketing. We defined experiential marketing as the type of marketing brands undertake to give potential customers a feel of their products and sell the value of their brands and not necessarily their services and products. Read more about Business We noted that … Continue reading Experiential Marketing: How Brands Can Win Customers (Part 2)
How To Create A B2B Marketing Campaign
April 19, 2022
Masterclass defines B2B marketing (business-to-business marketing) as “a type of marketing that a company employs to target other businesses rather than consumers”. It is common to have businesses market their products or services to their customers or prospects. However, in B2B marketing, businesses carry out promotions to reach other businesses. There are certain businesses that … Continue reading How To Create A B2B Marketing Campaign
B2C Marketing Strategies
April 19, 2022
B2C marketing is the short form of business-to-customer marketing. It has been identified as the most common type of marketing, against B2B (business-to-business) marketing. Simply put, B2C marketing is the framework for running marketing campaigns to attract and retain customers for a business. It is a marketing process that involves businesses going out of their … Continue reading B2C Marketing Strategies
Five Ways To Leverage Technology To Attract New Customers To Your Business
April 19, 2022
Technology helps make your business more efficient. It also enables you to engage with your customers and promote your business. Another thing it helps you do is to attract new customers, serve them and retain them. Many tech-driven solutions are available to help you attract new customers. However, there are some factors to consider before … Continue reading Five Ways To Leverage Technology To Attract New Customers To Your Business
Getting Ready For Your Product Launch
April 19, 2022
Research by Harvard Business School states that 30,000 new products are launched every single year, but only 5% of them get to succeed. Isn’t this disheartening? This means that it is not just about creating a product and letting people know about it, there is a need to infiltrate the market the right way and … Continue reading Getting Ready For Your Product Launch
Five Free Ways To Promote Your NFT Arts
April 19, 2022
Every business requires promotion to be successful. Promotion simply means spreading the word about your business and how it benefits potential customers. People who hear about you and your business, are more likely to patronise you. Conversely, you won’t get more customers if nobody knows you or your business. The NFTs markets also operate on … Continue reading Five Free Ways To Promote Your NFT Arts
10 Tips To Gain More Twitter Followers
April 19, 2022
As a micro-blogging app, Twitter has become a go-to place for professionals and ordinary people who want to share their ideas on a plethora of topics. Gaining followers is a great way to establish authority and active engagement. With the mass sharing of thoughts and follow-up with trends, large followership will in a great way help … Continue reading 10 Tips To Gain More Twitter Followers
Five Techniques To Get Your Content Noticed Online
April 19, 2022
Content is king. Content is the surest way to communicate with your audience and get them to do business with you. Creating content is one thing, getting it noticed is another. However, not all content gets noticed online due to certain reasons. It takes noticeable content to build traffic and attract customers. Read more … Continue reading Five Techniques To Get Your Content Noticed Online
