BUSINESS

SME Spotlight: Aimee And Annabel

  Aimee and Annabel is an industrial sewing company located in Lagos State. For more than fifteen years, they have produced branded clothing for a variety of clients, including individuals, corporates, and other organizations. Read more about SME Spotlight They

10 Interesting Facts About Nigeria’s FinTech Industry

  Nigeria’s FinTech sector is probably the most celebrated segment of the country’s tech ecosystem. There are many reasons for this. Companies in this industry are making financial transactions easier for people; they’ve also received investor backing worth hundreds of

Brands We Love: Eve After Dark

  There’s no shortage of food vendors and delivery outlets in Nigeria. With a population that devotes more than half its annual expenditure to food, there’s plenty of turf for new and existing players in this space to play on.

How To Protect Your Wealth From Inflation

  In recent times, there’s been a sustained rise in the price of many essential products and services. Some of the steepest climbs have happened with food items. But goods from every aspect of the average Nigerian’s life have become

Business Growth Tips: How To Build A Problem-Solving Team

  Businesses exist to solve problems. They get rewarded by the people or organizations whose needs they meet. That reward comes as remuneration, and new opportunities to solve problems for even more people. Read more about Business growth tips But

Speak The Language Of Your Audience

  In a previous article, I shared how crucial it is to know your target market, and beyond that, segment them into your audience and customer. We established that your customer is a subset of your target audience. So, to

Letters Of Credit And Performance Bonds

  There is a significant amount of money involved in international trade, and many times, traders will have to take out loans or perform their end of the bargain on a promise to third party vendors to pay on a

SME Spotlight: Habana Bespoke

  Suits come in all sorts of varieties. Sometimes they’re modest, designed for work or regular functions. Others are exquisite, styled for high-level corporate events or public occasions. In both instances, they could be fashion statements, a symbol of identity

Institutional And Regulatory Framework For The Establishment And Operation Of Banks Under Nigerian Law

  Bank means any person who carries on banking business. banking business is defined as the business of receiving money on current account from the general public, of paying or collecting cheques drawn by customers and making advances to customers.

Brands We Love: Pen-Shy Motions

  Businesses often struggle to get heard online. This space is swamped by millions of disparate voices battling for a share of the audience’s attention. Advertising isn’t as much a guaranteed success here as it is on traditional media, as

Tina Nwanya Is Making Travel Affordable With Njetours

  Tina Nwanya’s love of travel becomes visible when she speaks about it. She smiles as she shares her story of building one of Nigeria’s fastest-growing tour companies, and describes the joys of exploring the world as part of a

How To Start A Successful Wholesale Distribution Business In Nigeria

  Distributors are a crucial part of most industrial setups. They link manufacturers and consumers, by taking products from the former and supplying them to the latter. Without distributors, marketing would be a lot more difficult. Read more about How

Sparkle Pivots Into Digital Banking For SMEs

  Since Sparkle launched in the fourth quarter of 2019, it has been somewhat operating below the radar while offering a personal account that lets individuals save money, manage personal finances, and send payment requests to other customers with just

Business Growth Tips: How To Effectively Follow Up New Leads

  It is one thing to capture your prospect’s attention, and quite another to keep their interest in your offering alive until they become paying customers. Going from the former to the latter can be rather challenging, even for the

Customer Vs Audience

  In the article I shared previously, I shared that your consumers may not always be your customers. If you are yet to see that, read it here. In the same vein, not all your target audience is your target

SME Spotlight: Beddings ‘n’ Beyond

  Beddings ‘n’ Beyond is an interior design company that provides beddings and furnishing for homes, corporate spaces, and the hospitality industry. Their projects involve organizing and improving the décor in these settings and supplying accessories that raise the aesthetic

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