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According to an article by Respond,

WhatsApp is important for businesses as there are now 2 billion users on the platform. 65 billion messages are sent per day and 80% of messages are seen within 5 minutes.


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Compared to traditional methods of reaching your customers like emails, 80% of messages sent to WhatsApp are seen within 5 minutes. In use cases where Business WhatsApp is used by universities, they have recorded a 99% open rate for messages.

Below are 7 effective tips to sell products and increase your sales using WhatsApp.

1. Have an Official WhatsApp Number with WhatsApp Business API

To use WhatsApp for business effectively it’s recommended you have an official WhatsApp number different from your private number. It’s more professional this way. This WhatsApp number will be about promoting your product alone.

2. Use WhatsApp web

One of the WhatsApp Web version perks is that you or the person you’ve assigned can make sales on the app or send a message via a computer.

3. Share a link to your store.

Share your ShopClues product link with people you know.


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Start your sales with them first.

4. Promote your business on WhatsApp.

With the broadcast feature, you can reach out to all your contacts to promote your business. Your WhatsApp status is also very instrumental in promoting your business as your contacts can view each uploaded status for 24 hours.

5. Earn User Loyalty

Have an excellent rapport with your contacts by using group chats, broadcast lists and push notifications. Share value with them.


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When they become in need of your service or goods your business will be the first person that comes to their mind.

6. Send engaging content

Don’t stop sharing value with your WhatsApp contacts. You could send them something educational they could relate to especially something in their niche while reminding them of your business products or services afterwards. Be sensitive and don’t send people broadcast messages throughout the day. They may end up blocking your contact at that.

7. Level up your customer support

You can use your PC for WhatsApp along with other desktop apps creating robust customer support.

You can do more with WhatsApp aside the regular chatting. Enjoy the results after you apply these strategies.

Featured Image Source: Windows Report
Got a suggestion? Contact us: editor@connectnigeria.com

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This article was first published on 25th July 2022

chidiogo-akaelu

Chidiogo Shalom Akaelu holds a degree in English and Literary Studies, from the University of Nigeria. She is a freelance writer, editor and founder of Loana Press, a budding online publishing outlet.


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