Archives Tag: Branding
How To Cultivate A Corporate Culture
April 19, 2022
One of the ways to create a conducive environment at the workplace is to build a culture in your team. Culture is the way a set of people live, act and react to different things. It is sponsored by a mindset and enabling environment that compels the people within to act in a certain … Continue reading How To Cultivate A Corporate Culture
Keys To Choosing A Brand Logo That Fits
April 19, 2022
A brand logo is a graphic representation of what that organization stands for and represents.
How To Market Yourself
April 19, 2022
Socrates famously said, ‘to your own self, be true,’. When it comes to marketing, many people think only about products and/or services and forget about other factors that are at play, including and not limited to the seller or marketer of that product. Read more about Business There are many times that people would … Continue reading How To Market Yourself
Key Elements Of A Company’s Brand Style Guide
April 19, 2022
According to AgileCRM, “a brand style guide defines your branding. It lays out how your brand is presented to and perceived by the market”. Technically, a brand style guide describes what your brand is identified with. It outlines areas such as your colour schemes, brand logo, fonts and general tone of your brand. To … Continue reading Key Elements Of A Company’s Brand Style Guide
5 Rebranding Strategies For Small Businesses
April 19, 2022
No business can thrive without sound and healthy branding. A brand can be defined as a company’s identity or better still how people perceive a company. When the name of a company is mentioned, what comes to people’s minds is known as brand. Read more about Business Your brand is your company’s culture. It’s … Continue reading 5 Rebranding Strategies For Small Businesses
How To Rebrand Your Business
April 19, 2022
As businesses change, their brands change too—or at least that’s what happens in the ideal case. A rebrand is something that should announce a shift in a business’s identity, as well as its culture, communication style, and offerings. Read more about Business Sometimes rebrands aren’t that deep. They may just consist of tweaking or … Continue reading How To Rebrand Your Business
The Importance Of Branding In Small Business
April 19, 2022
Most people unconsciously think of a company’s logo when it comes to branding. However, while your logo is an important factor to your business brand, branding covers more than the visual elements of your brand. Branding includes not only your company’s visual identity but also your brand personality, brand reputation, and customer experiences and … Continue reading The Importance Of Branding In Small Business
Steps In Creating A Brand In A Competitive Market
April 19, 2022
If something as simple as a name could bear a person’s identity and on rare occasions, then a brand can do so much more. Branding is important because not only is it what makes a memorable impression, but it allows your customers and clients to know what to expect from your company. It is … Continue reading Steps In Creating A Brand In A Competitive Market
8 Ways To Increase Brand Awareness Using Social Media
April 19, 2022
Brand awareness must be taken seriously if you want to grow your business. Building awareness in the social media space for your business cannot be overemphasized. There are over 2 billion active users on social media and this is a great space to get your products and services to the world market. Read more … Continue reading 8 Ways To Increase Brand Awareness Using Social Media
How Nigeria Small Business Owners Can Win Through Branding
April 19, 2022
Building a brand for your small business is a challenging task. First, many small business owners in Nigeria don’t know much about branding or they are a little bit misled on what branding means. Some don’t even know what branding is all about. Many business owners don’t really know that branding is an integral part … Continue reading How Nigeria Small Business Owners Can Win Through Branding
Websites We Love: Hexavia
April 19, 2022
Hexavia is a business, brand strategy, and management consulting firm that operates a series of enterprise and management training as well as a business club. Read more about Websites we love It was founded by Eizu Uwaoma, an experienced business development consultant with a rich history of building businesses. He founded Hexavia Ltd to … Continue reading Websites We Love: Hexavia
Brand Strategy For Business Growth
April 19, 2022
A BRAND is just a product identification term used to perceive and identify something, perhaps someone, a business or product. In business, a good brand creates loyalty, profitability and goodwill. It helps your business go further ahead to where it should. Simply put, every business needs a good brand strategy. Read more about Business Whether … Continue reading Brand Strategy For Business Growth
By eizu-uwaoma
Social Media Marketing Tips: 4 Steps To A Successful Social Commerce Strategy
April 19, 2022
Every day, brands are realising that social media is the way to go if they want to expand their reach and sell their products and services where their customers spend most of their time. This means you need a social commerce strategy if you want to succeed in your marketing endeavours. Read more about … Continue reading Social Media Marketing Tips: 4 Steps To A Successful Social Commerce Strategy
Social Media Influencer Of The Week: Blessing Abeng
April 19, 2022
It is one thing to develop a product, and another to mould that product and make it appealing to its target audience. The latter is what branding is all about. While there are some exceptions, not everyone is endowed with the gifts of both ideation and branding. Something has got to give. Read more … Continue reading Social Media Influencer Of The Week: Blessing Abeng
30 Quotes About Social Media To Inspire Your Content Strategy In The New Year
April 19, 2022
As the new year progresses, here are my favourite quotes for brands on social media. Despite its remarkable benefits, it can be challenging to adapt to the dynamic world of social media. With new algorithms, content preferences, and technology springing up every year, it can be intimidating to implement a social media strategy. Read … Continue reading 30 Quotes About Social Media To Inspire Your Content Strategy In The New Year
