Social Media

Social Media Marketing Tips: Why You Need A Target Audience

  In 2021, many businesses are now aware of the impact of social media. They establish their brands on social media to increase reach, boost engagement, and promote brand awareness. However, one of the details that can make or break

Social Media Influencer Of The Week: Rinu Oduala

  Rinu Oduala is a brand influencer, community organizer, and self-described advocate for humanity. She’s a well-known figure on social media, and particularly on Twitter, where she’s taken the name Savvy Rinu. Read more about Social media influencers Since joining

Social Media Video Of The Week: How To Make Money From The Palm Oil Business

  Every point on the palm oil value chain presents entrepreneurs with an opportunity to make money. Read more about Social media video of the week This is true of oil palm cultivation, palm oil processing, and the wholesale and

Social Media Marketing Tips: 7 Ways To Gain More Twitter Followers

  Twitter is open terrain. On it, you can easily connect and engage with people from across Nigeria and the wider world. So it’s not unusual for non-celebrities to garner a following numbering in the thousands. Read more about Social

How To Make Money On Twitter

  Twitter is one of the most widely used social media platforms in Nigeria. Millions of Nigerians are active on it; businesses are represented too, as are government agencies. The Twitterati are drawn from all walks of life, from the

As Seen On Twitter: Final Say Faith

Still in the spirit of Easter, the person of Christ and the faith in the finished work on the cross of calvary, Twitter was set alive with stunning revelations from the popular businessman, musician, and politician, Bankole Wellington (Banky W)

As Seen On Twitter: A Good Shepherd

Today is Good Friday all over the world. It is a day marked by Christians in remembrance of the sacrifice made by Jesus Christ for mankind. Christ left his heavenly and perfect abode and dwelt amongst imperfect men in order

Social Media Influencer Of The Week: Chizi Duru

  Chizi Duru is a Nigerian-American YouTuber famous for sharing content about natural hair, and particularly for her 4C Natural Hair tutorials. She also has a strong presence on Instagram, where her posts also often revolve around the theme of

Social Media Video Of The Week: Budget Saving Tips For Nigerian Weddings

  Weddings are often very expensive affairs. Perhaps this is understandable. For the couple involved, they are (hopefully) a once-in-a-lifetime event. And for the families and other well-wishers in attendance, they are a merry-making affair. Read more about Social media

Social Media Marketing Tips: How To Increase Your Instagram Stories Engagement Numbers

  Instagram Stories is a feature on Instagram that allows its users to share multiple photos or videos as a slideshow. These items disappear 24 hours after they are posted. Since its introduction in 2016, Instagram Stories has become a

Social Media Influencer Of The Week: Yemi Odusanya (Sisi Yemmie)

  If you’re conversant with the Nigerian food blogging space, you’ll certainly have heard about Sisi Yemmie. She runs a blog and YouTube channel by that name and has become a popular social media influencer in the food niche. Read

Social Media Video Of The Week: Tips For Investing In The Nigerian Stock Market

  The year 2020 was great for the Nigerian Stock Market. In spite of the pandemic, shareholders across several sectors profited off renewed enthusiasm for stocks. The Nigerian Stock Exchange (NSE) was named the best performing stock market in the

Social Media Marketing Tips: How To Find Your Target Audience On Social Media

  Social media marketers always want to be sure that they’re reaching the right audience. If they are getting through to their targets, they stand a better chance of succeeding with their marketing campaigns. But if they aren’t connecting with

Social Media Influencer Of The Week: Tunde Omotoye

  If you’re a Nigerian entrepreneur, employee, or job seeker on Twitter, you’ve probably come across Tunde Omotayo’s tweets. He’s known on that platform for his discussions about skills and career development and constantly shares interesting information around these themes.

Social Media Video Of The Week: How To Make Suya Beef Burger

  The suya beef burger is a great example of a brilliant cross between Nigerian and Western cuisine. As the name suggests it brings the unique suya flavour to the traditional beef burger—an addition that makes the snack extra-savoury. Read

Social Media Marketing Tips: Increase Your Audience’s Engagement With Social Media Polls

  Polls are interesting for many reasons. They reveal our preferences, our loves and hates, our pet peeves, and the things we truly cherish. When they’re well-crafted, they could give the pollster an insight into the correspondents’ minds. Read more

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