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Poultry farming is one of the most popular types of farming. It is done on both small-scale and large-scale. Most individuals or families have a poultry farm for direct consumption only- this is not our target audience for this topic. This writeup is directed to those interested in making a business out of their poultry farming or growing their poultry farming businesses.

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Poultry farming has to do with raising birds domestically or commercially for use. Poultry birds/animals are a great source of protein. They also provide nutrients in form of iron, iodine, fatty acids, zinc, and vitamins (especially B12). It is thereby recommended that you include poultry products in your meals weekly. Feathers of poultry animals also serve as raw materials for producing textile materials and ornaments for beautification.

How To Grow Your Poultry Business

  • Decide On Which Type Of Poultry Bird/Animal You Want To Rear

It is important to know what type of poultry birds you want to rear considering their meat or egg production. Some poultry farms only rear birds for meat production and sells them to their customers while some are based on eggs production only. It is however important to know that one could rear birds for both purposes. There are different types of birds that serve these purposes. They are,

Broilers: Young males and Females raised for meat. They grow from a hatch weight of 40 g to a weight of approximately 1.5 to 2 kg within 6 weeks only.

Layers: Hens used for commercial egg production and then killed for meat. Layer chickens are raised from one day old. They start laying eggs at the age of 18-19 weeks and continue until they are 72-78 weeks of age.

Cockerels: Just like the broilers, cockerels are also for meat production and have a special market demand but then, their growth is very slow, unlike the broilers that grow very fast. Cockerels can survive in many environments.

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  • Get A Good Farming Site

A farm site is required to grow a poultry business. The following must be considered when looking for a farm site,

I. The environment must be neat.

II. The environment must be void of noise.

III. The farm site must not be situated in residential areas.

IV. The site must be free of poultry enemies and predators such as foxes.

  • Feeding And Proper Medical Care

Poultry animals are living things and require food to continue their life cycle and yield maximally. Good food and water void of contamination should be on their menu to prevent them from falling sick or dying prematurely. Proper medical services should also be delivered to them in form of drugs and injections.

  • Providing Shelter For Them

As living things, poultry animals are also able to feel the weather condition of cold and heat. A good poultry house must:

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I. Be free of flooding.

II. Be properly ventilated and protected from rainfall and sunlight.

III. Be cleanable and always neat.

  • Good Sales And Marketing Strategy

One must not be so caught up in the operational aspect and forget the sales aspect. The poultry business is a lucrative and highly profitable business in order to make it grow one must adopt good sales and marketing strategies. These strategies include,

I. Have your own sales outlet.

II. Employ poultry sales experts and representatives.

III. Package your produce and make them deliverable.

IV. Apply for government grants.

V. Take farm record seriously.

Featured Image Source: Encyclopedia Britanica
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This article was first published on 25th April 2022


Chidiogo Shalom Akaelu holds a degree in English and Literary Studies, from the University of Nigeria. She is a freelance writer, editor and founder of Loana Press, a budding online publishing outlet.

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