BUSINESS

5 Reasons Why Your Business Is Not Profitable

  Your business exists to turn in profit, and do so consistently. If it’s making less than it spends, it’s in danger of failing at some point. As an entrepreneur, you should be totally invested in making your venture profitable.

How to Build a Business That Lasts

  Most entrepreneurs set up their business in the hopes that it would persist over the long term. But all the evidence says most don’t succeed at this. Almost 70% of businesses cease to exist before they are a decade

Does Your Company Need a Graduate Trainee Program?

  Organizations want to fill roles within them with quality talent. But it can be quite expensive and cumbersome to find and recruit people of this calibre. Besides being relatively uncommon, they’re also being hunted by competitors. The bidding war

How to Ensure the Long-Term Survival of Your Family Business

  If you run a family business, you’re probably just as concerned about everyday operations as other kinds of commercial establishments. However, at the back of your mind, you may well be concerned about the business surviving beyond your lifetime

How to Conduct an End-of-Year Financial Review for Your Business

  As the year winds down, it’s the perfect time to take stock of your business finances. Conducting a thorough financial review helps you understand how your business has performed, what challenges you faced, and what opportunities lie ahead. It’s

Evaluating Your Marketing Strategies for the Year

  Evaluating your marketing strategies is essential for understanding what worked, what didn’t, and how to improve in the coming year. It’s not just about looking at numbers; it’s about digging deeper into how your strategies align with your goals

End-of-Year SWOT Analysis for Your Business

  As the year draws to a close, it’s the perfect time to pause and reflect on how your business has performed over the past twelve months. Taking stock of your progress not only helps you celebrate your wins but

Don’t Miss Out on Connect Nigeria’s Buy-One-Get-One-Free Christmas Deals

  The Christmas season is a time for sharing, and Connect Nigeria is making it even more special with an irresistible offer! For a limited time only, enjoy our Buy-One-Get-One-Free Christmas Deals, designed to double the joy of your business

The Connect Nigeria Christmas Deal is Still On. Hurry Now!

Time is ticking, but there’s still a chance to take advantage of the unbeatable Connect Nigeria Christmas Deal! This Christmas season, we’re giving your business the ultimate holiday gift with our Buy One, Get One Free offer. Read more about

Grow Your Business with Connect Nigeria’s Christmas Deal

This Christmas season, let your business shine like never before with Connect Nigeria’s exclusive Christmas deal. Designed to help you capture the excitement and opportunities of the festive period, this deal (Buy One Get One Free) is about giving your

Access Bank Moves to Acquire South Africa’s Bidvest Bank

  Access Holdings, through its banking subsidiary, Access Bank, is set to acquire a 100% stake in South Africa’s Bidvest Bank. News of this broke following disclosure in a filing with the Nigerian Exchange Limited on Thursday. Read more about

Boost Your Business Visibility with Connect Nigeria’s Christmas Deal

The Christmas season is here, and Connect Nigeria is spreading the festive cheer with an irresistible Christmas deal designed to boost your business visibility and make it shine brighter than ever. Whether you’re looking to boost your brand’s visibility or

How to Build an Effective Email Marketing Strategy

  Email marketing remains one of the most powerful tools for businesses to connect with their audience, drive conversions, and build long-term relationships. However, achieving consistent results requires more than just sending out emails, it requires a strategic approach that

Top 7 Strategies to Grow Your Email Subscriber List

  An email subscriber list is one of the most valuable assets for any business. It allows you to build direct relationships with your audience, share tailored content, and drive sales. However, growing your list requires more than simply asking

Why Successful Business Owners Prioritise Email Marketing

  Email marketing remains one of the most effective tools for building relationships with customers and driving business growth. Despite the rise of social media and other digital marketing channels, successful business owners continue to prioritise email marketing because of

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