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Agege International Trade Fair is an innovative tool developed to help the common entrepreneur in Lagos state to grow. Our vision is to create the largest discount market in the whole of Lagos state, with a major focus on the Lagos mainland. We are on a mission to re-write the history of Trade and commerce in Lagos state. In 2019 when we held our first edition at NYSC camp, we recorded great success with about 200 vendors with about 10,000 visitors. Based on our experience, we have decided to put together a power-packed event for our 2021 edition. Tagged: Agege International Tradefair 2021 . Our aim is to host 500 vendors with over 50,000 visitors daily. This year’s edition will feature in-person and virtual attendance, so people from all over the world will be watching and can order any product from anywhere in the world. We will also be providing an instant 50% discount on delivery within Lagos state. The event is slated to kick off on July 13th to 19th 2021 at the prestigious Agege Stadium. From 8 am – 7 pm daily. The 7 days Family event includes: 1st day is a business master class for all our vendors to learn practical innovative ideas on how to take their business to the next level, during and after the fair. 2nd day is the official opening ceremony of the market which will be opened by the Speaker, Lagos state house of Assembly, Hon, Mudashiru Obasa, Iya Loja General Folashade Tinubu, alongside other dignitaries. It will also feature a special performance from our brand ambassador Black Camaru and Emini Oba and a music performance by Gospel Sensation Testimony Jaga. The 3rd day is Arewa day which is a special day for us to celebrate the bilateral commercial relationship between the Lagos and northern part of Nigeria with Kano state in focus. The 4th – 7th day will feature Fashion Runway parade, special daily activities for Cooking Competition, Hair Styling competition, music, comedy, dance and games with loads Cash Price giveaways daily. In respective of the numbers of your vendors, a trade exhibition can only be said to be successful when vendors make Big sales, so we are more focused on how all our vendors will get a return on their investments. To ensure maximum publicity for our vendors, we have outlined major publicity strategy as follows
  1. We have partnered with LASAA (Lagos state signage and advertising Agency) so as to get good numbers of billboards around the state
  2. We have partnered with over 20 media houses including ( TV, Radio, and Print media)
  3. BRT bus / Danfo / Marwa will be branded
  4. We are also in partnership with all Local governments in the states and CDA and CDC in Lagos state so as to make sure the news goes around the state.
  5. We are partnering with over 100 churches and mosques around Lagos state.
  6. We have created a special activation team that will be on the street of Lagos to invite our target customers once it’s two weeks to the fair. Our Activation team would be visiting  over 100 estate residences within the state.
  7. We will also be working with a lot of online influencers to drive sales online like Black Camaru & Emini Oba, the cute Abiola, Jigan Babaoja, Woli Agba and IPM crew, Tunde Ednut amongst others. Actors, actresses and A-list artists will also trend this event online.
With the full support of CSP Yinka Egbeyemi, the Commander, Lagos Rapid Response Squad, we would been able to safeguard our customers’ and vendors’ properties. Also, all police stations surrounding Agege are fully involved in the security process, to ensure maximum safety of everybody during the fair. As our usual tradition, we will be having free medical/free drug stands for children and kids. Also, we will be giving out Free Stands to book vendors. This is because we want them to sell at a very discounted price so as to encourage a reading culture amongst the youths. We are using this medium to call on the government parastatals in charge of trade, commerce and industry in the state to really sit down to look at how they can lend support to trade fair organisers It will go a long way in boosting trade and commerce in the state. It will also reduce unemployment. We also call on all small, medium and large scale businesses to come partner with us, to either book a stand or sponsor any special day of the fair. We are open to partnerships to take trade and commerce to the next level. You can Book a stand on our website at www.AgegeTradefair.com or call 08038508745 For sponsorship consideration, You can send a mail to communication@agegetradefair.com Featured Image Source: Agege International Trade Fair
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This article was first published on 7th July 2021

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