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People here refer to your staff and team members working with you on the business. These individuals form the human resource that your business needs to thrive. And just like we learnt in our senior secondary school Commerce classes, the human resource of any business is one of its important factors of production, if not the most important. In this post, I will be sharing with you 4 important reasons why you should take care of the people working with you as a business owner.
You Made Them That Promise
When you put out an advert for persons to come to join your team, as a business owner, you are simply making promises that you have a vision that they would be interested in working on. And that you have a system or an environment that will make that possible while helping them achieve their individual goals and aspirations. When you have finally recruited your team, ensure you do not renege on these promises you have made.Taking Care Of Your People Helps Build Their Loyalty In You
One of my favourite leadership quotes is that as ascribed to Theodore Roosevelt, “people do not care how much you know until they know how much you care.” When your staff and team know that you care about them and will go out of your way to help improve their welfare, they will reciprocate it by being loyal to you and your business.Sign up to the Connect Nigeria daily newsletter
Taking Care of Your People Increases Productivity
The productivity of your people as a business owner will greatly be improved when you commit to taking care of them. I believe you are already aware of what increased productivity from your staff or team can do for your business. More leads, more sales, and certainly more profit. Your people will be better motivated to go above and beyond in ensuring that the business grows. This is why as a business owner, you must not joke with the welfare of your staff or team.Taking Care of Your People Puts Your Business In Good Light
Most companies spend a great amount of money on PR strategies without understanding the great value that taking care of your people holds for them as a business. Taking care of your people goes a long way to help put your business in good light. Your customers are watching and will be the first to know when your workers are not being taken care of. The members of the public could also perceive the level of care for your workers and will certainly hold your business in high esteem.Closing Thoughts
One of the interesting revelations that the lockdown brought was the quality of care and concern that most businesses have for their workers. From 2020 till date, there has been a wave of resignations across the world, with many individuals leaving their jobs in search of new jobs, in which they feel safer and cared for. An average human will naturally gravitate in the direction of care. As a business owner, you must understand that caring for your staff goes beyond just paying their salaries. It also covers such little acts as merely asking about their welfare and family. Featured Image Source: iStockGot something you want to read about on our platform? Contact us: editor@connectnigeria.com
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