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Social Media

How To Incorporate Trending Topics into Your Social Media Strategy

15th May 2024

  Trends come and go at lightning speed. One day everyone’s talking about a viral dance challenge, and the next it’s an unexpected celebrity moment or clever new meme format. Keeping up with what’s trending can feel dizzying! But for businesses with a smart social media strategy, capitalizing on trending topics presents a major opportunity. … Continue reading How To Incorporate Trending Topics into Your Social Media Strategy

By chidiogo-akaelu

Social Media

The Importance of Visual Consistency in Social Media Branding

14th May 2024

  Visual consistency is a crucial element in social media branding. Studies show that consistent brand presentation across all platforms increases revenue by up to 23%. This statistic underscores the importance of maintaining a uniform visual identity to enhance brand recognition, build trust, and foster a loyal following. When users encounter consistent visuals, they can … Continue reading The Importance of Visual Consistency in Social Media Branding

By samson-ogunmola

Social Media

Responding to Negative Feedback on Social Media

  Negative feedback on social media is an inevitable aspect of online presence for any brand. It serves as a direct line of communication between businesses and consumers, reflecting public perception and satisfaction. While criticism can sometimes be daunting, it offers valuable insights into customer experiences and expectations. Responding to such feedback effectively is crucial … Continue reading Responding to Negative Feedback on Social Media

By samson-ogunmola

Social Media

10 Social Media Marketing Mistakes to Avoid

13th May 2024

  Social media can be a goldmine for businesses but navigating it can feel tricky. Don’t worry, we’ve all been there! To help you avoid some common pitfalls, here are 10 social media marketing mistakes to steer clear of. Read more about Social Media Fading Out of Sight, Out of Mind Imagine throwing a party … Continue reading 10 Social Media Marketing Mistakes to Avoid

By chidiogo-akaelu