Archives Tag: Trends

BUSINESS

How To Market to Gen Z in Nigeria

April 19, 2022

  Gen Z refers to those born between the late-1990s and early 2010s. Marketing to Gen Z requires a unique approach different from what could be used for the Millennials and the older generations. This is because Gen Z being all digital natives is tech-savvy and socially conscious. They are said to have distinct preferences … Continue reading How To Market to Gen Z in Nigeria

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Social Media

The Future of Social Commerce: Trends to Watch Out For

April 19, 2022

  Social commerce, the intersection of social media and e-commerce, is revolutionizing how consumers shop online. By leveraging the power of social media platforms, businesses can engage with customers in a more personalized and interactive manner. According to a recent report, social commerce sales are projected to reach $1.2 trillion globally by 2025, highlighting its … Continue reading The Future of Social Commerce: Trends to Watch Out For

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Social Media

How To Incorporate Trending Topics into Your Social Media Strategy

April 19, 2022

  Trends come and go at lightning speed. One day everyone’s talking about a viral dance challenge, and the next it’s an unexpected celebrity moment or clever new meme format. Keeping up with what’s trending can feel dizzying! But for businesses with a smart social media strategy, capitalizing on trending topics presents a major opportunity. … Continue reading How To Incorporate Trending Topics into Your Social Media Strategy

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Social Media

Trendjacking: How to Capitalize on Current Events and Trends

April 19, 2022

  In the fast-paced world of social media, staying relevant is paramount to engaging your audience and driving brand awareness. One effective strategy for achieving this is trendjacking – the art of leveraging current events, popular topics, and trends to amplify your brand’s message and connect with your audience in real time. In this blog … Continue reading Trendjacking: How to Capitalize on Current Events and Trends

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Social Media

7 Strategies for Effective Social Listening

April 19, 2022

  Social media is not just about talking; it’s about listening too. Social listening is like tuning in to what people are saying about your brand online. To make this process effective, here are seven strategies for you to practice. Let’s dive into the world of social listening with these simple tips. Read more about … Continue reading 7 Strategies for Effective Social Listening

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BUSINESS

Top 5 Digital Transformation Trends for SMEs

April 19, 2022

  Digital transformation is no longer just a buzzword for large enterprises. Small and medium-sized businesses (SMEs) are increasingly embracing digital technologies to improve their operations, reach new customers, and stay ahead of the competition. Here are the top five digital transformation trends that SMEs should be aware of in 2023 and beyond: Read more … Continue reading Top 5 Digital Transformation Trends for SMEs

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FinTech

The Future of Digital Remittances in Nigeria

April 19, 2022

  Digital remittances have emerged as a transformative force in the global financial landscape, providing a convenient and cost-effective way to transfer money across borders. In Nigeria, remittances play a significant role in the economy, contributing to household income, poverty reduction, and economic development. As technology continues to advance, the future of digital remittances in … Continue reading The Future of Digital Remittances in Nigeria

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FinTech TECH

Trends and Innovations in the Nigerian FinTech Landscape

April 19, 2022

  The Nigerian FinTech landscape has experienced remarkable growth in recent years, transforming the way payments are made and received. With the advancement of technology and changing consumer preferences, the future of payments in Nigeria is poised for exciting developments. This essay explores the emerging trends and innovations in the Nigerian FinTech space, highlighting the … Continue reading Trends and Innovations in the Nigerian FinTech Landscape

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TECH

3 Trends To Help You Fine-Tune Your Web Design

April 19, 2022

  Your website is one of your greatest assets as a businessperson. It is the first point of call when people want to get to know your business. Not just that, with billions of searches going on daily on Google and other search engines, having a fine-tuned website that visitors may deliberately or accidentally visit … Continue reading 3 Trends To Help You Fine-Tune Your Web Design

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BUSINESS Fashion

3 Tips For Staying On Top Of Trends As A Fashion Entrepreneur

April 19, 2022

As a fashion entrepreneur in Nigeria, one of the key rules to keep in mind is that fashion is dynamic. The Industry is not static and unchanging. Bags, clothes, shoes, makeup, and the likes keep evolving to suit the insatiable needs of customers. Read more about Fashion People always want to try out new and … Continue reading 3 Tips For Staying On Top Of Trends As A Fashion Entrepreneur

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FinTech TECH

Top Fintech Trends For 2022

April 19, 2022

  The year 2020 was quite stressful for most organizations due to the covid 19 pandemic. Even with the uncertainties, the end of 2020 and the year 2021 were still promising for the financial technology, or fintech, industry. As the world gets used to the “new normal” way of life, what can we expect going … Continue reading Top Fintech Trends For 2022

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FinTech TECH

Importance Of Emerging Technologies To FinTech

April 19, 2022

“Please wait while your transaction is processing” – This, among others, is a familiar phase when performing transactions using an Automated Teller Machine (ATM) which is a technology-driven alternative for cash withdrawals and deposits. These and more have shaped the financial ecosystem in recent times, making financial transactions seamless and efficient, to say the least. … Continue reading Importance Of Emerging Technologies To FinTech

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Social Media

4 Social Media Trends To Watch In 2022

April 19, 2022

Social media keeps evolving. New trends keep popping and even some outdated ones have resurrected. In 2021, TikTok rose to become the most downloaded app on iOS and Android, overtaking Facebook and Instagram.  Read more about Social media If you’re looking to succeed in your marketing efforts in 2022, then it is important to keep … Continue reading 4 Social Media Trends To Watch In 2022

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TECH

4 Trends In Software Product Design For 2022

April 19, 2022

The COVID-19 pandemic disrupted the software product design industry for the better. It was the catalyst that led businesses to shift their focus towards becoming more digitally oriented. To adapt to the post-COVIDdigital world, the emphasis has also shifted to developing secure, scalable products that can withstand unexpected shocks. Read more about Tech Here are … Continue reading 4 Trends In Software Product Design For 2022

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BUSINESS TECH

Marketing Trends To Look Out For

April 19, 2022

Over the years, technology has advanced consistently, thereby affecting almost every aspect of our lives; this means that most of the trends we look out for are focused around technology. Marketing as well has been affected by these trends, because it is constantly changing and becoming broader. These trends tend to up your marketing skills … Continue reading Marketing Trends To Look Out For

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