Archives Tag: Customers
Creating A Gamification Strategy for Customer Engagement
April 19, 2022
Gamification is a technique that uses game design elements in non-gaming contexts to engage and motivate people to achieve specific goals. This technique has become increasingly popular in recent years and has been used by businesses to improve customer engagement, increase brand loyalty, and drive sales. In this article, we will discuss how businesses … Continue reading Creating A Gamification Strategy for Customer Engagement
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7 Outbound Sales Strategies to Grow Your Business Revenues
April 19, 2022
Outbound sales strategies are approaches to selling in which the seller actively reaches out to potential customers and tries to convert them into leads, prospects, and (finally) paying customers. This differs from inbound selling, which happens when a business attempts to attract people to it. Read more about Business While inbound tactics (such as … Continue reading 7 Outbound Sales Strategies to Grow Your Business Revenues
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Craft a Marketing Message that Attracts More Customers
April 19, 2022
There’s more to marketing than publicizing your business across social platforms and communication channels. At the core of a successful marketing strategy lies a strong message, one that resonates with its recipients—the people you’re looking to reach with it. Such a message recognizes the individual and their aspirations identify their problem(s) and proposes a … Continue reading Craft a Marketing Message that Attracts More Customers
6 Steps to Market Your Product or Service Through Webinars
April 19, 2022
A webinar—short for web seminar – is an online session hosted by an individual or organization, and attended by several persons. Webinar facilitators use the event to share and expound upon specialized information, train participants, conduct product demos, and showcase their expertise. Read more about Business As a business owner, you can organize webinars … Continue reading 6 Steps to Market Your Product or Service Through Webinars
An Effective Product Roadmap for Your Tech Startup
April 19, 2022
As a tech startup in Nigeria, building an effective product roadmap is critical to the success of your business. A product roadmap is a strategic document that outlines the direction of your product over a specific period. Similarly, it helps you to communicate your product strategy, plan, and timeline to your team and stakeholders. … Continue reading An Effective Product Roadmap for Your Tech Startup
Cracking the Code of Successful Advertising
April 19, 2022
Advertising is a crucial component of any successful business strategy. It helps to reach potential customers and build brand awareness, which in turn leads to increased sales and growth. However, not all advertisements are created equal. To achieve success in the world of advertising, it’s essential to understand the key elements that make an advertisement … Continue reading Cracking the Code of Successful Advertising
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By reuben-kalu
How To Improve Communication with Your Customers for Business Growth
April 19, 2022
It is essential that your business can sustain quality communication with its customers. According to proven studies, SMEs and larger corporations that engage their clients in meaningful ways are more likely to keep them satisfied and loyal than those that don’t. The results show high or increased sales volumes and boost to bottom lines. … Continue reading How To Improve Communication with Your Customers for Business Growth
Business Growth Tips: 5 Ways to Measure Growth
April 19, 2022
How can you tell that your business is growing? This is a question that many entrepreneurs ask themselves. Without a clear definition of growth that they can work with, they’ll be in the dark about the progress (or lack of it) that their business is making. Read more about Business It turns out that … Continue reading Business Growth Tips: 5 Ways to Measure Growth
Business Growth Tips: How to Create Content to Win More Customers
April 19, 2022
You want more potential customers to sign up for your email newsletters. Or maybe you’d like more of them to fill out your online contact form, schedule a demo with you, or even purchase your product for the first time. In simple terms, you want an increase in your business’s conversions. That’s something you … Continue reading Business Growth Tips: How to Create Content to Win More Customers
Data And Machine Learning to Personalize Customer Experience
April 19, 2022
In our today’s world, the subject of data and machine learning are fast becoming mainstream in businesses. Big Data and Machine Learning technologies have been reputed for their potential of providing a personalized customer experience. However, many businesses are at a loss on how to go about using or incorporating these technologies in their … Continue reading Data And Machine Learning to Personalize Customer Experience
10 Ways to Leverage Technology to Improve Customer Experience
April 19, 2022
In the financial technology (FinTech) industry, leveraging technology can significantly improve customer experience. By using artificial intelligence and machine learning, FinTech companies can personalize services and streamline transactions for individual customers. Moreover, tools like chatbots and virtual assistants can provide instant customer support, while virtual and augmented reality technologies can enhance customer education and … Continue reading 10 Ways to Leverage Technology to Improve Customer Experience
The Only 6 Types Of Marketing Emails Your FinTech Needs to Send Out
April 19, 2022
Email newsletters, whatever the content may be is a very important aspect of maintaining a communication link with subscribers and customers. It is rather unfortunate these days to see FinTechs, especially in this part of this world so engrossed in getting new signups to grow their subscriber base, thus neglecting new and existing customers … Continue reading The Only 6 Types Of Marketing Emails Your FinTech Needs to Send Out
How to Improve Your Customer Relationships
April 19, 2022
The success of your business depends a lot on the extent to which you’re able to satisfy your customers, healthy customer relationships. But keeping them happy isn’t just about selling them products or services that solve their problems. It’s also about maintaining a good relationship with them. Read more about Business People will be … Continue reading How to Improve Your Customer Relationships
Experiential Marketing: How Brands Can Win Customers (Part 2)
April 19, 2022
In our previous post, we discussed the concepts and rudiments of experiential marketing. We defined experiential marketing as the type of marketing brands undertake to give potential customers a feel of their products and sell the value of their brands and not necessarily their services and products. Read more about Business We noted that … Continue reading Experiential Marketing: How Brands Can Win Customers (Part 2)
Experiential Marketing: How Brands Can Win Customers (Part 1)
April 19, 2022
The concept of experiential marketing has not been experimented with by many Nigerian brands. It has been observed that foreign brands in Nigeria, such as Techno, Oppo, and primarily mobile device companies, have deployed the strategy of experiential marketing. Read more about Business According to studies, experiential marketing allows customers to directly use or … Continue reading Experiential Marketing: How Brands Can Win Customers (Part 1)
