How Storytelling Marketing can set Your Startup Apart from the Competition

In a competitive business world, it’s challenging to capture the attention of potential customers when many businesses offer similar products or services. To stand out, storytelling marketing can help your startup differentiate itself by crafting a compelling narrative around your brand, building strong connections with your audience, inspiring loyalty, and ultimately driving business growth. […]
How to Avoid Competition in Career and Business

Let’s not shy away from the fact that professional platforms like LinkedIn foster unhealthy competition. The pressure is real, and with every well-curated profile comes a mindless scroller who thinks they are doing nothing with their lives. I’ve been there, and I believe you have to. Navigating career and business can sometimes feel like […]
The Digital for All Challenge 2.0 Competition

The second edition of the Digital for All Challenge is now open for applications. If you would like to be rewarded for building digital skills and developing your abilities in the application of digital technologies, here’s an opportunity you may want to take advantage of. Three categories of persons are invited to apply: young […]
Gaining Competitive Edge by Conducting a Competitor Analysis

In the ever-evolving landscape of business, staying ahead of the competition is a constant challenge. To thrive and succeed, it’s essential to have a clear understanding of your competitors and their strategies. Competitor analysis is the process of evaluating and comprehending your competitors’ strengths and weaknesses, enabling you to make informed decisions and gain […]
How to Innovate and Stay Competitive

  Innovation is the lifeblood of any successful startup. In Nigeria, a country known for its vibrant entrepreneurial spirit and rapidly evolving business landscape, staying competitive in the startup ecosystem requires a commitment to constant innovation. In this article, we will explore several ways to foster innovation that ultimately helps you stay competitive and have […]
The Medplus Built to Last Grant Competition 2023

As part of activities marketing its 30th anniversary, Medplus, one of Nigeria’s leading pharmacy chains, is organizing the Built to Last Competition. The company, which also sells beauty and personal care products, is aiming to reward female-owned businesses that show exceptional capacity and are contributing to positive change in the communities and demographics they […]
5 Strategies for Small Businesses to Triumph Over Bigger Competitors

Imagine a David facing Goliath on the battlefield of business. In the realm of commerce, small businesses often find themselves in a similar scenario, squaring off against industry giants. While the competition might seem daunting, the battlefield is not one of size alone—it’s a realm of strategy, innovation, and agility. Small businesses, armed with […]
Strategies for Anticipating and Adapting to Change

Staying ahead of the competition is critical for the success of any business. In today’s rapidly changing marketplace, companies that can anticipate and adapt to change are more likely to thrive than those that are slow to respond. In this article, we will explore strategies for anticipating and adapting to change and provide illustrations […]
Unlocking the Power of Proactive Marketing

In today’s fast-paced and ever-evolving business landscape, staying ahead of the curve is crucial for success. This holds particularly true in the realm of marketing, where the competition is fierce, and consumer expectations are constantly changing. To thrive in this dynamic environment, businesses need to proactively adapt their marketing strategies and stay ahead of […]
3 Creative Ways To Deal With Competitors

The business World is a competitive space. As a business founder, you will be confronted with brand competition and how you deal with them is very important. In time past, we have witnessed the most iconic brand wars across the world – Google vs. Yahoo; Pepsi vs. Coca-Cola; Apple vs. Microsoft; BMW vs. Audi, […]
$140,000 In Grants on Offer in the African Development Bank (AfDB) 2022 AgriPitch Competition

The African Development Bank (AfDB) invites AgriTech startups from across the continent to enter its AgriPitch competition. If you are a startup founder in the agriculture industry, you may consider applying for this contest. If the AfDB selects your startup to participate, you’ll stand the chance of sharing from a total grant pool of $140,000. […]
Win Up To ₦5 Million In The Access Bank Pitch-A-Ton Africa 2022 Competition

The Access Bank has designed the Pitch-A-Ton competition to provide funding, business training, and mentoring to women who own and run businesses in Nigeria. If you are a woman and an entrepreneur, you may consider entering for it. Read more about Opportunities Now in its fourth season, this annual competition is part of Access Bank’s […]
Inclusive FinTech 50 Has Launched Its 2022 Competition For FinTech Startups

Inclusive fintech 50 is a global competition aimed at discovering, identifying and elevating 50 early-stage fintech startups that solve the problem of financial inclusion. These fintech startups generally seek to deal with the various challenges affecting the delivery of financial services for both unserved and underserved customers. Three of these competitions have already been conducted […]
$50,000 Prize On Offer In The She Loves Tech Global Competition 2022

The She Loves Tech Global Competition is currently accepting entries from startups that have at least one female founder, or a majority female end-user population. If you’re building a tech-driven startup that meets these criteria, here’s your chance to secure significant investment, a cash prize, and the publicity that your venture needs to expand its […]
$45,000 On Offer In The Pitch AgriHack 2022 Digital Agriculture Competition For AgriTech Startups

PitchAgriHack is currently receiving applications from businesses that are developing technology-driven solutions to challenges faced by players in the agricultural sector. It invites AgriTech startups from across Africa at various stages of growth to enter its competition, in which winners will receive cash prizes. Read more about Opportunities Generation Africa, a platform of the AGRF, […]
The Chartered Institute Of Personnel Management (CIPM) 2022 Essay Competition

The Chartered Institute of Personnel Management (CIPM) of Nigeria invites undergraduates from universities and polytechnics across Nigeria to enter its annual essay competition. Read more about Opportunities The CIPM intends for this competition to deepen the interest of students in people management while sharpening and displaying their written communication skills. Benefits Winners of the CIPM […]