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It takes 10 seconds for a new customer to decide whether or not to buy from you.

What’s the first thing people think about when they hear or read about your business? Does it give the impression of one that they can trust?

Beyond just that beautiful logo crafted for you by your talented designer, do you know that good branding immediately helps you gain trust, increases the value of your business and helps you easily attract new customers?

So if it’s not just about having a memorable logo, what then is branding you might ask? It is what we as Nigerians like to call “packaging”.

It involves people’s perception of your business; from customer service, marketing, your reputation and of course, your logo.

When you’ve figured out each of these parts and how they all work together, then you can have a strong brand that will help you gain recognition, gain the trust of your customers, motivate your employees and ultimately, attract and retain new customers.

As you already know, all these new customers need is just 10 seconds to make an instant decision on whether or not they like and trust your brand.

That is why our upcoming SME Clinic training this month is themed “Branding and Marketing for Small Businesses”, to help you make those 10 seconds count.

Take advantage of the opportunity as there are limited slots available. Register now ​here​.


Ticket​: ₦5,000

Date: ​Saturday, July 13, 2019

Time: ​10 AM to 4 PM

Venue: ​8, Adebayo Mokuolu Street, Anthony Village, Lagos

Featured Image Source: SME Techpoint

SME Techpoint

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This article was first published on 10th July 2019

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