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How To Measure The Marketing Performance Of Your Business
April 19, 2022
The central aim of many businesses is to market their products and or services. Time, resources and energy go into various advertisements to ensure that these products or services are marketed to a wider audience. This is why it can be frustrating when many companies invest that much into advertisements and yet cannot categorically … Continue reading How To Measure The Marketing Performance Of Your Business
Identifying The Right Influencer For A Marketing Campaign
April 19, 2022
Billboards and Media stations are no longer the only channels available to promote brands. Due to the influx of people using the internet, there is a ladder system where the most engaging individuals are at the top rung influencing others on the web. These individuals are called online influencers, they are people whose peculiarities … Continue reading Identifying The Right Influencer For A Marketing Campaign
Websites We Love: Patricia
April 19, 2022
Patricia is currently one of the top brands in Nigeria. From sponsoring Nigeria’s most popular show to becoming the biggest eCommerce platform, Patricia has grown in leaps and bounds within a short space of time. Founded by Fejiro Hanu Agbojide in 2017, Patricia is an eCommerce platform that offers unused merchandise such as iTunes, Amazon, … Continue reading Websites We Love: Patricia
How To Make Money On Instagram In Nigeria
April 19, 2022
Instagram attracts a lot of users because it’s tailored for visual content. Users can get creative with photos and videos, share these, and get positive engagement from their followers. It’s a fun way to pass time and a tool for showing off the better moments of one’s life. Read more about How-To But you … Continue reading How To Make Money On Instagram In Nigeria
Agege International Trade Fair 2021
April 19, 2022
Agege International Trade Fair is an innovative tool developed to help the common entrepreneur in Lagos state to grow. Our vision is to create the largest discount market in the whole of Lagos state, with a major focus on the Lagos mainland. We are on a mission to re-write the history of Trade and commerce … Continue reading Agege International Trade Fair 2021
Business Growth Tips: Gain More Customers By Increasing Your Online Visibility
April 19, 2022
It’s one thing to have an online presence, and quite another to be seen by the people you’re aiming to reach. Read more about Business growth tips The first refers to your website, blog, and social media pages. You may have those, but they also have to garner a following and attract engagement from … Continue reading Business Growth Tips: Gain More Customers By Increasing Your Online Visibility
How To Make Money On Facebook
April 19, 2022
Nigerians love Facebook. At least that’s what the data suggests. In 2020, about 27 million Nigerians used Facebook; that’s more than users of all the other social media sites in the country, combined. Read more about How-To Businesses realize that there are potential customers amongst the millions of people who use the platform. So … Continue reading How To Make Money On Facebook
How Will Nigeria’s Twitter Ban Affect Its Economy?
April 19, 2022
On Friday, June 4, Nigeria’s Minister of Information and Culture, Lai Mohammed, announced that the government was suspending the operations of Twitter in Nigeria ”indefinitely.” The ministry cited “the persistent use of the platform for activities that are capable of undermining Nigeria’s corporate existence” as the reason for its move. Read more about FinTech … Continue reading How Will Nigeria’s Twitter Ban Affect Its Economy?
Brand Strategy For Business Growth
April 19, 2022
A BRAND is just a product identification term used to perceive and identify something, perhaps someone, a business or product. In business, a good brand creates loyalty, profitability and goodwill. It helps your business go further ahead to where it should. Simply put, every business needs a good brand strategy. Read more about Business Whether … Continue reading Brand Strategy For Business Growth
By eizu-uwaoma
How To Make Money On Twitter
April 19, 2022
Twitter is one of the most widely used social media platforms in Nigeria. Millions of Nigerians are active on it; businesses are represented too, as are government agencies. The Twitterati are drawn from all walks of life, from the small-time businesswoman to the chief executive at a multinational company. Most of them are within … Continue reading How To Make Money On Twitter
Tips For Floating Your Own Podcast
April 19, 2022
The beauty of podcasts is that it allows expression in a way that other live audio based formats like radio do not. The format is consistent with the internet age within which it evolved. It is devoid of those pesky ad breaks and hiccups like breaks in transmission. Read more about Helpful Tips The … Continue reading Tips For Floating Your Own Podcast
By david-okwara
Innovation & You: How Nigerians Are Taking Over On Clubhouse
April 19, 2022
During the Covid-19 lockdown last year, virtual conversational and performance platforms grew in leaps and bounds. The popularity and traction of platforms offering remote collaboration capabilities such as Slack, Zoom shot up. But other non-corporate and more entertainment-leaning platforms such as Clubhouse (named joinClubhouse on the Appstore) became a part of the trends that … Continue reading Innovation & You: How Nigerians Are Taking Over On Clubhouse
By adedoyin
The Most Sought After Tech Skills In 2021
April 19, 2022
Tech presents the fastest way to the middle-class status in the country. That is a truism most of the time at least. Now, the interesting thing with tech is this: the jobs are as fluid as whatever field i.e. they respond to changes in whatever sub-sector one may work. For instance, graphic designers have … Continue reading The Most Sought After Tech Skills In 2021
By david-okwara
Top 5 Talent Managers In The Nigeria Music Industry
April 19, 2022
The entertainment business offers no guarantees and success can be fleeting even for the hottest acts. But there are fixtures in the industries that have ensured the greatness or mediocrity of the careers of some of the acts you see in the media. They broker deals, negotiate terms and actively push their acts into … Continue reading Top 5 Talent Managers In The Nigeria Music Industry
By david-okwara
4 Best Analytic Tools For Marketers In 2021
April 19, 2022
How do you market effectively if you have no way of telling when your efforts are paying off? At first, you may be able to carry on like this, but without any analytics guiding you, you won’t go very far. Read more about Marketing Tips In 2020, there are a good number of tools … Continue reading 4 Best Analytic Tools For Marketers In 2021