MTN GoodyBag Social Offers Customers Great Value

BUSINESS

How to Create a Brand Story for Your Business

26th July 2024

e Creating a brand story that resonates with your target audience can significantly help differentiate your brand from your competitors. This means crafting a narrative that highlights your values and mission to Nigerians. Now, this isn’t just about selling products or services; although that is important, it’s about connecting with your customers on a deeper … Continue reading How to Create a Brand Story for Your Business

By victor-ifegwu-mbonu

BUSINESS TECH

How to Streamline Your Business Operations Using Tech

  As an entrepreneur in today’s fast-paced business world, continuously enhancing your business’s efficiency and reducing operational costs is the way to stay competitive. One of the most effective methods to streamline your business operations and improve efficiency is leveraging technology. It does not matter the size of your business right now, whether you are … Continue reading How to Streamline Your Business Operations Using Tech

By victor-ifegwu-mbonu

BUSINESS

Maximize Holiday Sales: A Strategic Guide for Nigerian Online Retailers

25th July 2024

  It is crucial to start early and strategically plan your holiday sales to position your business and attract new traffic. Here’s a detailed guide on the best times to start and how to drive traffic to your store, showcasing your Christmas bestsellers, and ensuring good conversion strategies to tap into the N1 billion online … Continue reading Maximize Holiday Sales: A Strategic Guide for Nigerian Online Retailers

By reuben-kalu

BUSINESS

Lexi Novitske: Pioneering Investment in Africa’s Tech Ecosystem

24th July 2024

  Lexi Novitske is the General Partner of Norrsken22, based in Lagos, Nigeria. Through Norrsken22’s Africa Technology Growth Fund, Lexi oversees investments across African markets, leveraging the local expertise of her partners and the strategic guidance of a board composed of founders of billion-dollar companies. This unique combination provides exceptional value to Norrsken22’s investee companies. … Continue reading Lexi Novitske: Pioneering Investment in Africa’s Tech Ecosystem

By chidozie-ahaneku