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  LinkedIn is easily identified as the most professional platform in 2021. But with its publicity comes the fact that it is very easy to get lost in all of the testimonies shared on the platform daily. Sometimes, if you’re not careful, it could mess with your mental health especially in cases where you’re new to the corporate world.
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As a job seeker, seeing someone get a job in some big organization like Microsoft or Google, going for a second degree in an Ivy league school or even starting a new business could get to you. It makes you seem like you can’t tell where your life is headed because you seem not to have anything going on for you. Here, you will learn to channel some energy to creating a great fulfilling experience for yourself in the midst of all these. According to Omnicore, 40 million people use LinkedIn to search for jobs each week and 3 people get hired each minute. There are 60 minutes in an hour, so for every hour that passes, 180 people get hired! You definitely can be among those 180 people and here’s how:

  • Optimize Your Profile

If you want people to come to dine with you in your house, you need to sweep the floors and prepare the house for them, right? That’s how it works here too. Your profile is your space on the internet so you need to clean it up so it speaks for you even before you do. It’s important that you communicate what you do and what you’re about, list your experience and achievements, ask people to write you a recommendation, upload your publications if any. Just make sure you share your work and sell yourself best.

  • Create Content

What areas are you seeking job opportunities in? Finance, Technology, Marketing, Public Relations, Human Resources?
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This is the time to read extensively about your field, understand news and trends, get up to date with facts, take online courses and grow your knowledge such that you’re able to talk well about what you do. Put up an impression that you know so much about it. You can write on things ranging from top trends to simple tips and hacks to reviews and lots more!

  • Engage And Make Connections

Doing all of the above and not engaging looks like a  blink in the dark. It has no effect. When you’re able to make an outstanding profile and write good content, you also need to reach out to people in your industry, engage with their content, get to know them and sometimes, even pitch yourself to them.

  • Turn On Job Alerts

This is something that a lot of people don’t realize. Recruiters are everywhere on LinkedIn trying to find people. Job opportunities are listed on the platform every minute. The adverts might not get to your feed but once you have job alerts turned on, LinkedIn will send these notifications your way for jobs that match your profile. It is very important to note that LinkedIn is a social media platform just like Instagram and Facebook, the only difference here is that it is targeted at professionals so navigating the platform might require some form of work but it pays off in the long run. Featured Image Source: STEM Academy
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This article was first published on 28th September 2021

grace-christos

Grace Christos Is a content creator with a proven track record of success in content marketing, online reputation management, sales strategy, and so much more.

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