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Since the inception of camera phones in the 2000s, we can frequently capture moments and memories. However, it is not limited to that. As a fashion entrepreneur, capturing your products to advertise online is very important. With little or no skill, you can create fairly decent pictures to advertise your brand and boost your income.


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Let’s take a look at these helpful tips:

1. Capture Multiple Shots

There is no restriction when taking pictures with your phone. You can snap as much as your phone storage permits you. You don’t need to print out the pictures you have captured before viewing them.

Capturing multiple shots is a great tip when taking pictures of your products as a fashion entrepreneur and an unprofessional photographer. It makes you easily access your work and have varieties to choose from.

There are certain settings on different phones that allow you to take multiple pictures without having to click multiple times. After taking multiple shots, you can select the best or the ones you consider more befitting to advertise your fashion product.

2. Learn What Your Camera Can Do

You have to take time to find out the photography features of your smartphone. You need to understand the capacity of your phone camera, the unique features it has and how you can utilize them as a fashion business owner.

There are basic things you should know about your phone camera. Things like: the focus, exposure to light, certain settings that make pictures look better, and other relevant information.

If you find it very difficult to navigate your phone camera, you can surf the internet to gather the information you need.

Knowing and understanding the capability of your phone makes a huge difference when trying to capture the perfect picture you need for your business. Remember to do little, yet important details like: cleaning your camera lens before taking pictures, increase the photo quality and turn off and on your phone camera flash when necessary.


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3. Use adequate lighting

Lighting and photos work parri-passu. One cannot do without the other. Even when professional photographers take pictures with their high end quality camera, they still make use of lighting, therefore, when using your smartphone that usually has small lighting sensors, you need lighting.

The best source of light is natural and outdoor lighting. It helps to give your pictures better results. Lighting doesn’t only determine if your pictures will be dark or bright, it also determines the mood, tone and atmosphere of the photo.

You can make use of an affordable portable ring light to enhance the quality of your pictures. Lighting can make such a huge difference when taking pictures.

If you are advertising make-up products, it is preferable to use ring light to make the product pop out.

4. Edit your pictures

Editing pictures with your smartphone does not necessarily require expertise, you only need to consistently practice. There are various easy-to-use editing apps available for smartphones.

Applications like Adobe Lightroom, Photoshop, etc. These apps can be used to change the outlook of your pictures in no time.

Remember that editing your picture is primarily to make your pictures more attractive and pleasing to your customers. It is deceitful to modify or edit the picture in such a way that it looks nothing like the real product.

5. Use a plain background

Irrespective of the type of fashion item you want to advertise, using a plain background is your best bet. A plain background makes your customers focus on the product, because there is nothing else to look at.

Distracting backgrounds distract your customers from focusing on the product. For instance, you prefer a coloured background or so, make sure your customers focus on your product.

Conclusively, If you want professional pictures which are better than the ones you’ve been currently using or getting, you need to hire a professional photographer or learn the skill from a professional.

References

Shutterfly, Inc.

Kodak Alaris Inc.

The School of Photography

Featured image source: iStock


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This article was first published on 1st April 2022

agbagba-bukola

My name is Agbagba Bukola. I write about the business and exciting world of fashion.


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