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ConnectNigeria_Oral-Health Unilever Nigeria Plc has launched the New Pepsodent gel toothpaste as part of an effort to mitigate the prevalence of oral health problems in Nigeria. There were over 1000 school children, parents, teachers and the EXCO members of the Nigerian Dental Association in attendance. Speaking at the event in Lagos, Brand Building Director, Unilever Nigeria, David Okeme, said that in order for your kids to get stronger teeth for the future, it is imperative to stay healthy and avoid oral care problems. “The New Pepsodent Cavity Fighter toothpaste integrates Active Micro Calcium and Pro-Floride Complex. This dual technology is proven to effectively fight cavity and fortify teeth in the long term. Micro Calcium- helps repair tiny invisible holes before they become a cavity. Pro Fluoride Complex – protects teeth for longer,” he stated. He noted that as part of their commitment to support this cause of fighting tooth cavities, Unilever would be donating over N10 million worth of Pepsodent toothpaste to the Nigerian Red Cross Society (NRCS). According to the Guest Speaker, Prof Adeyemi Olusile of the Obafemi Awolowo University, Ile Ife,“Tooth cavity is a bacterial infection that causes the removal of mineral irons from the dental enamel and destruction of the hard tissues of the teeth. This is a result of the production of acid by bacterial fermentation of food debris accumulated on the tooth surface.” “Bacteria have means of sticking to our mouth, and if we do not brush them properly in the morning and night, they cause holes in our teeth. Therefore, we must brush our mouth twice daily with calcium and fluoride filled toothpaste, like Pepsodent in order to reduce bacteria in our mouth and ensure it doesn’t smell.” Receiving the donation of Pepsodent to NRCS, Chairman of the Lagos State Chapter, Engr. Mobolaji Onibudo, said: “This is a unique product and I’m sure it is going to be widely accepted by the beneficiaries who are the various motherless homes under Nigerian Red Cross Society. Going by the level of insurgency we are facing in the country and the many displaced people who are now at the various camps set up by the federal government, I’m sure this particular product will find its way there, and would solve the problems of a lot of children and even adults alike because when you have your mouth very well cleaned, you will breathe well, and you will have fresh breath.” .

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This article was first published on 5th August 2014

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