Archives Tag: Products

BUSINESS

The Best Approaches to Building Solid Customer Relationships

April 19, 2022

  A truly remarkable customer relationship transcends the mere exchange of goods or services; it’s about forging a connection, establishing trust, and creating an experience that resonates deeply with the customer. A study by McKinsey & Company found that companies with strong customer relationships outperform their rivals in terms of customer satisfaction, loyalty, and profitability. … Continue reading The Best Approaches to Building Solid Customer Relationships

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BUSINESS

2023 Nigeria 4 Exhibitions: Popular Chinese Products

April 19, 2022

  2023 Nigeria International Textile Industry Fair (NigeriaTex),2023 Nigeria International Houseware and Gift Fair (Home Show Nigeria),2023 Nigeria International International Automotive Parts, Equipment and Service Fair (AutoEquip Nigeria) and 2023 West Africa Mechatronics Fair (WAM) that have attracted much attention will open at the Tafawa Balewa Square in Lagos on November 7, 2023. Tens of … Continue reading 2023 Nigeria 4 Exhibitions: Popular Chinese Products

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BUSINESS

How to Calculate Sales Mix for Increased Profits

April 19, 2022

  Sales mix is a critical concept for businesses, especially for those offering multiple products or services. It refers to the proportion of each product or service’s contribution to the total revenue. Understanding and managing your sales mix is vital for maximizing profits and making informed business decisions. In this article, we’ll explore what sales … Continue reading How to Calculate Sales Mix for Increased Profits

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How To

How to Select the Right Beta Testers for Your New Product

April 19, 2022

  Beta testing is a stage in the product development cycle, in which a startup or established company recruits a group of users who represent its broader customer base, and gets them to try out its new product. The aim is typically to collect and analyze feedback from these users (testers) and implement changes to … Continue reading How to Select the Right Beta Testers for Your New Product

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BUSINESS

What Is Brand Evangelism and How Can You Inspire It?

April 19, 2022

  There are people who don’t just use your products or services, but they are passionate about them. They promote your brand to others and show unwavering loyalty. These people are not just customers, they are brand evangelists. They form emotional connections with your brand and advocate for it with enthusiasm that spreads. But what … Continue reading What Is Brand Evangelism and How Can You Inspire It?

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TECH

Designing Products: 5 Ways to Capture the Attention of Gen-Z

April 19, 2022

  Imagine a world where products don’t just serve a purpose; they tell a story, spark a connection, and resonate deeply with a generation that’s shaping the future. Generation Z, born between the mid-1990s and early 2010s, is a force to be reckoned with. They demand products that align with their values, cater to their … Continue reading Designing Products: 5 Ways to Capture the Attention of Gen-Z

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BUSINESS

How to Make High-Quality Products at Lower Costs

April 19, 2022

  Businesses operating within the Nigerian domain are often caught between rising production costs on one hand, and a lack of enthusiasm on the part of their customers to pay higher prices for their products. Such businesses have to find a way to maintain their prices at levels that won’t scare buyers away, and also … Continue reading How to Make High-Quality Products at Lower Costs

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BUSINESS

Empowering Sales Professionals for a Decade of Success

April 19, 2022

  Sales and Selling Price Price is what you pay. value is what you get. – Warren Buffett. The economic outlook as we already know is tough. Prices of products and services are going up. Naira is losing value. Purchasing power of buyers is becoming weaker which has caused anxiety in the system! Where do … Continue reading Empowering Sales Professionals for a Decade of Success

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BUSINESS

Sell Your Products Effectively. Here’s How 

April 19, 2022

  As a business owner, you want your products to sell fast. But with so many alternatives available in the market, it can be challenging to stand out from the crowd and attract customers. Besides, selling isn’t always straightforward. It’s an art form; as such, the best approach to it will often depend on the … Continue reading Sell Your Products Effectively. Here’s How 

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BUSINESS

Diversifying Your Revenue Streams In Your Small Business

April 19, 2022

  Diversifying your revenue streams is a critical component of any successful small business strategy. By expanding the range of products or services you offer, you can tap into new markets, reduce your dependence on a single revenue source, and create new opportunities for growth. In this article, we’ll explore some practical tips for diversifying … Continue reading Diversifying Your Revenue Streams In Your Small Business

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BUSINESS

3 Effective Ways To Price Your Products In 2022

April 19, 2022

The year is not over yet until it is. There are certain things you can still get right with your business within the next three months, which will set you up for greater success in the future. One of these things is the price factor of your products or services. A lot of business people … Continue reading 3 Effective Ways To Price Your Products In 2022

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BUSINESS Social Media

WhatsApp For Business: 7 Effective Tips To Sell Products And Increase Your Sales

April 19, 2022

According to an article by Respond, “WhatsApp is important for businesses as there are now 2 billion users on the platform. 65 billion messages are sent per day and 80% of messages are seen within 5 minutes.“ Read more about Business Compared to traditional methods of reaching your customers like emails, 80% of messages sent … Continue reading WhatsApp For Business: 7 Effective Tips To Sell Products And Increase Your Sales

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BUSINESS How To

How To Turn Your Excess Inventory Into Cash

April 19, 2022

You build up excess inventory when there’s less demand for your product than what you’re offering. This could be a big bother for you, as surplus stock takes up space and ties up capital that you could have reinvested into your business. Read more about Business There’s the option of simply giving such items away. … Continue reading How To Turn Your Excess Inventory Into Cash

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BUSINESS Sellers Guide

Guide To Exporting Your Agricultural Products From Nigeria

April 19, 2022

  Exportation is the bedrock of a country’s revenue. With little or no exportation, a country is up for incurring more debts, especially when the ratio of imports is much greater. This means that the importance of exportation cannot be overlooked. Wondering what exportation is? It is the movement of commodities from one country to … Continue reading Guide To Exporting Your Agricultural Products From Nigeria

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BUSINESS Fashion

Why You Should Buy Made In Nigeria Products As A Fashion Entrepreneur

April 19, 2022

I remember an argument between some people a few months ago, the bone of contention was if it was wise to buy fashion products in Nigeria, the quality of certain products may be substandard. Trust me when I say this, this argument spans various cities and villages. It is either you have been involved in one … Continue reading Why You Should Buy Made In Nigeria Products As A Fashion Entrepreneur

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