Challenges Encountered In Marketing

  Marketing is one of the most important sectors in a business organization, because they facilitate sales and encourage business growth. Read more about Business However, most marketers today face a range of challenges. Some of these challenges are as a result of lack of financial resources, while most of these challenges are as a […]

This Is Why You Need A Marketing Consultant

consulting business

  Marketing Consultancy is the process of seeking professional advice and suggestions from a Marketing Consultant to improve the effectiveness of your Marketing Strategies. Read more about Business A Marketing consultant is an expert in marketing who helps create a comprehensive marketing plan, determines a business’s marketing strategy, implements a marketing strategy, and identifies the […]

5 Tools For Boosting Marketing Strategy

  Every business, whether great or small, relies on effective marketing and brand awareness to thrive. This is why several businesses employ the services of digital markets. For digital marketing teams, their utmost goal is to make the product and services of their clients gain traction and Return On Investment (ROI). Read more about Business […]

Social Media Marketing Tips For Restaurants 

  If there is one business that needs to be on social media, it is a restaurant. Read more about Social media marketing tips Being able to market food effectively relies on beautiful visuals, a strong brand presence, and overall great content. Social media offers a cheap yet powerful way to do this, unlike most […]

The 5 Most Potent Ways to Market Anything, Anywhere

  ‘A budget tells us what we can’t afford,’ said American publisher, William Feather, ‘But it doesn’t keep us from buying it.’ If you are an entrepreneur struggling with sales even after you have created all kinds of ads and marketing campaigns to get  customers to buy your products or services, the problem may not […]

Social Media Marketing Strategy 101 for Nigerian E-Commerce Companies

By Onyeka Akumah The e-commerce buzz in Nigeria is in full swing, and with this evolving industry has come the need for full scale and effective online marketing initiatives to push the right products to the right customers via the right channels without spending your company’s entire budget. Developing such a strategy is just one of […]