How to Set Up an E-commerce Store in Nigeria
The world is shopping online, and Nigeria is not left out. From fashion to electronics, groceries to beauty products, Nigerians are increasingly buying things with just a few clicks. If you’ve ever dreamed of owning a business without the cost of renting a physical shop, setting up an e-commerce store might be your best […]
Social Media Strategies for Nigerian E-commerce Brands
E-commerce in Nigeria has grown rapidly over the past few years, thanks to mobile internet access, shifting consumer habits, and the rise of digital payments. Social media has played a key role in the growth of Nigerian e-commerce brands, offering a cost-effective way to engage customers. Read more about Social Media But visibility alone […]
10 Side Hustles You Can Start Today to Boost Your Income
A lot of working Nigerians need a side hustle to make ends meet. That’s understandable if you consider the country’s income distribution numbers. The Nigerian Financial Services Market Report, published in 2022, indicates that only about 10% of Nigerians earn above ₦100,000 a month. That’s a pretty low base, especially for urban dwellers. If […]
Consumer Technology: E-commerce and Digital Payments
Nigeria’s e-commerce and digital payments sector has seen remarkable growth in recent years, thanks to increased internet penetration and a youthful, tech-savvy population. This boom is powered by major e-commerce and digital payment services like Jumia and Konga, along with Paystack, Flutterwave, and Paga, which are bridging gaps in Nigeria’s primarily cash-based economy. Read more […]
Apply for the 15Wins Venture Funding Program
Startups with innovative ideas and ready to scale their operations can apply for the 50 million Naira 15Wins Venture Funding Program committed to promoting the growth of promising startups in Nigeria. Read more about Opportunities The 15Wins Venture Funding Program is designed for “high-growth potential startups in fast-paced sectors such as fintech, agritech, healthtech, […]
The Future of E-commerce in Nigeria: Trends and Predictions
There have been significant transformations in the e-commerce space in Nigeria over the past decade. Once considered a niche market, online shopping has now become a vital component of Nigeria’s economy. This has been fuelled largely by the increase in internet penetration and smartphone usage. And with the continually on the rise, the potential […]
How to Leverage Pinterest for E-commerce
Pinterest is a visual discovery and bookmarking platform with over 450 million active users monthly. Known for its highly engaged user base, Pinterest offers e-commerce businesses a unique opportunity to showcase their products and drive traffic to their online stores. Users come to Pinterest with a shopping mindset, often searching for inspiration and ready […]
10 Ways to Earn in Dollars from Nigeria
Would you like to multiply the real value of your income within the shortest possible time frame? Is it your dream to get paid in a currency that’s stable? If your answer to both these questions is “yes”, then you’d want to find ways to earn in dollars in Nigeria. That’s why we’ve written […]
How Startups in Nigeria Can Achieve Sustainable Growth
In recent years, Nigeria has witnessed a surge in new startups and entrepreneurship. From fintech to e-commerce to agritech, creative minds are tackling problems with innovative business ideas. However, getting a startup off the ground is just the first step. The real challenge is achieving sustainable growth. Many startups in Nigeria struggle to make […]
The Future of Social Commerce: Trends to Watch Out For
Social commerce, the intersection of social media and e-commerce, is revolutionizing how consumers shop online. By leveraging the power of social media platforms, businesses can engage with customers in a more personalized and interactive manner. According to a recent report, social commerce sales are projected to reach $1.2 trillion globally by 2025, highlighting its […]
Top 10 Marketing Strategies for the E-commerce Industry
The world of e-commerce is dynamic and competitive, demanding effective marketing strategies to stand out. Whether you’re launching a new online store or looking to boost your existing e-commerce business, here in this article are the top 10 marketing strategies you need to start implementing right away. Read more about Business Engaging Social Media […]
How To Start Your E-Commerce Store
Launching an e-commerce store has become more accessible than ever. If you’re passionate about a particular product or online marketing, establishing your e-commerce business is an exciting venture. Here’s a guide to help you get started on this entrepreneurial journey. Read more about Business Define Your Niche Before diving in, identify the specific products […]
Unveiling the 2023 Holiday Shopping Trends in Nigeria
The holiday season is not only a time for celebration and festivities but also a peak period for shopping, both online and offline. In Nigeria, the dynamics of holiday shopping have evolved over the years, influenced by changing consumer behaviour, technological advancements, and economic factors. As we delve into the trends that will shape […]
9 Sales Trends to Maximize Black Friday Success
Black Friday, the unofficial start of the holiday shopping season, has long been a pivotal moment for businesses to boost sales and capture the attention of eager shoppers. However, the dynamics of the retail industry are ever-evolving, and staying ahead of the curve is essential. To seize the full potential of Black Friday, consider […]
Dominating the Seas of E-commerce: Why SEO Reigns Supreme
In the fiercely competitive landscape of digital marketing, where businesses grapple with relentless tides and formidable foes, SEO stands as the unsinkable Titanic, the single biggest source of traffic propelling a brand’s marketing strategy to new heights. Read more about Business The SEO Odyssey: A Quest for Visibility In an era where the digital […]
Top 5 E-commerce Strategies for Small Businesses to Grow
In today’s digital age, e-commerce has become an essential avenue for small businesses to reach a broader audience and drive growth. Whether you’re just starting or looking to boost your existing online presence, these top five e-commerce strategies can help you achieve small business growth. Read more about Business Mobile Optimization is Key With […]